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Context of Business | Micro and macro environmental factors - Assignment

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Added on  2021-01-02

Context of Business | Micro and macro environmental factors - Assignment

   Added on 2021-01-02

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Context of business
Context of Business | Micro and macro environmental factors  - Assignment_1
Table of ContentsINTRODUCTION...........................................................................................................................1TASK 1 ...........................................................................................................................................1Micro and macro environmental factors that change the nature of modern business in globalenvironment............................................................................................................................1Importance of organisation and individual on order to manage sustainability and behaveethically..................................................................................................................................3CONCLUSION................................................................................................................................4REFERENCES................................................................................................................................5
Context of Business | Micro and macro environmental factors  - Assignment_2
INTRODUCTIONThis study is divided in two parts. First part & essay covers and will show about microand macro factors that are influencing the nature of global business. It operates worldwide andgive their services and products to their customers. It also shows the importance of individualand organisations in order to manage sustainability and treat ethically in relation to economic,environmental, social and cultural issues (Abdullah, 2017). TASK 1 INDIVIDUAL ESSAYMicro and macro environmental factors that change the nature of modern business in globalenvironmentThere are various environmental factors that are changing the nature of modern businessin global environment and can be affect the company's functions in positive manner and innegative manner. Some factors are: Customers, suppliers, employees, political factors, socialfactors and so on.Micro factorsAny type of business are responsible for its stakeholders and the enterprises are highlyinfluenced and impacted by its stakeholders like customers, employees etc.Customers: Customers have a direct impact on the business. A company can not operateits business and its functions and also can not make enough profits without attracting theircustomers. Customers are changing the nature of business as they are more likely to buy productsthat are fully satisfied them (Micro factors, 2016). They are becoming more conscious abouttheir health so companies required to make products according to their needs and demands. Forexample, Tesco is now producing good quality and healthy products for earning money andsatisfying them.Employees: Employees are another main factor that are affecting the business. Now mostof the employees are very skilled and potential. They want to grow an also want to improve theirskills so they help the company in achieving their goals. For example, Marks & Spencer havevery skilled and experienced labour that are supporting them in becoming the market leaders.The company also trying to satisfy their all the needs in order to meet their goals (Ahlawat et.al.,2016).1
Context of Business | Micro and macro environmental factors  - Assignment_3

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