This report focuses on Enterprise Cars' digital marketing campaign plan, including objectives, measurement of success, and communication strategies on Facebook, Instagram, Twitter, YouTube, and their website. The report also includes a reflective summary on the benefits of digital marketing and the skills required for an efficient marketing campaign.

Report on Enterprise Cars' digital marketing plan covering objectives, success measurement, communication strategies on social media and website, and skills required for efficient marketing.

Digital Marketing Communications Campaign Portfolio and Reflective Summary

This article discusses the digital marketing communications campaign portfolio and reflective summary for the BSc (Hons) Business Management course code BMP4004 at Desklib. It covers the AIDA model, campaign objectives, measurement of success, campaign plan, and communication strategies on Facebook, Instagram, Twitter, YouTube, and the company website. The article also reflects on contemporary issues in marketing and the importance of budgets in marketing campaigns.

Marketing

This report is based on an organization named Enterprise Rent-A-Car who is involved in making it's vehicles available to customers on rent. This report includes AIDA model, objectives of campaign, success measurement, plan for campaign along with social media platforms which can be used to make campaign successful.

Teknik Sipil (S1)

This report discusses the integrated marketing communication strategy used by Enterprise rent-a-car to promote their brand and products. It covers the AIDA model, campaign objectives, measurement of success, campaign plan, and communication tools such as Facebook, Instagram, Twitter, YouTube, and website. The report also reflects on the challenges and achievements of the campaign.

Universitas Teknologi Yogyakarta

Universitas Pasundan

This report discusses the topic of integrated marketing communication which supports the company to promote their brand and give product and services related information to their audience. It also explains the AIDA model which is divided into four stages like attention, interest, desire, and actions. The report gives reflections which are based on integrated marketing communications strategy.

This report discusses the contemporary issues in digital marketing with the help of AIDA model. It includes the campaign objectives and plan using digital media tools along with STP method for measurement of success of marketing campaign. The report also highlights the importance and application of digital media tools in marketing. The case study is based on Enterprise Rent-A-Car.

Swiss German University

Digital Media and Video Games

Data Science and Big Data

This report discusses a digital marketing campaign for Enterprise cars, including objectives, measurement of success, and communication channels. It also includes a reflective summary on the importance of digital marketing in contemporary marketing.

Digital Marketing Communications Campaign Portfolio and Reflective Summary

Digital Marketing Communications Campaign Portfolio and Reflective Summarylg...

Digital Marketing Communications Campaign Portfolio and Reflective Summarylg...

Digital Marketing Communications Campaign Portfolio and Reflective Summarylg...

Digital Marketing Communications Campaign Portfolio and Reflective Summarylg...

Digital Marketing Communications Campaign Portfolio and Reflective Summarylg...

Digital Marketing Communications Campaign Portfolio and Reflective Summarylg...

Digital Marketing Communications Campaign Portfolio and Reflective Summary

Digital Marketing Communications Campaign Portfolio and Reflective Summary

Digital Marketing Communications Campaign Portfolio and Reflective Summary

Digital Marketing Communications Campaign Portfolio and Reflective Summary

Digital Marketing Communications Campaign Portfolio and Reflective Summary

Digital Marketing Communications Campaign Portfolio and Reflective Summary