Latest Trends Of Digital Marketing

Running head: MARKETING
Digital Marketing Communication
Name of the Student:
Name of the University:
Author Note:

1MARKETING
Executive Summary:
The objective of the report is to provide an overview of the trends of digital marketing for a
hairdressing boutique owner. The report provides an insight into the understanding and the
adoption of the Artificial Intelligence (AI), Virtual Reality (VR) and Augmented Reality (AR).
Further, the report also undertakes a critical assessment of the benefits of the VR along with an
evaluation of its early adoption for the business owner with limited budget.

2MARKETING
Table of Contents
Introduction:....................................................................................................................................3
1. Benefits of Hairdressing Boutique from Understanding and Adopting AI, VR and AR Trends 3
2. Critical Assessment of Benefits of VR on particular brand and Evaluate of its Realistic Nature
to become early adopter within Limited Budget.............................................................................4
Conclusion:......................................................................................................................................5