Impact of Digital Technology on Business Activity of Small Organization

Communicating research findings:
Research title
“ Impact of digital technology on business activity
of small organization”

Research background
• More technological support is needed as today we live in a
information society where people must manage more information.
• There have been a major change in the operation of business today.
• In order to conduct the business the organizations are making use
of digital technologies in the business
• Due to digital technologies that are been used a major change in
been brought.
• In order to expand the business on bigger and greater platform
more and more businesses are making use of these digital
technologies

Aims and Objective
Aims
– To find out the impact of digital technologies on business activities
of SME such as Nisa

Objective
• To examine the importance of digital technologies for SME
• To study the impact of digital technologies on small scale
organization
• To analyse different types of digital technologies that can be used in
the business
• To examine the issues that is faced by SME in implementation of
digital technologies

Significance
 This research will provide the small scale business stakeholders
the need to propagate their resourceful processes and practice
towards global requirements .
 Within small business to create a environment that can incline
individuals, agencies and governments that can help in the growth
of business.
 On the value of process of business and practices that are globally
oriented to pay emphasis on them.
 This research will help the SME to make use of digital
technologies in order to grow their business.

Literature review
Importance of digital technology
• By making use of digital technology in the business it will expand
business more rapidly and efficiently.
• By making use of digital technology such as mobile phones the
workplace boundaries have been removed.
• By using digital technology in the business the company can
expand the base of its customers.
• By making of digital technology the communication in the
business can be enhanced.