The Contemporary Hospitality Industry - The Goodwood Hotel

This presentation provides an overview of the hospitality industry in the UK, with a focus on The Goodwood Hotel. It covers the types of businesses within the industry, operational and functional departments within the hotel, and the contribution of the hospitality industry to the economy. Additionally, it explores current and potential trends in the hospitality industry and the impact of external factors on its development.

THE CONTEMPORARY
HOSPITALITY INDUSTRY
THE GOODWOOD HOTEL

INTRODUCTION
• Hospitality Sector of UK has major contribution towards the growth of economy thus
development of hospitality businesses is important.
• The presentation will be based on The Goodwood Hotel of UK that is medium in size
and have operation in UK only.

TYPE OF BUSINESS WITHIN HOSPITALITY INDUSTRY
INCLUDING PRODUCTS & SERVICES THEY OFFERS

CONTINUED…
There are basically four main type or category of businesses within hospitality sector which are
as follows:
• Accommodation: This is also known as loading business includes hotels and facilities. The
budget h
• Food and Beverage: Another business within hospitality sector involve food and beverages
which prepare food and present it on customer tables. otel, luxury hotel, spa, resort, boutique
etc.

CONTINUED…
• Travel and tourism: Further, the travel and tourism is also one of the type of businesses within
hospitality sector that involve travelling or transportation.
• Entertainment: Lastly, entertainment is a type of hospitality businesses which includes Zoos,
museums, theme parks, theaters, marinas etc.

OPERATION AND FUNCTIONAL DEPARTMENTS WITHIN
THE GOODWOOD HOTEL
Direct
guest
facing
Rooms
F&B
departm
ent

CONTINUED…
The different operational departments within The Goodwood hotel is as follows:
• Direct guest facing: The staff of this department of Goodwood hotel need to interact with the guest on daily
basis. This staff include waiters, receptionist, guard etc.
• Rooms: This is also one of the operational department of Goodwood hotel which includes management of day to
day operation of business. The staff under this department includes front office, reservation, housekeeping etc.

THE DIFFERENT FUNCTIONAL DEPARTMENT WITHIN THE
GOODWOOD HOTEL IS AS FOLLOWS:
Administra
tion
Finance Sales and
Marketing

CONTINUED…
• Administration: The administration department of Goodwood hotel is responsible for the
management of employee, security and other function. For example, HR, security etc.
• Finance: The finance department of Goodwood hotel is responsible for the management of
finances or funds of the business. For example, accounts, payable, receivable, purchasing
material, storage etc.

CONTRIBUTION OF HOSPITALITY INDUSTRY TO LOCAL,
NATIONAL AND INTERNATIONAL ECONOMIES

CONTINUED…
• Local economy: The UK hospitality sector has contributed towards the employment of the
local economy.
• Around 2.53 million jobs is provided by the hospitality businesses to local people of the
UK this represent 7.1% of total UK employment.

CONTINUED…
• National Economy: The contribution of
hospitality sector of UK to the national economy
is higher GDP, high foreign direct investment,
higher tax revenue etc.
• International Economy: The contribution of
hospitality sector of all over the world to
international economy is high. In the year 2020,

CURRENT AND POTENTIAL TRENDS IN THE
HOSPITALITY INDUSTRY

CONTINUED…
In the present time of Covid-19, the following are the trends that have to be followed by hospitality sector
as well as The Goodwood Hotel of UK:
• Digitalized guest experience: This is first trend which state that hospitality sector should use technology
to manage the service they provide to customer.
• Health and Safety: After Covid-19, people are more concerned about its health and safety.

CONTINUED…
• Asset management strategy: This is also a current trend in hospitality sector which
state the involvement of new type of job such as asset manager help of sector to
manage the assets of businesses.
• Personalization: This trend state that hospitality sector should provide personalized
products & services to guest.

INTERRELATIONSHIP BETWEEN OPERATION AND
FUNCTIONAL UNIT OF GOODWOOD HOTEL
• The operational and functional unit of Goodwood hotel work together for the smooth flow of
business.
• For example, in order to purchase the raw material, the purchase department need to send invoice to
the finance department.

USE OF FRANCHISING AND LICENSING AGREEMENTS
• The licensing and franchising agreement is the way through which hospitality businesses
can expand to the international market.
• The licensing and franchising agreement has influenced the global development of
hospitality industry via value creation, development of relationship with the franchiser as
well as customer relationship management.

CONTRIBUTION OF GLOBAL GROWTH, FRANCHISEE AND
LICENSING TO THE ECONOMIC WORTH OF HOSPITALITY SECTOR
• The franchisee and licensing helps the hospitality sector to expand its businesses all over the
world.
• Franchisee and licensing contributes greatly to the economic growth of the UK as majority of
hospitality businesses use this way to grow its business.

ABILITY OF GOODWOOD HOTEL TO DEVELOP PRODUCTS &
SERVICES THAT WILL MEET CURRENT TRENDS
• Goodwood hotel is a UK based medium size hotel that have its operation in UK only.
• The products and services provided by hotel is quite good and high in quality.
• The ability of hotel to develop the products and services that meet the current trends such as
health & safety, personalized and digitized is high.

EXTERNAL FACTORS IMPACT ON CURRENT TRENDS
AND DEVELOPMENT OF HOSPITALITY INDUSTRY
• The external factors such as Covid-19 has negative impact over the development of hospitality sector.
• It is because during Covid-19, the people has stop traveling, going to restaurants, hotels etc. which has
result into low sales.

CONCLUSION
• After summing up the above information, it has been summarized that the contribution of
hospitality sector in UK is 3% and all over the world is US$121.9 billion.
• The presentation has also cover the types of businesses under the hospitality industry of UK
as well as examination of range of functional and operational department within The
Goodwood hotel.

REFERENCES
• Ntounis, N. and et.al., 2022. Tourism and Hospitality industry resilience during the Covid-19 pandemic:
Evidence from England. Current Issues in Tourism. 25(1). pp.46-59.
• Stylos, N. and Zwiegelaar, J., 2019. Big data as a game changer: how does it shape business intelligence within a
tourism and hospitality industry context?. In Big data and innovation in tourism, travel, and hospitality (pp. 163-
181). Springer, Singapore.
• Drobyazko, S. and et.al., 2019. Security of organizational changes via operational integration: ensuring
methodology. Journal of Security and Sustainability Issues.