Use of Digital Marketing in Communication Strategy

Use of Digital Marketing in
Communication Strategy

Table of Content
Introduction
Concept of digital marketing
Strategies of digital marketing which contributes to communication
strategy
Effectiveness for providing utilisation social media measures
Conclusion
References

Introduction
As digital marketing is basically said to be any
online mode of marketing efforts like email
marketing, pay per click, social media
marketing as well as advertising techniques that
are implemented by companies for promoting
services and products in order to generate
profits in marketing. As digital marketing
generally plays an essential role in terms of
using communication strategy for performing
out business operations efficiently through
making of profits.

About digital marketing
Digital marketing is termed of meaning of
marketing that could deal in implementing
internet along digital tools such as digital tools
such as desktop computers, digital media
platforms as well as phones in order to promote
out products as well as services. Digital
marketing could also be said as online marketing
which is implemented as internet along with other
types of capable customers by using out internet
and other forms of digital communication.