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Concept of Tourism Marketing

   

Added on  2021-02-20

3 Pages1175 Words61 Views
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RESEARCHPROJECTPROPOSALFORMProgrammeHND in TTM and HMSurnameForename(s)Email addressDepartmentTravel, Tourism and Hospitality ManagementWorking title ofyour proposed researchThis is aimed at helping you plan and organise your research. It is also intended to help you reflect on possible issues of ethical concern arising from your proposed research project.1.Research project description (brief overview of nature of project) (Please expand as required in the spaceprovided)Tourism marketing is one of the important aspect for hospitalityindustry as it use as a marketing tool that support in inviting more andmore customers towards the specified area or destination. Along with thisit is also related with the marketing strategies that directly focus oninfluencing as well as inviting number of visitors over there. One of themain advantage of tourism marketing is to improve the economy ofcountry. 2.Aims and Objectives: What do you want to do or achieve from your research or investigation? What business issues do you want to considerinvestigate?“To investigate the role of tourism marketing in improving economy of country . A study on VisitBritain.”Itmightberelatedtoexploringorinvestigatingfunctionalissuessuchasmarketing,human resources management or operations; or travel and tourism related issues suchas the environmental impact on adestination.Objectives - What specific steps will you take to achieve the aim of the research? Doyou have hypotheses to prove whether issues under consideration are related to anyspecific factors or variables? Please try to limit to three objectives.
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