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Assignment On Role Of Logistics Managers On Corporate Strategy

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Added on  2019-09-30

Assignment On Role Of Logistics Managers On Corporate Strategy

   Added on 2019-09-30

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Connecting Strategy to Financial PerformanceLogistics managers must find ways to:1.communicate how logistics capabilities provide value 2.support corporate strategy and success in financial terms.oLogistics resides at the functional level of the organization.1.Functional units must translate corporate and business unit strategies into discrete action plans.2.Corporate Level- Corporate-level strategy is focused on determining the goals for the company, the types of businesses in which the company should compete, and the way the company will be managed.3.Business Level- Strategy at a business unit level is primarily focused on the products and services provided to customers and on finding ways to develop and maintain a sustainable competitive advantage with these customers.4.Functional Level- The functional-level strategies are related to business activities that support the achievement of the higher-level goals set by the business unit and corporation.
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5.Three generic strategies that can be pursued by an organizationCost leadership strategy - A cost leadership strategy requires an organization to pursue activities that will enable it to become a low-cost producer in an industry for a given level of quality.Differentiation strategy- A differentiation strategy entails an organization developing a product and/or service that offers unique attributes that are valued by customers and that the customers perceive to be distinct from competitor offerings.Focus strategy- A focus strategy concentrates an organization’s effort on a narrowly defined market to achieve either a cost leadership or differentiation strategy.6.Functional level strategies exist in:1.Marketing2.Finance3.Manufacturing4.LogisticsLogistic strategy decisions involve:1.Determining the number and location of warehouses2.Selecting appropriate transportation modes3.Deploying inventory4.Investments in technology that support logistics activitiesLogistics strategy is directly influenced by strategicdecisions in functional areas of:Marketing1.
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Product availability, desired customer service levels,and packaging design directly influence logistics decisionsoManufacturingStrategic decisions by manufacturing to implement just-in-time system would influence logistics decisions in warehousing, transportation and inventory managementLogistics function can positively affect the financial outcome of an organization by designing a strategy to optimally support the requirement of the business.Basic Financial TerminologyoIncome statement shows for a period of time:Revenues -(sales) provide a dollar value of all the products and/orservices an organization provides to its customers during a given period of time.Expenses - (costs) provide a dollar value for the costs incurred in generating services during a given period of timeProfitoAlso referred to as a profit and loss (P&L) statementExample of an Income Statement
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