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Digital disruption : Assignment

   

Added on  2021-02-19

12 Pages2166 Words32 Views
Marketing
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Data insights
Digital disruption : Assignment_1

TABLE OF CONTENTSINTRODUCTION...........................................................................................................................2Digital disruption........................................................................................................................3Impacts of digital disruption on hospitality sector and the role of data......................................4Meaning of data disruption in terms of types of jobs and skills required...................................4Online research questionnaire.....................................................................................................5Discussion guide for use in a face to face interview...................................................................5Testing questionnaire and discussion guide to the member of the hotel.....................................6CONCLUSION................................................................................................................................6REFERENCES................................................................................................................................7
Digital disruption : Assignment_2

INTRODUCTIONData refers information that are being collected by an organization and insight refersunderstanding what the company gets from those data. This presentation is based on holiday villahotel on hospitality that is based in Kuala Lumpur, Malaysia. This presentation is going to showsome importance of digital disruption in the hospitality industry as it helps both customers andbusiness to make growth and get satisfactory services. It will also show both positive andnegative impacts of digital disruption or transformed digital technology.
Digital disruption : Assignment_3

Digital disruptionDigital disruption refers all those changes that occur when advanced digital technologiesaffect the value proposition of existing services and products. A disruptive technology is beingadopted by several industries including hospitality as it displays an existing technology andcreate and completely new industry. This disruption and transformation is caused by emergingdigital technologies and business models. There are several services, products and business thatdisrupts the needs of re-evaluation and developing new technologies. The main aim ofdeveloping digital disruption is increasing competition as well as changing consumers needs.
Digital disruption : Assignment_4

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