Impact of COVID-19 on Business Strategies: A Case Study of Marks and Spencer
5 Pages904 Words457 Views
Added on 2023-06-15
About This Document
This research evaluates the impact of COVID-19 on the marketing and advertising strategies of Marks and Spencer. It discusses the importance of marketing and advertising strategies for company's success, pandemic impact upon sales of M&S, and practical tips for advertising and marketing initiatives during the COVID-19 pandemic for M&S. The research methodology includes a positivism approach, deductive approach, survey research strategy, and quantitative research choice. The literature review highlights the importance of marketing and advertising strategies for company's success and the impact of the pandemic upon sales of Marks and Spencer.
Impact of COVID-19 on Business Strategies: A Case Study of Marks and Spencer
Added on 2023-06-15
ShareRelated Documents
End of preview
Want to access all the pages? Upload your documents or become a member.
Impact of Global Pandemic on Workplace Transformation: A Study on Morrisons
|12
|656
|374
Impact of COVID-19 in the hospitality industry
|37
|10103
|432
Impact of Covid-19 on Fashion Industry
|11
|2785
|82
Impact of COVID-19 on Retail Organisations' Profitability
|7
|1642
|361
Impact of Global Pandemic on Workplace Transformation in UK Retail Industry: A Study on ASDA
|10
|517
|452
Employee Satisfaction during COVID-19: A Study on Morrisons
|13
|764
|480