Digital Portfolio for Luxury Diamond Promotion: Sustainable and VR-Friendly

Final Major Project
Resource
DIGITAL PORTFOLIO

Table of Content
 Introduction
 Mind-map
 Mood Board 1
 Mood Board 2
 Primary Research
 Contextual Research
 Secondary Research
 Creative PROJECT Design Development
 Final design outcome process
 Final Design Outcome
 Evaluation Report

INTRODUCTION
 Digitization has paved a way for developing sustainable projects and
services which help consumers increase responsible shopping.
 In context of the creative project for this digital portfolio the topic which
has been selected is the promotion of luxury diamonds with the help of
digital invitation including digital Graphics.
 Promotion of luxury products also needs to take digital pathway because
many high end elite client primarily use digital technology in their daily life
in order to learn about new product in the market including luxury products.
 The usage of digital invitation with graphic designs for promotion of
diamonds will support sustainability as the digital diamond product
features will be communicated to the desired high end consumers without
high wastage of paper and other important resources.
 In this carbon footprint for promotion of luxury diamonds will reduce
significantly having better impact on the planet resulting in effective
product promotion.
 The digital invitation focused on promoting luxury diamonds will also be
VR friendly making them applicable in VR and digital mediums.

Mind Map
Digital
Invitations
for luxury
diamond
promotion
Graphic
design
Sustainable
Product
branding
Cyber
Security
Corporate
friendly
Diamond
promotion
Virtual
Reality
Supports
sustainable
promotion
Professional
designing of
graphic
elements
Helps market
company
events
Can be
seen with
VR
technology
Aesthetically
pleasing
Effective brandinhg
through VR and
digital promotions
Better digital
presence or elite
clients
Reduces
wastage of
paper
Helps reach
elite class
clients

Mood Board 1

Mood Board 2