Corporate governance and its effectiveness. A case study on Bentley

This research focuses on the effectiveness of corporate governance in Bentley Motors, examining its role in ethics, transparency, and overcoming conflicts of interest. The study aims to evaluate the problems faced by Bentley in corporate governance management and strategy formulation and identify an action plan for implementing effective corporate governance strategies.

Corporate strategy and
Governance
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Research Title:.................................................................................................................................3
Corporate governance and its effectiveness. A case study on Bentley..........................................3
Introduction......................................................................................................................................3
Research aim and objective....................................................................................................3
Research questions.................................................................................................................4
Brief Literature Review...................................................................................................................4
Research Methodology....................................................................................................................5
Gantt chart........................................................................................................................................5
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Research Title:
Corporate governance and its effectiveness. A case study on Bentley
Introduction
Corporate governance is a combination of laws or processes by which corporate
organisations regulated or controlled (Rodrigues, Samagaio and Felício, 2020). It involves
different types of internal and external factors which is having high interest upon company
stakeholder such as government regulators, customers, management, suppliers, shareholders and
customers. However, organisation faces many challenges or problems in order to maintain
transparency while making strategies of corporate governance and overcoming the issue of
conflict of interest of employees and stakeholders. Present research is being conducted on
Bentley Motors it is operating their business operations as a leading company in automobile
sector. This research involve research aim, objectives, questions and brief literature review in
order to have proper knowledge of corporate governance concept along with its effectiveness.
Research aim and objective
Aim
“To determine effectiveness and role of corporate governance in ethics and transparency
and overcome the issue of conflict of interest within a company”. A case study of Bentley
Objectives
Research objectives are stated below:
 To have proper knowledge and understanding of corporate governance concept and its
effectiveness in company success.
 To evaluate different problems that Bentley can face in corporate governance
management and strategy formulation process.
 To identify an action plan that can be implemented by Bentley to implement corporate
governance strategies in order to bring transparency and overcome issues of conflicts of
interest.
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Research questions
 What understanding do you have about the corporate governance concept and its
effectiveness in company success?
 What are the different problems that Bentley can face in corporate governance
management and strategy formulation process?
 What is the action plan that can be implemented by Bentley to implement corporate
governance strategies in order to bring transparency and overcome issues of conflicts of
interest?
Brief Literature Review
To get understanding about the corporate governance concept and its effectiveness in company
success
According to the viewpoint of Gerged, 2020 corporate governance is inclusive of various
practices, laws, rules and regulations that governs, control and regulate the manner in which
organisation conduct their business operations. Corporate governance play most important rule
for a company, as with the help of strong corporate governance practices business organisation
and satisfy different stakeholders and can assure transparency among business operations. Board
of directors and the board of commissioners of an organisation is having responsibility to
develop corporate governance strategy and implement the same in order to accomplish
organisational goals with more effectiveness. With the help of having strong corporate
governance practices business organisation can satisfy interest of different stakeholders like
employees, consumers, government, suppliers, financers and other individuals.
To evaluate different problems that Bentley can face in corporate governance management and
strategy formulation process.
According to the viewpoint of Scherer and Voegtlin, 2020 in order to implement strong
corporate governance practices and develop efficient corporate governance strategies there are
number of problems can be faced by an organisation in order to overcome the conflicts of
interest while managing and controlling directors and other members. In addition to this, due to
lack of transparency in the process of decision making company can face number of losses in
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terms of low productivity, negative brand image, unsatisfied stakeholders that can affect long-
term sustainability of organisation.
To identify an action plan that can be implemented by Bentley to implement corporate
governance strategies in order to bring transparency and overcome issues of conflicts of interest
According to the viewpoint of Gulati, Gupta and Gupta, 2020 with the help of having a
strong action plan Bentley Motors can effectively overcome the issue of conflict of interest and
can further bring transparency in the process of framing corporate governance strategy (Choi and
et. al., 2020). With the help of transparency organisation can align stakeholders and board of
directors and can further bring coordination to build effective corporate governance structure
within an organisation. It will not only help company to bring transparency but also allowed
them to ensure long-term sustainable growth.
Research Methodology
In order to conduct present research report in a justifiable and sustainable manner
different type of velocities and approaches are being undertaken which is father being mentioned
below
Research philosophy-
Positivism, Interpretivism, Pragmatism and Realism are main research philosophy
through which investigator can accomplish research objectives. However in order to accomplish
present research objective investigator undertake use of Positivism in order to accomplish its
activities and investigation in a more practical and scientific manner.
Research method-
Quantitative and qualitative are two most important research methodology that allow
researcher to accomplish research objective (Gulati, Gupta and Gupta, 2020). In order to
accomplish the present research quantitative research method is being undertaken as to fulfil
research objectives on Bentley. With the help of this information and data will be acquired in
numerical and statistical term.
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Research approach-
Inductive and deductive are two essential research approaches, to accomplish present
research deductive research approach is being undertaken by researcher as to assure success of
research in a well defined and effective manner.
Source of data-
Primary and secondary data are two main sources of data collection method through
which investigator acquire number of information to complete research. However in order to
accomplish this research investigator undertake advantage of both primary and secondary
sources in order to accomplish research in an effective manner. With the use primary source
investigator acquire data on first hand while asking certain questions from respondents. While in
terms with secondary data collection method researcher identify past records and facts.
Instrument used-
Questionnaire would be undertaken by investigator in order to acquire information’s and
data through primary data collection method.
Sample method-
In order to acquire viewpoint 50 respondents who are Bentley Motors employees is being
selected by investigator.
Gantt chart
Gantt chart is defined as a bar chat through which activities which is required to be done
in mentioned against proper schedule and time. Mention below Gantt chart to accomplish present
research is being given:
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REFERENCES
Books and journal
Rodrigues, R., Samagaio, A. and Felício, T., 2020. Corporate governance and R&D investment
by European listed companies. Journal of Business Research, 115, pp.289-295.
Choi, D and et. al., 2020. Does sustainable corporate governance enhance accounting practice?
Evidence from the Korean market. Sustainability. 12(7). p.2585.
Filatotchev, I., Aguilera, R.V. and Wright, M., 2020. From Governance of Innovation to
Innovations in Governance. Academy of Management Perspectives, 34(2), pp.173-181.
Park, S.H., Zhang, Y. and Keister, L.A., 2020. Governance innovations in emerging
markets. Academy of Management Perspectives. 34(2). pp.226-239.
Hardy, S.M., Lexa, F.J. and Bruno, M.A., 2020. Potential implications of current corporate
strategy for the US radiology industry. Journal of the American College of
Radiology. 17(3). pp.361-364.
Gulati, K., Gupta, S. and Gupta, C.P., 2020. The Transformation of Governance System: A
Decade Long Experience of Corporate Governance Using Meta-analysis. Global Journal
of Flexible Systems Management, pp.1-30.
Gerged, A.M., 2020. Factors affecting corporate environmental disclosure in emerging markets:
The role of corporate governance structures. Business Strategy and the Environment.
Scherer, A.G. and Voegtlin, C., 2020. Corporate governance for responsible innovation:
Approaches to corporate governance and their implications for sustainable
development. Academy of Management Perspectives. 34(2). pp.182-208.
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