Conference and Banqueting Management (pdf)
Introduction to the practical aspects of conference and banqueting service for hospitality managers.
11 Pages3654 Words56 Views
Added on 2021-02-19
Conference and Banqueting Management (pdf)
Introduction to the practical aspects of conference and banqueting service for hospitality managers.
Added on 2021-02-19
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CONFERENCE ANDBANQUETINGMANAGEMENT
TABLE OF CONTENTSINTRODUCTION...........................................................................................................................1TASK 1............................................................................................................................................11.1 The size and scope of the conference and banqueting industry in the UK............................11.2 The factors which have influenced development of conference and banquet industry. .......22.1 The key strategic and operational issues involved in the effective management..................32.2 The performance and quality review techniques used by the conference and banquetingindustry........................................................................................................................................4TASK 2............................................................................................................................................53.1 Evaluate the suitability of a range of food production systems and styles, and also food andbeverage service styles, for a conference or banquet event.........................................................53.2 Factors to consider when organizing an off-site conference or banquet event .....................63.3 Analyse the key menu planning considerations for conference and banqueting events........64.1 The ergonomic considerations for a given conference and banquet event............................7CONCLUSION................................................................................................................................8REFERENCES................................................................................................................................9
INTRODUCTIONConference and banqueting industry is related to provide the service to customers ofevent management an organization (Hejase, Hamdar, and Maraouch, 2014). The report will layemphasis on size and scope of Conference and banqueting industry. Also, the factors influencingthe development of industry will highlight. The report will cover strategic and operational issuefor effective management of Conference and banqueting industry. The review of performanceand quality will be measure in the report. The suitability of range of food production style andsystem along with beverage and food service style for banqueting and conferencing. Also, thefactors while considering off site conference or banquet will be highlighted. The report willdiscuss consideration while key menu planning along with ergonomic consideration forconference and banquet event. TASK 11.1 The size and scope of the conference and banqueting industry in the UK Conference and banqueting industry has made a potential efforts in development andcareer growth opportunities from past years. The industry of Conference and banqueting dealswith organizing of events such as informal meetings, formal meetings, trade fairs, festivals,sports events and cultural event. The UK is considered as most vital destination of business all over the world. Every yearalmost 1.5 billion meeting of different corporates held in the UK. The conference and banquetingevents in country UK is size of around £42.3 billion (Bouchon, Hussain, and Konar, 2017).There are 570,000 people are engaged in this industry as a part of their employment. Manytourists around the globe gets attracted by events of marriage and destination wedding in UK.This not only helps in development of banqueting and conferencing industry but also companiesprevailing in this industry attaining profitability. The events held are of many types they areCorporate hospitality, trade fairs, exhibitions, sport events, music fest, corporate events, etc. According to the experts in banqueting and conferencing industry, the companies are stillfacing tough challenges and individuals are getting no clear path for entry in this industry as acareer opportunity. This industry of conference and banquet is earning more than £50 billion.There is good scope as measured for the growth of business in conference and banqueting eventsas this is still on phase of growing and the businesses has variety of offers to gain success andfuture growth.1
1.2 The factors which have influenced development of conference and banquet industry. There are certain factors which influence the development of banquet and conferenceindustry and determine their growth and success of companies operating under this industry, Thefactors are as follows : Rate of unemployment - The unemployment rate is an economic factor by which countryhas affected a lot by change in this factor. Increase in unemployment rate lead to shift inconsumer habit of living, and they are more concerned towards their basic need (Yang,Yu, and Wang, 2016). This declines the probability and affects the growth as well asdevelopment of industry.Climate change - The environmental factor of climatic change affects these industries alot. The heavy rainfall delay arrangement of events and the companies face difficulty intransportation of specific items related to event. By this compands are not able to attainprofitability and growth.Online booking in events - The companies allows their customers to book online eventsaccording to their budget and preferable dates on their official website. This attractscustomers as they find online booking is a time efficient technology. The technologicaladvancement helps the companies in attaining growth as well as profitability. Government instability - The instability among government is the biggest hinder for thecompanies prevailing in conferencing and banqueting industry. The industry as well ascompanies operating in it need to change their operations in accordance with formulationof new policies (Zhang, 2015). The regular change in policies consumes more time andexpenditure of the companies. Also, the events get delay by setting and adopting thesepolicies of government.Health and safety law - The conference and banquet industry gets affected a lot by thislaw. As it is a legal factor and all companies are bound to follow this law. For this thecompany need to maintain extra expenses for the health and safety requirement of guestsand staff. The safe environment helps the company in avoiding all the legal hazards. Thisincreases expenditure of companies but create opportunities for growth by smoothfunctioning of all events. Change in life style - The company is attaining huge success by conducting eventsmatching with life styles of people. This attracts huge number of customers towards the2
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