Compare the Business Models and Areas of Strength of Apple, Google, and Microsoft?

1. Compare the business models and areas of strength of Apple, Google, and Microsoft?
a) The major Business model of Microsoft is the operating system they provide which is used
by 96% of the population all over the world. This organization leads in providing operating
systems for personal computers but at the same time, it has failed in smartphones, cloud-
based software applications and mobile computing.
b) Apple’s business model is all about mobile phones and tablets and it results in Apple’s 52%
of profit. The main strength of Apple are the iPhones and Tablets. They already had a good
advantage in the whole industry of mobile phones where they possess more than 2,50,000
applications. Apples has already acquired 27% of mobile market because iPhone is one of
the the highest selling mobile in the mobile market.
c) Google’s business model is majorly focus on mobile, operating system and advertising. The
main strength is that they dominate advertising by utilizing their search engine. Android
working framework controls 41% of the piece of the pie of portable market.
2. Why is mobile computing so important to these three firms? Evaluate the mobile platform
offerings of each firm?
Portable Computing assumes a significant job in view of its key change in outlook. The total
condition comprises of $400 billion web based business commercial center and the accessibility
of uses help in improving the experience of utilizing a cell phone (Martins Ladeira, 2017).
3. What is the significance of applications and app stores to the success or failure of mobile
computing?
Any organization capable of creating the most attractive set of applications as well as devices
are capable to achieve the competitive advantage. Apple is a good example as it makes money
by selling its apps through App store that is costs around billions of dollars for the organization.
At the same point, Android apps are available from different sources that are used in Apple
devices (Dutta & Dutta, 2019).
4. Which company and business model do you think will prevail in this epic struggle? Explain
your answer?
It is extremely hard to discover who will win right now since each of the three organizations
have their own extension system, growing new techniques just as new items in versatile figuring