Strategic Approach to Talent Management

Strategic Approach to
Talent Management

Contents
Research Title..................................................................................................................................3
INTRODUCTION...........................................................................................................................3
P1 Clear aim and objectives........................................................................................................3
Literature review..............................................................................................................................4
P2 Production of project management plan................................................................................5
P3 Work breakdown structure along with a Gantt Chart order to determine timelines..............6
WORK BREAKDOWN STRUCTURE (WBS).........................................................................6
GANTT CHART.........................................................................................................................7
P4. Small-scale research on the basis of quantitative and qualitative research methodologies.. 8
RESEARCH METHODOLOGY ....................................................................................................8
P5. Examination of data and research with the help of befitting instruments and methods.......9
DATA ANALYSIS AND INTERPRETATION .......................................................................9
RESEARCH OUTCOMES ......................................................................................................14
P7 Reflection on the basis of value developed during the assessment to achieve determined
goals along with self performance and learning. .....................................................................14
Reflection..................................................................................................................................14
Alternative research methodology............................................................................................15
CONCLUSION .............................................................................................................................16
RECOMMENDATION.................................................................................................................17
REFERENCES .............................................................................................................................18

Research Title
Talent strategies adopted by the best companies to attract and retain employees. A case study on
Crown Plaza.
INTRODUCTION
Talent management is the concept which includes application of different approaches for the
development of skills and knowledge of candidates. This is important for an organisation to
apply in relation to getting success in business. The main purpose of this report is to study about
talent management so able to gain insight over the working of large organisations in relation to
same concept.
The different points further covering in points includes aim and objectives, literature
review, data analysis and conclusion & recommendation.
P1 Clear aim and objectives
Talent management is the effective approach that includes performance of various
functions by the management for development of the skills and personality of employees. The
main purpose behind the application of talent management approaches is to retain the employees
for longer period of time and attract the new talented candidates (Tyagi and Parimoo 2017).
There are many other benefits which are associated with the approach of talent management
which gained by an organisation includes positive working environment, competitive edge, good
working team, higher productivity, less employee turnover, higher profitability, optimum
utilisation of resources and reduction of errors. This aspect not only beneficial from the point of
employees and workforce but aid in overall development of an organisation. The different
approaches covered under this concept includes training and development, performance appraisal
etc. It is the duty over management of an organisation that focus over these concepts and adopt
the best strategy which is beneficial from the point of an organisation that finally able to provide
the output. One of the best approaches of talent management within an organisation is training
and development. This help in providence of new skills and knowledge to employees from where
they able to perform different work comfortably. This also creates the trust among all employees
that the support organisational functioning because they getting similar level of benefit from
their side. This aid in improving the employer employee relation along with creation of good
teams. Good teams always present as the asset for an organisation from where easy to gain

sustainability in market. Another approach which works best in the exercise of talent
management is performance appraisal. This includes the appraisal of performance on the basis of
set standards. This not only help to remove the deviations but aid in improving the knowledge of
employees. Also, generates the capability to optimally utilise the existing resources so they able
to provide maximum level of output. Currently, the organisation selected to study is Crown
plaza. It is a hospitality organisation which having its business activities at global level. This
organisation provides diversified level of services to their consumers from accommodation to
corporate conferences (Hamzah and Shamsudin 2017). This is one of the best renowned hotels at
global level which provided royal services. Talent management is the approach that supports the
organisation to build the image at global level. This approach helped in development of the vast
team of diversified employees who able to perform in different in conditions effectively. This
depicts that aspect of talent management is effective for all organisation but in case of
multinationals this work as asset. This help in development of team that works continuously for
an organisation loyal manner.
Research Aim
To analyse the contribution of talent management strategy in attraction and retain of employees.
A case study on Crown Plaza.
Research Objectives
 To understand about the concept of talent management
 To determine the contribution of talent management in attracting and retaining employees
 To understand the relationship between talent management and employee retention
Research Questions
 What is talent management?
 What is the contribution of talent management in attracting and retaining employees?
 What is the relationship between talent management and employee retention?
Literature review
This is the point that covers general description about the topic covering in report.

Talent management is important aspect which covers about the application of various approaches
like training and development and performance appraisal for the development of employee’s
skill (Adamsen 2016). This has the main related to development of team and retention of
employees for longer period of time.
Training and development are the strategy that always work in favour of the aspect of talent
management. This helps the employees to gain new skills and apply at workplace to get positive
results.
Performance appraisal is the approach that not always work in favour. The appraisal
sometimes demotivates the employees that resultant into lack of passion towards work.
The main research gap is to identify the approaches which always work in favour of an
organisation those that help to improve the position. All the exercises not having the same level
of impact so important to ascertain the impact first.
P2 Production of project management plan
This includes the development of plan that has functioning of various aspects regarding
performance of functionality. All the different elements of plan are explained below in detailed
manner;
Cost: This is about the overall cost. The cost of research in respect to research over talent
management strategies will be around 200 pounds. In respect to application of these strategies is
quite expensive (Fatah 2019). The estimated cost in respect to same will be around 3000 pound
per quarter.
Time: This is about the time that needed by the researcher for completion of the research
over topic. In this respect, almost 3 months needed to get effective nature of information. While,
the process of application is continuation which goes forever.
Quality: This is about the use of qualitative approaches by the researcher to get information.
The primary method will be used with the aid of questionnaire. Also, secondary method will be
used to get the information.
Communication: The approached that will be used to effectively maintain the
communication is e-mail and phones.
Risk: The different risks associated with the work of research includes lack of respondent’s
interest, lack of cost and lack of time.

Resources: The different resources which are needed to effectively complete research
includes manpower, capital and communication tools.
P3 Work breakdown structure along with a Gantt Chart order to determine timelines.
(WBS) WORK BREAKDOWN STRUCTURE