The Role of Digital Transformation Practices in Workplace Transformation: A Case Study on EasyJet
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AI Summary
This study explores the impact of digital technology on workplace transformation through a case study on EasyJet. It covers key drivers, strategies, and objectives for successful digital transformation. The project management plan includes a scope plan, budgeting, time frame, risk management, communication plan, and monitoring plan. The work breakdown structure and Gantt chart are also provided. The literature review covers the concept of digitalization at the workplace, the impact of key drivers on digital transformation, and strategies for making significant use of digital technology.
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Table of Contents
Introduction.................................................................................................................................................3
Project Aims and objectives....................................................................................................................3
Project management plan.........................................................................................................................4
Work break down structure.....................................................................................................................8
Gantt chart...............................................................................................................................................8
Literature Review....................................................................................................................................9
Research methods and strategies...........................................................................................................12
Data Analysis........................................................................................................................................24
Ethics.....................................................................................................................................................25
Limitations............................................................................................................................................25
Recommendations.................................................................................................................................26
Reflection..............................................................................................................................................26
Conclusion.................................................................................................................................................27
References.................................................................................................................................................28
Appendices................................................................................................................................................30
Project log book.....................................................................................................................................30
Introduction.................................................................................................................................................3
Project Aims and objectives....................................................................................................................3
Project management plan.........................................................................................................................4
Work break down structure.....................................................................................................................8
Gantt chart...............................................................................................................................................8
Literature Review....................................................................................................................................9
Research methods and strategies...........................................................................................................12
Data Analysis........................................................................................................................................24
Ethics.....................................................................................................................................................25
Limitations............................................................................................................................................25
Recommendations.................................................................................................................................26
Reflection..............................................................................................................................................26
Conclusion.................................................................................................................................................27
References.................................................................................................................................................28
Appendices................................................................................................................................................30
Project log book.....................................................................................................................................30
Introduction
Workplace transformation is the process of creating a flexible work environment.
Basically, it is about using latest and updated techniques so that the employees can learn in an
efficient manner. In current period of time, workplace transformation has become highly
important in order to ensure future enlargement of the company. Now, there is requirement of
flexible workspaces which can support proper communication between employees and
employers. In this regard, organizations are adopting latest and updated technology in order to
maintain positive environment at workplace. To ensure success of the company, organizations
are appointing skilled and efficient employees who can contribute in the success of the
organization in an efficient manner (Meske, 2019). The present study is based on the higher level
of understanding of the role of digital transformation practices in transforming the working
environment of a company. Currently, the companies are likely to use digital techniques so that
they can interact with the employees. For this purpose, they use various digital platforms like
Zoom, Google meet and more. The study will cover the impact of digital technology on
workplace transformation.
Background information of company
Easy Jet is a multinational company of London. It is a low cost airline which is
headquartered at London. It operates international and domestic schedule on 1000 routes within
more than 30 countries. The company is looking forward for expansion since its establishment in
1995. It is owned by several private investors and known for offering services at reasonable
price at different parts of the world. However, the COVID-19 outbreak has affected the
functioning of the organization. The main aim of the organization is to offer effective returns to
the stakeholders.
Project Aims and objectives
Project Aim: “The role of key drivers influencing digital workplace transformation” A case
study on EasyJet.
Research Objectives:
To understand the concept of digitalization at workplace.
Workplace transformation is the process of creating a flexible work environment.
Basically, it is about using latest and updated techniques so that the employees can learn in an
efficient manner. In current period of time, workplace transformation has become highly
important in order to ensure future enlargement of the company. Now, there is requirement of
flexible workspaces which can support proper communication between employees and
employers. In this regard, organizations are adopting latest and updated technology in order to
maintain positive environment at workplace. To ensure success of the company, organizations
are appointing skilled and efficient employees who can contribute in the success of the
organization in an efficient manner (Meske, 2019). The present study is based on the higher level
of understanding of the role of digital transformation practices in transforming the working
environment of a company. Currently, the companies are likely to use digital techniques so that
they can interact with the employees. For this purpose, they use various digital platforms like
Zoom, Google meet and more. The study will cover the impact of digital technology on
workplace transformation.
Background information of company
Easy Jet is a multinational company of London. It is a low cost airline which is
headquartered at London. It operates international and domestic schedule on 1000 routes within
more than 30 countries. The company is looking forward for expansion since its establishment in
1995. It is owned by several private investors and known for offering services at reasonable
price at different parts of the world. However, the COVID-19 outbreak has affected the
functioning of the organization. The main aim of the organization is to offer effective returns to
the stakeholders.
Project Aims and objectives
Project Aim: “The role of key drivers influencing digital workplace transformation” A case
study on EasyJet.
Research Objectives:
To understand the concept of digitalization at workplace.
To identify the impact of key drivers on digital transformation of Easy Jet
To develop significant strategies in order to make significant use of digital technology to
increase the efficiency of EasyJet.
Research Questions
What is the concept of digitalization at workplace?
What is the impact of key drivers on digital transformation of Easy Jet?
What are the significant strategies in order to make significant use of digital technology
to increase the efficiency of EasyJet?
Project management plan
Main Activities Action Plan
Scope plan In this, the plan of the overall project is
determine significantly. In current context, the
major objectives are:
To identify the significance of digitalization at
workplace.
To evaluate the key drivers of digital
transformation within easy jet.
To assess the impact of digital technology on
digital transformation within the company.
There will be use of quantitative evaluation
methods & tools so that the viable
recommendations can be drawn
To develop significant strategies in order to make significant use of digital technology to
increase the efficiency of EasyJet.
Research Questions
What is the concept of digitalization at workplace?
What is the impact of key drivers on digital transformation of Easy Jet?
What are the significant strategies in order to make significant use of digital technology
to increase the efficiency of EasyJet?
Project management plan
Main Activities Action Plan
Scope plan In this, the plan of the overall project is
determine significantly. In current context, the
major objectives are:
To identify the significance of digitalization at
workplace.
To evaluate the key drivers of digital
transformation within easy jet.
To assess the impact of digital technology on
digital transformation within the company.
There will be use of quantitative evaluation
methods & tools so that the viable
recommendations can be drawn
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Budgeting Budgeting refers to determining the cost for the
entire project which is determine by the project
team. It is important to determine the cost at
the time of beginning of the project and the
budget needs to approve by the project team
(Crawford, 2021). For present project work,
there is a budget of 150 Euro has been
determined. The major components of budget
are internet connection, travelling allowances,
Microsoft office and more.
Time frame Determine time frame is crucial for the project
team members in order to determine the
estimate deadlines of project. In this context,
the project team member need to stay aware
with the deadline so that they can perform the
assigned work accordingly for the attainment
of predefined research aims and objectives
(Silvius and et. al., 2017). By determining time
frame, it is possible to make proper utilization
of the available resources. In reference of the
given project, the estimated deadline is is 3
months. Here, the activities of work break
down structure plays an important role in
setting deadline efficiently.
Risk management Risk management is a significant element of
project management plan. In each and every
project, certain amount of risk is associated.
For successful and timely completion of
project work, there is requirement to have
proper risk management plan (Kerzner, 2017)
. It helps in minimizing the uncertainties so
entire project which is determine by the project
team. It is important to determine the cost at
the time of beginning of the project and the
budget needs to approve by the project team
(Crawford, 2021). For present project work,
there is a budget of 150 Euro has been
determined. The major components of budget
are internet connection, travelling allowances,
Microsoft office and more.
Time frame Determine time frame is crucial for the project
team members in order to determine the
estimate deadlines of project. In this context,
the project team member need to stay aware
with the deadline so that they can perform the
assigned work accordingly for the attainment
of predefined research aims and objectives
(Silvius and et. al., 2017). By determining time
frame, it is possible to make proper utilization
of the available resources. In reference of the
given project, the estimated deadline is is 3
months. Here, the activities of work break
down structure plays an important role in
setting deadline efficiently.
Risk management Risk management is a significant element of
project management plan. In each and every
project, certain amount of risk is associated.
For successful and timely completion of
project work, there is requirement to have
proper risk management plan (Kerzner, 2017)
. It helps in minimizing the uncertainties so
that the project can be completed effectively.
In context of the given project, several risk has
been identified which are mentioned below.
Time is the most significant constraint
which was faced by the investigator.
Market research.
Gathering proper response from the
individuals
Inefficiency in terms of attainment of
pre-defined project aims and objectives.
There is requirement to mitigate the risk by
adopting significant strategies. In this regard,
the researcher is required to appoint full time
efficient and capable employees who can easily
deal with issue related of research project. To
deal with such issues, a proper gantt chart and
work breakdown structure will be prepared to
track the progress of the project in timely
manner. Additionally, market research is also
an important part of the overall project
management. Here, the information can be
easily gathered through Google forms another
forms. Additionally, quantitative methods are
implemented to understand key drivers of
digital transformation within the organization.
Online service and peer reviews, journals and
more will be undertaken to gather detailed &
in-depth information for the accomplishment
of project work.
Communication plan Communication is highly important for the
In context of the given project, several risk has
been identified which are mentioned below.
Time is the most significant constraint
which was faced by the investigator.
Market research.
Gathering proper response from the
individuals
Inefficiency in terms of attainment of
pre-defined project aims and objectives.
There is requirement to mitigate the risk by
adopting significant strategies. In this regard,
the researcher is required to appoint full time
efficient and capable employees who can easily
deal with issue related of research project. To
deal with such issues, a proper gantt chart and
work breakdown structure will be prepared to
track the progress of the project in timely
manner. Additionally, market research is also
an important part of the overall project
management. Here, the information can be
easily gathered through Google forms another
forms. Additionally, quantitative methods are
implemented to understand key drivers of
digital transformation within the organization.
Online service and peer reviews, journals and
more will be undertaken to gather detailed &
in-depth information for the accomplishment
of project work.
Communication plan Communication is highly important for the
attainment of research goals and objectives.
Communication plan is useful in terms of
delegation of tasks and responsibilities
appropriately (Bjorvatn and Wald, 2018)
. It helps the researcher in maintaining proper
flow of information among the project
management team. For this purpose,
questionnaire has been prepared to collect that
formation from the employees of EasyJet. This
communication will help setting strategies for
the success of project work.
monitoring plan Apart from determining objectives, monitoring
the success and growth of project is also
important to make necessary improvements in
project in timely manner. Here, preparing gantt
chart and work breakdown structure is helpful
in assessing the progress and growth of project
efficiently.
Resource plan Resources are a crucial and the most
significant part of project execution. Without
availability of key resources, it is quite difficult
for the researcher to accomplish the research
related roles and responsibilities. In context of
the present research work, there will be
requirement of ample of resources which could
be financial or nonfinancial. In terms of non
financial resources, there will be requirement
of laptop, fast internet connection Google
forms, skilled and efficient Labor and more.
Communication plan is useful in terms of
delegation of tasks and responsibilities
appropriately (Bjorvatn and Wald, 2018)
. It helps the researcher in maintaining proper
flow of information among the project
management team. For this purpose,
questionnaire has been prepared to collect that
formation from the employees of EasyJet. This
communication will help setting strategies for
the success of project work.
monitoring plan Apart from determining objectives, monitoring
the success and growth of project is also
important to make necessary improvements in
project in timely manner. Here, preparing gantt
chart and work breakdown structure is helpful
in assessing the progress and growth of project
efficiently.
Resource plan Resources are a crucial and the most
significant part of project execution. Without
availability of key resources, it is quite difficult
for the researcher to accomplish the research
related roles and responsibilities. In context of
the present research work, there will be
requirement of ample of resources which could
be financial or nonfinancial. In terms of non
financial resources, there will be requirement
of laptop, fast internet connection Google
forms, skilled and efficient Labor and more.
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Work break down structure
It is a tool that is often used for completing a project in timely manner. Here, the entire
project is divided into small components so that the project can be accomplished as per
deadlines. The main aim of WBS is to reduce down the complexities of the overall project work
(Oleinik, 2018). WBS helps in making the entire project manageable and simple. In context of
the present project, WBS is given below:
Gantt chart
This is a graphical tool that included starting and ending date of project along with the
roles & responsibilities of project team members. It is a significant way to show different
activities. It helps the team members to plan the work according to the deadlines (Cicmil and et.
al., 2017). In addition, it is also helpful in proper allocation of resources so that the project can be
completed successfully. In this context, the gantt chart is given below:
It is a tool that is often used for completing a project in timely manner. Here, the entire
project is divided into small components so that the project can be accomplished as per
deadlines. The main aim of WBS is to reduce down the complexities of the overall project work
(Oleinik, 2018). WBS helps in making the entire project manageable and simple. In context of
the present project, WBS is given below:
Gantt chart
This is a graphical tool that included starting and ending date of project along with the
roles & responsibilities of project team members. It is a significant way to show different
activities. It helps the team members to plan the work according to the deadlines (Cicmil and et.
al., 2017). In addition, it is also helpful in proper allocation of resources so that the project can be
completed successfully. In this context, the gantt chart is given below:
Literature Review
Concept of digitalization at workplace
According to Annapurna and Murty, 2019, in current time, digital transformation has
affected the business organizations in a profound way. Since the industrial revolution in 18th
Concept of digitalization at workplace
According to Annapurna and Murty, 2019, in current time, digital transformation has
affected the business organizations in a profound way. Since the industrial revolution in 18th
century, innovation has been promoted significantly. Creativity is highly important in order to
develop new softwares and tools to increase the work efficiency of the employees. The
industrialization has been increased the mass production due to which the quantity of production
also got improved. Here, organizations have adopted significant technologies to promote the
well-fare of the workforce. the major drivers for a company to facilitate digitalization at
workplace are mentioned below:
Reducing cost of production: Digitalization has been reduced down the overall cost of
production. It is analyzed that digital transformation is helpful in implementation of new
technology. The main purpose of using new technology is to minimize the efforts, cost and time.
Improving supply chain: Supply chain and logistics management of the organization
has also been improved due to use of digital tools. Additionally, digital tools can be utilized to
review the stock management, inventory and many more.
Improving marketing and promotion: Marketing is one of the other significant
example which can be improved by the utilization of digital tools & techniques (Baumgartner,
Hartl and Hess, 2021). For this purpose, human labor are likely to work at minimum wages with
the use of digital techniques. Digital evolution has also enhanced the marketing and promotion
efforts of the company. Rather than using print media, the organizations are likely to use latest
and updated tools & techniques in an efficient manner. In this, employees utilize various social
media platforms like Face book, Instagram, YouTube and more. Now, digital marketing
techniques are used in order to promote the products & services in an efficient manner. Through
digital marketing techniques, it is possible to gain the attention of ample of customers
significantly. In this regard, various tools such as Google analytics, trends and more are used. It
is analyzed that the recent & updated tools are useful in order to analyze the market trends so that
the efficient products and services can be produced accordingly.
Artifical intelligence: It is one of the most essential driver of digitalization. Now, the
companies are likely to use advanced & updated technology so that the pre-defined goals can be
attained. Through the use of AI, it is possible to manage the data & information in an efficient
manner. Here, the data can be used for taking suitable decisions in the future period of time. The
digital workplace is beyond from the physical office. High quality workplace is related to sharing
develop new softwares and tools to increase the work efficiency of the employees. The
industrialization has been increased the mass production due to which the quantity of production
also got improved. Here, organizations have adopted significant technologies to promote the
well-fare of the workforce. the major drivers for a company to facilitate digitalization at
workplace are mentioned below:
Reducing cost of production: Digitalization has been reduced down the overall cost of
production. It is analyzed that digital transformation is helpful in implementation of new
technology. The main purpose of using new technology is to minimize the efforts, cost and time.
Improving supply chain: Supply chain and logistics management of the organization
has also been improved due to use of digital tools. Additionally, digital tools can be utilized to
review the stock management, inventory and many more.
Improving marketing and promotion: Marketing is one of the other significant
example which can be improved by the utilization of digital tools & techniques (Baumgartner,
Hartl and Hess, 2021). For this purpose, human labor are likely to work at minimum wages with
the use of digital techniques. Digital evolution has also enhanced the marketing and promotion
efforts of the company. Rather than using print media, the organizations are likely to use latest
and updated tools & techniques in an efficient manner. In this, employees utilize various social
media platforms like Face book, Instagram, YouTube and more. Now, digital marketing
techniques are used in order to promote the products & services in an efficient manner. Through
digital marketing techniques, it is possible to gain the attention of ample of customers
significantly. In this regard, various tools such as Google analytics, trends and more are used. It
is analyzed that the recent & updated tools are useful in order to analyze the market trends so that
the efficient products and services can be produced accordingly.
Artifical intelligence: It is one of the most essential driver of digitalization. Now, the
companies are likely to use advanced & updated technology so that the pre-defined goals can be
attained. Through the use of AI, it is possible to manage the data & information in an efficient
manner. Here, the data can be used for taking suitable decisions in the future period of time. The
digital workplace is beyond from the physical office. High quality workplace is related to sharing
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knowledge, collaboration, creating a connected environment and more. It is about providing
facilities to each & every employee so that they can perform better at workplace. Basically,
digitalization at workplace is all about including multiple aspects like social & collaboration
tools, cloud storage tools, knowledge management system, documentation and more.
It is monitored that digital workplace is likely to create a centralized hub for employees
in order to access the information and perform work related responsibilities. Due to the
digitalization, the work pattern has been changed. Now, it is not just a physical workplace.
Technological evolution is significant in order to ensure success & growth in the future period of
time.
Impact of key drivers on digital transformation of Easy Jet
According to Kalatian, 2019, Digitalization has become highly important in current
period of time. It caused ample of benefits to the industries such as increasing productivity,
operations and more. For this purpose, there are ample of digital technologies are utilized in
business like artificial intelligence, robotics, softwares and more. Key drivers put a significant
impact on digital transformation within the company. In terms of digital transformation the major
key drivers are internet, artificial intelligence, software, tools and more. Internet is also a crucial
part of business. It is quite difficult to run the business organizations without presence of digital
technology. Companies are likely to implement innovative & creative techniques to get
competitive edge in market place. With use of internet, it is possible to stay connected with target
audiences. In this regard, several social media platforms like Face book, Instragram and more are
likely to use by the companies so that they can connect with the potential audiences significantly.
Apart from this, artificial intelligence is also utilized in the business organizations so that the
information can be managed properly. In context of Easy Jet, they use efficient technologies
such as internet, softwares, tools and more. Here, the internet technologies are utilized by the
company so that they can interact with target audiences in significant manner. In addition,
internet is significantly use by the organization with an aim to enhance the business presence
significantly. There are other tools also adopted by the business entity with an aim to manage the
data & information appropriately (Reader, 2017). The implementation of digital transformation
is introducing digital transformation in business. Now, the company is able to attain the prep-
defined business goals & objectives in significant manner.
facilities to each & every employee so that they can perform better at workplace. Basically,
digitalization at workplace is all about including multiple aspects like social & collaboration
tools, cloud storage tools, knowledge management system, documentation and more.
It is monitored that digital workplace is likely to create a centralized hub for employees
in order to access the information and perform work related responsibilities. Due to the
digitalization, the work pattern has been changed. Now, it is not just a physical workplace.
Technological evolution is significant in order to ensure success & growth in the future period of
time.
Impact of key drivers on digital transformation of Easy Jet
According to Kalatian, 2019, Digitalization has become highly important in current
period of time. It caused ample of benefits to the industries such as increasing productivity,
operations and more. For this purpose, there are ample of digital technologies are utilized in
business like artificial intelligence, robotics, softwares and more. Key drivers put a significant
impact on digital transformation within the company. In terms of digital transformation the major
key drivers are internet, artificial intelligence, software, tools and more. Internet is also a crucial
part of business. It is quite difficult to run the business organizations without presence of digital
technology. Companies are likely to implement innovative & creative techniques to get
competitive edge in market place. With use of internet, it is possible to stay connected with target
audiences. In this regard, several social media platforms like Face book, Instragram and more are
likely to use by the companies so that they can connect with the potential audiences significantly.
Apart from this, artificial intelligence is also utilized in the business organizations so that the
information can be managed properly. In context of Easy Jet, they use efficient technologies
such as internet, softwares, tools and more. Here, the internet technologies are utilized by the
company so that they can interact with target audiences in significant manner. In addition,
internet is significantly use by the organization with an aim to enhance the business presence
significantly. There are other tools also adopted by the business entity with an aim to manage the
data & information appropriately (Reader, 2017). The implementation of digital transformation
is introducing digital transformation in business. Now, the company is able to attain the prep-
defined business goals & objectives in significant manner.
Strategies in order to make significant use of digital technology to increase the efficiency of
EasyJet
According to McKeown and et. al., 2018, Now, digital technologies have become a
crucial part of each and every company. To ensure long-term sustainability of every
organization, it is significant to make use of latest and updated technologies. The rise of fin tech
sector has been reduced down the requirement of physical spaces. Now, the companies are likely
to operate business activities virtually. In this regard, they adopt various tools like softwares,
tools, internet and more so that the business organizations can attain pre-defined goals within
stipulate period of time. Implementing digital technology is not easy. Employees need to have
proper knowledge & information so that they can cope up with latest and updated techniques.
For this purpose, the company is required to arrange necessary training programs so that the
overall efficiency of the workforce gets improved. In addition to this, they are likely to
implement monetary & non-monetary techniques with an aim to keep the employees motivated
to complete the assigned work in timely manner (Hadavinejad, 2019). In context of Easy Jet,
they are likely to arrange necessary training & development programs so that with an aim to
increase the knowledge base of workforce. Here, the training program will help in improving the
efficiency of the employee so that they can contribute in success of the company in significant
manner. Further, they also need to offer various monetary benefits in terms of incentives, bonus
and more with an aim to keep the employees motivate & inspired for the betterment of the
company. Therefore, implementation of significant strategies will help in attainment of business
objectives effectively.
Research methods and strategies
In research methodology, research onion framework is utilised to collect and analyse the
data in a proper and efficient manner. In this context, different types of research methods are
mentioned below:
Research philosophy: It is the most significant part of the overall research study that is
related with collection of wide range of data and information regarding specific phenomenon.
Basically, two types of research philosophies are adopted by the investigator which are
Interpretivism and positivism (Catalano, 2020). In current context, positivism approach is more
suitable to get reliable and authentic results in an efficient manner.
EasyJet
According to McKeown and et. al., 2018, Now, digital technologies have become a
crucial part of each and every company. To ensure long-term sustainability of every
organization, it is significant to make use of latest and updated technologies. The rise of fin tech
sector has been reduced down the requirement of physical spaces. Now, the companies are likely
to operate business activities virtually. In this regard, they adopt various tools like softwares,
tools, internet and more so that the business organizations can attain pre-defined goals within
stipulate period of time. Implementing digital technology is not easy. Employees need to have
proper knowledge & information so that they can cope up with latest and updated techniques.
For this purpose, the company is required to arrange necessary training programs so that the
overall efficiency of the workforce gets improved. In addition to this, they are likely to
implement monetary & non-monetary techniques with an aim to keep the employees motivated
to complete the assigned work in timely manner (Hadavinejad, 2019). In context of Easy Jet,
they are likely to arrange necessary training & development programs so that with an aim to
increase the knowledge base of workforce. Here, the training program will help in improving the
efficiency of the employee so that they can contribute in success of the company in significant
manner. Further, they also need to offer various monetary benefits in terms of incentives, bonus
and more with an aim to keep the employees motivate & inspired for the betterment of the
company. Therefore, implementation of significant strategies will help in attainment of business
objectives effectively.
Research methods and strategies
In research methodology, research onion framework is utilised to collect and analyse the
data in a proper and efficient manner. In this context, different types of research methods are
mentioned below:
Research philosophy: It is the most significant part of the overall research study that is
related with collection of wide range of data and information regarding specific phenomenon.
Basically, two types of research philosophies are adopted by the investigator which are
Interpretivism and positivism (Catalano, 2020). In current context, positivism approach is more
suitable to get reliable and authentic results in an efficient manner.
Research approaches: The next layer of research onion comprises research approach in
order to get a detailed understanding on a specific aspect. Inductive and deductive are two major
research approaches (Acharyya and Bhattacharya, 2019). For present research work, deductive
approach is taken into consideration that will make the researcher enable to observe the
outcomes in order to attain the predefined research goals. Forthis purpose, a well-structured
questionnaire is prepared to address the research issues appropriately.
Research strategies: Research strategies signifies the plans to attain the estimated
research goals in an efficient manner. For this purpose, different types of research strategies
implemented. The major research strategies are case study, questionnaire and more (Rosskam,
2018). The present research work is based on survey strategy that is a tool to collect necessary
amount of data and information. It helps in gathering detailed and in depth information so that
the laid aims and objectives can be attained significantly.
Time Horizon: To accomplish the research work in timely manner, it is important to
determine particular period of time. By determining the time horizon, it is possible to complete
the research work properly. For present research work, a particular period of time has been set by
the researcher that will help in attainment of set research goals efficiently.
Data collection methods: Collecting necessary amount of data and information is
significant to accomplish the predefined research goals. The major methods of data collection are
mentioned below:
Primary method of data collection: In this, raw information is gathered by the
researcher from the original sources. Here, the information is first handed that is directly
extracted from the sources. Primary data is highly authentic and reliable comparatively to
secondary sources (Seehawer, 2018). In context of the given research, primary information has
been taken out through questionnaire. For this purpose, the data will be taken from 30 employees
of EasyJet. This research information will help in driving authenticity and reliability in the
overall research work.
Secondary method of data collection: This method is related to gathering information
from the existing sources. The existing information is extracted from various sources like
websites, publications, articles and journals (Rix and et. al., 2019). The information is not first
order to get a detailed understanding on a specific aspect. Inductive and deductive are two major
research approaches (Acharyya and Bhattacharya, 2019). For present research work, deductive
approach is taken into consideration that will make the researcher enable to observe the
outcomes in order to attain the predefined research goals. Forthis purpose, a well-structured
questionnaire is prepared to address the research issues appropriately.
Research strategies: Research strategies signifies the plans to attain the estimated
research goals in an efficient manner. For this purpose, different types of research strategies
implemented. The major research strategies are case study, questionnaire and more (Rosskam,
2018). The present research work is based on survey strategy that is a tool to collect necessary
amount of data and information. It helps in gathering detailed and in depth information so that
the laid aims and objectives can be attained significantly.
Time Horizon: To accomplish the research work in timely manner, it is important to
determine particular period of time. By determining the time horizon, it is possible to complete
the research work properly. For present research work, a particular period of time has been set by
the researcher that will help in attainment of set research goals efficiently.
Data collection methods: Collecting necessary amount of data and information is
significant to accomplish the predefined research goals. The major methods of data collection are
mentioned below:
Primary method of data collection: In this, raw information is gathered by the
researcher from the original sources. Here, the information is first handed that is directly
extracted from the sources. Primary data is highly authentic and reliable comparatively to
secondary sources (Seehawer, 2018). In context of the given research, primary information has
been taken out through questionnaire. For this purpose, the data will be taken from 30 employees
of EasyJet. This research information will help in driving authenticity and reliability in the
overall research work.
Secondary method of data collection: This method is related to gathering information
from the existing sources. The existing information is extracted from various sources like
websites, publications, articles and journals (Rix and et. al., 2019). The information is not first
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handed rather it is taken out from already available sources for the future success of research
work.
Sampling framework: Sampling is a technique wherein individual units are selected to
formulate sample for the research work. Here, appropriate numbers of samples are taken from
the entire population with an aim to accomplish the predefined research goals within estimated
period of time (Rodrigues and Rosa, 2019). Probability and non probability sampling are two
major methods that are used in research work. The present study is based on probability
sampling wherein units are included in the sample randomly. In present study, 30 respondents
have been selected randomly to gather necessary amount of data and information.
Qualitative research method: It is also known as the market research method. This
method is associated to using numerical and statistical techniques to attain appropriate research
outcomes efficiently. Several numerical tools are used by the researcher with an aim to bring
authenticity in the overall research study (Ayed and et. al., 2019). The use of numerical
techniques is significant to accomplish the research objectives in timely manner. In context of
the given research work, quantitative tools are implemented to get authentic and reliable
outcomes in significant manner. Here, quantitative techniques have been implemented to gather
& analyze the data in an appropriate way.
Qualitative research method: Unlike quantitative method, this method is associated to
collecting detailed and in-depth information in an efficient manner. There is no use of numerical
and statistical techniques. Rather than, non-numerical techniques are implemented here in order
to gather detailed information significantly. Collection of detailed information is crucial to attain
pre-defined research goals. There are several sources of collecting detailed information like
focus group, survey, group discussion and more. By gathering detailed information, it is possible
to accomplish the stipulated research goals significantly.
Questionnaire
Questions
Q1.) Do you familiar with basic concept of workplace transformation?
work.
Sampling framework: Sampling is a technique wherein individual units are selected to
formulate sample for the research work. Here, appropriate numbers of samples are taken from
the entire population with an aim to accomplish the predefined research goals within estimated
period of time (Rodrigues and Rosa, 2019). Probability and non probability sampling are two
major methods that are used in research work. The present study is based on probability
sampling wherein units are included in the sample randomly. In present study, 30 respondents
have been selected randomly to gather necessary amount of data and information.
Qualitative research method: It is also known as the market research method. This
method is associated to using numerical and statistical techniques to attain appropriate research
outcomes efficiently. Several numerical tools are used by the researcher with an aim to bring
authenticity in the overall research study (Ayed and et. al., 2019). The use of numerical
techniques is significant to accomplish the research objectives in timely manner. In context of
the given research work, quantitative tools are implemented to get authentic and reliable
outcomes in significant manner. Here, quantitative techniques have been implemented to gather
& analyze the data in an appropriate way.
Qualitative research method: Unlike quantitative method, this method is associated to
collecting detailed and in-depth information in an efficient manner. There is no use of numerical
and statistical techniques. Rather than, non-numerical techniques are implemented here in order
to gather detailed information significantly. Collection of detailed information is crucial to attain
pre-defined research goals. There are several sources of collecting detailed information like
focus group, survey, group discussion and more. By gathering detailed information, it is possible
to accomplish the stipulated research goals significantly.
Questionnaire
Questions
Q1.) Do you familiar with basic concept of workplace transformation?
a) Yes 17
b) No 2
c) Somewhat 1
Q2.) In your opinion, what are the strategies implemented to make
employees understand the technology requirements to carry out the roles
and responsibilities?
a) Employee training and development 11
b) Application of motivation techniques 4
c) Participative leadership style of management 3
d) All of the above 2
Q3.) In your opinion , what are the strategies to attain the workplace
transformation in digital age within the company?
a) Creating collaborative teams 6
b) Prioritize employee experience. 5
c) c)Digital transformation 4
d) Focus on change management 5
Q4.) What do you think, does transformation in digital age is important
in order to ensure future growth and development of the company
a) Yes 6
b) No 8
c) May be 6
Q5.) In your opinion, does effective workplace transformation will help
in improving the brand image of the company?
a) Yes 14
b) No 4
b) No 2
c) Somewhat 1
Q2.) In your opinion, what are the strategies implemented to make
employees understand the technology requirements to carry out the roles
and responsibilities?
a) Employee training and development 11
b) Application of motivation techniques 4
c) Participative leadership style of management 3
d) All of the above 2
Q3.) In your opinion , what are the strategies to attain the workplace
transformation in digital age within the company?
a) Creating collaborative teams 6
b) Prioritize employee experience. 5
c) c)Digital transformation 4
d) Focus on change management 5
Q4.) What do you think, does transformation in digital age is important
in order to ensure future growth and development of the company
a) Yes 6
b) No 8
c) May be 6
Q5.) In your opinion, does effective workplace transformation will help
in improving the brand image of the company?
a) Yes 14
b) No 4
c) In some instances 2
Q6.) Does effective workplace transformation is important in order to
gain competitive advantage in market place?
a) Yes 15
b) No 3
c) May be 2
Q7) Do you think that implementation of effective workplace
transformation strategies will contribute in enhancement of brand
reputation of Easy Jet?
d) Yes 14
e) No 3
f) May be 3
Q1.) Do you familiar with basic concept of workplace transformation?
a) Yes 17
b) No 2
c) Somewhat 1
Q6.) Does effective workplace transformation is important in order to
gain competitive advantage in market place?
a) Yes 15
b) No 3
c) May be 2
Q7) Do you think that implementation of effective workplace
transformation strategies will contribute in enhancement of brand
reputation of Easy Jet?
d) Yes 14
e) No 3
f) May be 3
Q1.) Do you familiar with basic concept of workplace transformation?
a) Yes 17
b) No 2
c) Somewhat 1
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85%
10%
5%
Chart Title
a) Yes b) No c) Somewhat
Interpretation: From the above-chart, it is analyzed that 17 respondents out of 20 are well-
familiar with the concept of workplace transformation whereas 3 respondents have been shown
negative response in terms of knowledge of the concept of workplace transformation.
Q2.) In your opinion, what are the strategies implemented to make
employees understand the technology requirements to carry out the roles
and responsibilities?
a) Employee training and development 11
b) Application of motivation techniques 4
c) Participative leadership style of management 3
d) All of the above 2
10%
5%
Chart Title
a) Yes b) No c) Somewhat
Interpretation: From the above-chart, it is analyzed that 17 respondents out of 20 are well-
familiar with the concept of workplace transformation whereas 3 respondents have been shown
negative response in terms of knowledge of the concept of workplace transformation.
Q2.) In your opinion, what are the strategies implemented to make
employees understand the technology requirements to carry out the roles
and responsibilities?
a) Employee training and development 11
b) Application of motivation techniques 4
c) Participative leadership style of management 3
d) All of the above 2
55%
20%
15%
10%
Chart Title
a) Employee training and development b) Application of motivation techniques
c) Participative leadership style of management d) All of the above
Interpretation: From the above dia-gram, it is evaluated that after getting response from 20
individuals, it is found that 11individuals consider that employee training & development is
highly important to make them understand their roles & responsibilities in digital age. There are
4 respondents who agree that application of motivation technique is crucial in order to increase
the understanding level of the employees. 3 respondents consider participative leadership style of
management as a crucial way to increase the knowledge base of the employees whereas 2
respondents agree that all the above-mention strategies are important to create sense among
employees regarding their roles & responsibilities within the organization.
20%
15%
10%
Chart Title
a) Employee training and development b) Application of motivation techniques
c) Participative leadership style of management d) All of the above
Interpretation: From the above dia-gram, it is evaluated that after getting response from 20
individuals, it is found that 11individuals consider that employee training & development is
highly important to make them understand their roles & responsibilities in digital age. There are
4 respondents who agree that application of motivation technique is crucial in order to increase
the understanding level of the employees. 3 respondents consider participative leadership style of
management as a crucial way to increase the knowledge base of the employees whereas 2
respondents agree that all the above-mention strategies are important to create sense among
employees regarding their roles & responsibilities within the organization.
Q3.) In your opinion , what are the strategies to attain the workplace
transformation in digital age within the company?
a) Creating collaborative teams 6
b) Prioritize employee experience. 5
c) c)Digital transformation 4
d) Focus on change management 5
30%
25%
20%
25%
Chart Title
a) Creating collaborative teams b) Prioritize employee experience.
c) c)Digital transformation d) Focus on change management
Interpretation: It is analyzed through the above chart that creating collaborative team is
consider as the major significant strategy by 6 respondents whereas 5 individuals consider that
prioritizing employees experience is the another significant strategy to attain the workplace
transformation in digital age. There are 4 respondents as per whom digital transformation is the
most significant techniques that can be used by the company to implement workplace
transformation. Rest 5 respondents consider focusing on change management as the most
significant strategies in order to increase workplace transformation in digital age.
transformation in digital age within the company?
a) Creating collaborative teams 6
b) Prioritize employee experience. 5
c) c)Digital transformation 4
d) Focus on change management 5
30%
25%
20%
25%
Chart Title
a) Creating collaborative teams b) Prioritize employee experience.
c) c)Digital transformation d) Focus on change management
Interpretation: It is analyzed through the above chart that creating collaborative team is
consider as the major significant strategy by 6 respondents whereas 5 individuals consider that
prioritizing employees experience is the another significant strategy to attain the workplace
transformation in digital age. There are 4 respondents as per whom digital transformation is the
most significant techniques that can be used by the company to implement workplace
transformation. Rest 5 respondents consider focusing on change management as the most
significant strategies in order to increase workplace transformation in digital age.
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Q4.) What do you think, does transformation in digital age is important
in order to ensure future growth and development of the company?
Frequency
a) Yes 6
b) No 8
c) May be 6
30%
40%
30%
Chart Title
a) Yes b) No c) May be
Interpretation: The above dia-gram show that 6 respondents out of 20 consider that
transformation in digital age is crucial to ensure growth & success in longer run. Here, 8
respondents have negative mind set in terms of impact of digital transformation on long term
growth and development. It is analyzed that 6 respondents have been shown neutral mind set
regarding the impact of transformation on growth & development of the organization.
in order to ensure future growth and development of the company?
Frequency
a) Yes 6
b) No 8
c) May be 6
30%
40%
30%
Chart Title
a) Yes b) No c) May be
Interpretation: The above dia-gram show that 6 respondents out of 20 consider that
transformation in digital age is crucial to ensure growth & success in longer run. Here, 8
respondents have negative mind set in terms of impact of digital transformation on long term
growth and development. It is analyzed that 6 respondents have been shown neutral mind set
regarding the impact of transformation on growth & development of the organization.
Q5.) In your opinion, does effective workplace transformation will help
in improving the brand image of the company?
a) Yes 14
b) No 4
c) In some instances 2
70%
20%
10%
Chart Title
a) Yes b) No c) In some instances
Interpretation: The above dia-gram is based on the impact of transformation on the brand
image of the organization. After interviewing 30 respondents, it is found that 14 respondents
consider that workplace transformation in digital age will help in improving the brand reputation
of the organization. Also, there are 4 respondents who have been demonstrated negative
perception regarding the impact of workplace transformation on the brand reputation of the
company. Rest 2 respondents are likely to have neutral opinion regarding the impact of
workplace transformation on the brand reputation of the entity.
in improving the brand image of the company?
a) Yes 14
b) No 4
c) In some instances 2
70%
20%
10%
Chart Title
a) Yes b) No c) In some instances
Interpretation: The above dia-gram is based on the impact of transformation on the brand
image of the organization. After interviewing 30 respondents, it is found that 14 respondents
consider that workplace transformation in digital age will help in improving the brand reputation
of the organization. Also, there are 4 respondents who have been demonstrated negative
perception regarding the impact of workplace transformation on the brand reputation of the
company. Rest 2 respondents are likely to have neutral opinion regarding the impact of
workplace transformation on the brand reputation of the entity.
Q6.) Does effective workplace transformation is important in order to
gain competitive advantage in market place?
a) Yes 15
b) No 3
c) May be 2
75%
15%
10%
Chart Title
a) Yes b) No c) May be
Interpretation: From the above dia-gram, it is monitored that workplace transformation plays a
crucial role in generating competitive advantage. Out of 20, 15 respondents have positive mind
set about the impact of workplace transformation on competitive edge. There are 3 respondents
who already have been demonstrated negative perception regarding the impact of transformation
on competitive advantage,
gain competitive advantage in market place?
a) Yes 15
b) No 3
c) May be 2
75%
15%
10%
Chart Title
a) Yes b) No c) May be
Interpretation: From the above dia-gram, it is monitored that workplace transformation plays a
crucial role in generating competitive advantage. Out of 20, 15 respondents have positive mind
set about the impact of workplace transformation on competitive edge. There are 3 respondents
who already have been demonstrated negative perception regarding the impact of transformation
on competitive advantage,
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Q7) Do you think that implementation of effective workplace
transformation strategies will contribute in enhancement of brand
reputation of Easy Jet?
a) Yes 14
b) No 3
c) May be 3
70%
15%
15%
Chart Title
a) Yes b) No c) May be
Interpretation: From the above dia-gram, it is analyzed that 14 respondent have been
shown positive response in terms of impact of workplace transformation strategies on the brand
image of the company whereas 3 individuals have been demonstrated negative approach towards
the impact of workplace transformation strategies on the brand image of the company.
transformation strategies will contribute in enhancement of brand
reputation of Easy Jet?
a) Yes 14
b) No 3
c) May be 3
70%
15%
15%
Chart Title
a) Yes b) No c) May be
Interpretation: From the above dia-gram, it is analyzed that 14 respondent have been
shown positive response in terms of impact of workplace transformation strategies on the brand
image of the company whereas 3 individuals have been demonstrated negative approach towards
the impact of workplace transformation strategies on the brand image of the company.
Data Analysis
Theme 1: Concept of digitalization at workplace
Concept of digitalization at workplace
From the above analysis, it is analyzed that digital technologies are implemented within
the business organizations. It is related to use of different techniques & tools so that the company
can succeed in the future period of time. In addition, aviation industry is evolving constantly
hence, there is requirement to implement digital transformation significantly. The utilization of
artificial intelligence has been increased in business. Now, the companies are likely to use
advanced & updated technology so that the pre-defined goals can be attained. Through the use of
AI, it is possible to manage the data & information in an efficient manner.
Theme 2: The impact of different types of digital technology on digital transformation of Easy
Jet
Out of above –mentioned information, there are various technologies are adopted by the
respective company to facilitate transformation at workplace. It is analyzed that Easy Jet is
likely to implement different tools & software so that the pre-defined business goals can be
attained significantly. For this purpose, there are ample of digital technologies are utilized in
business like artificial intelligence, robotics, softwares and more.
Theme 2: Significant strategies in order to make significant use of digital technology to
increase the efficiency of EasyJet
From the above-mentioned information, it is monitored that Easy Jet is implementing
various strategies in terms of training & development, motivation techniques and more with an
aim to increasing the efficiency significantly. Easy Jet, they use efficient technologies such as
internet, softwares, tools and more. Here, the internet technologies are utilized by the company
so that they can interact with target audiences in significant manner. They also need to offer
various monetary benefits in terms of incentives, bonus and more with an aim to keep the
employees motivate & inspired for the betterment of the company.
Theme 1: Concept of digitalization at workplace
Concept of digitalization at workplace
From the above analysis, it is analyzed that digital technologies are implemented within
the business organizations. It is related to use of different techniques & tools so that the company
can succeed in the future period of time. In addition, aviation industry is evolving constantly
hence, there is requirement to implement digital transformation significantly. The utilization of
artificial intelligence has been increased in business. Now, the companies are likely to use
advanced & updated technology so that the pre-defined goals can be attained. Through the use of
AI, it is possible to manage the data & information in an efficient manner.
Theme 2: The impact of different types of digital technology on digital transformation of Easy
Jet
Out of above –mentioned information, there are various technologies are adopted by the
respective company to facilitate transformation at workplace. It is analyzed that Easy Jet is
likely to implement different tools & software so that the pre-defined business goals can be
attained significantly. For this purpose, there are ample of digital technologies are utilized in
business like artificial intelligence, robotics, softwares and more.
Theme 2: Significant strategies in order to make significant use of digital technology to
increase the efficiency of EasyJet
From the above-mentioned information, it is monitored that Easy Jet is implementing
various strategies in terms of training & development, motivation techniques and more with an
aim to increasing the efficiency significantly. Easy Jet, they use efficient technologies such as
internet, softwares, tools and more. Here, the internet technologies are utilized by the company
so that they can interact with target audiences in significant manner. They also need to offer
various monetary benefits in terms of incentives, bonus and more with an aim to keep the
employees motivate & inspired for the betterment of the company.
Ethics
Successful completion of the research study, there is requirement to collect the data and
information by following all the necessary ethical standards. For this purpose, several ethical
principles are followed by the researcher in terms of informed consent, confidentiality and
anonymity of information. The researcher has responsibility to collect authentic and reliable
information. In present scenario, the researcher needs to maintain confidentiality to carry out the
research work appropriately. In this regard, participants are required to keep the entire
information confidential and secure so that the proper results can be drawn by following
effective ethical considerations.
Limitations
In each and every research work there are certain limitations which are likely to affect the
outcomes of research study profoundly. In present context, the limitations are associated with
limited amount of resources and funds. During the research, there was lack of time which created
complexities in terms of collecting wide amount of information. Insufficient number of resources
affected the efficiency and effectiveness of present research work. Further, there were also
difficulties in terms of gathering proper response from the individuals.
Successful completion of the research study, there is requirement to collect the data and
information by following all the necessary ethical standards. For this purpose, several ethical
principles are followed by the researcher in terms of informed consent, confidentiality and
anonymity of information. The researcher has responsibility to collect authentic and reliable
information. In present scenario, the researcher needs to maintain confidentiality to carry out the
research work appropriately. In this regard, participants are required to keep the entire
information confidential and secure so that the proper results can be drawn by following
effective ethical considerations.
Limitations
In each and every research work there are certain limitations which are likely to affect the
outcomes of research study profoundly. In present context, the limitations are associated with
limited amount of resources and funds. During the research, there was lack of time which created
complexities in terms of collecting wide amount of information. Insufficient number of resources
affected the efficiency and effectiveness of present research work. Further, there were also
difficulties in terms of gathering proper response from the individuals.
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Recommendations
It is suggested that easy jet needs to arrange necessary training programs for the
employees so that they can easily cope up with latest and updated technology. To adopt
the digital transformation appropriately, it is required to offer proper & effective training
to the employees in order to make them capable enough to contribute towards
organizational goals.
To introduce transformation at workplace, it is essential to keep employees engaged and
productive. Monetary & non-monetary techniques play an important role in motivating
employees. With this, it will be easy to boost the morale of workforce with an aim to
encourage them to contribute towards organizational success.
It is suggested that facilitating proper communication is also helpful in minimizing the
conflicts among workforce. Here, proper flow of information will help the individuals in
using digital tools & techniques in an appropriate way. Through this, they can perform
the assigned roles and responsibilities effectively.
Reflection
The present project work is based on digital transformation of workplace by using digital
tools & techniques. During the project, I got to know about the impact of digital transformation
on business. The knowledge developed throughout the project will help me in setting suitable
strategies for the success of the company. Further, this knowledge will assist me in contributing
the success and enlargement of the business entity. Apart from this, I also developed various
skills & capabilities while working on the current project. Here, I got the opportunity to interact
with ample of people which improved my communication skills. Now, I can easily interact with
different individuals appropriately. This skill helped me in conquering over my fear of public
speaking. In addition to this, time management is also a significant skill which developed
throughout the project work. During the project, I learned to prepare appropriate schedule that
will help me in making significant use of available time. Now, I am able to develop an
appropriate schedule to accomplish the assigned work in timely manner. These skills will help
me in growing and enriching in the career in the future period of time.
It is suggested that easy jet needs to arrange necessary training programs for the
employees so that they can easily cope up with latest and updated technology. To adopt
the digital transformation appropriately, it is required to offer proper & effective training
to the employees in order to make them capable enough to contribute towards
organizational goals.
To introduce transformation at workplace, it is essential to keep employees engaged and
productive. Monetary & non-monetary techniques play an important role in motivating
employees. With this, it will be easy to boost the morale of workforce with an aim to
encourage them to contribute towards organizational success.
It is suggested that facilitating proper communication is also helpful in minimizing the
conflicts among workforce. Here, proper flow of information will help the individuals in
using digital tools & techniques in an appropriate way. Through this, they can perform
the assigned roles and responsibilities effectively.
Reflection
The present project work is based on digital transformation of workplace by using digital
tools & techniques. During the project, I got to know about the impact of digital transformation
on business. The knowledge developed throughout the project will help me in setting suitable
strategies for the success of the company. Further, this knowledge will assist me in contributing
the success and enlargement of the business entity. Apart from this, I also developed various
skills & capabilities while working on the current project. Here, I got the opportunity to interact
with ample of people which improved my communication skills. Now, I can easily interact with
different individuals appropriately. This skill helped me in conquering over my fear of public
speaking. In addition to this, time management is also a significant skill which developed
throughout the project work. During the project, I learned to prepare appropriate schedule that
will help me in making significant use of available time. Now, I am able to develop an
appropriate schedule to accomplish the assigned work in timely manner. These skills will help
me in growing and enriching in the career in the future period of time.
Conclusion
Out of the above-mentioned information, it is concluded that Workplace transformation is
the process of creating a flexible work environment. Basically, it is about using latest and
updated techniques so that the employees can learn in an efficient manner. It is evident that
digital technologies play a crucial role in facilitating transformation at workplace. The company
can arrange necessary training & development program to implement digital transformation
effectively within the company.
Out of the above-mentioned information, it is concluded that Workplace transformation is
the process of creating a flexible work environment. Basically, it is about using latest and
updated techniques so that the employees can learn in an efficient manner. It is evident that
digital technologies play a crucial role in facilitating transformation at workplace. The company
can arrange necessary training & development program to implement digital transformation
effectively within the company.
References
Books and journals
Acharyya, R. and Bhattacharya, N. eds., 2019. Research methodology for social sciences. Taylor
& Francis.
Annapurna, A.G. and Murty, Y.S., 2019. Technology-Driven Workplace
Transformation. Transforming Organizations Through Flexible Systems Management,
p.163.
Ayed and et. al., 2019. Vision-based serious games and virtual reality systems for motor
rehabilitation: A review geared toward a research methodology. International journal of
medical informatics, 131, p.103909.
Baumgartner, C., Hartl, E. and Hess, T., 2021, March. New Workplace, New Mindset: Empirical
Case Studies on the Interplay Between Digital Workplace and Organizational Culture.
In International Conference on Wirtschaftsinformatik (pp. 91-107). Springer, Cham.
Bjorvatn, T. and Wald, A., 2018. Project complexity and team-level absorptive capacity as
drivers of project management performance. International Journal of Project
Management, 36(6), pp.876-888.
Catalano, T., 2020. Financial Project Plan. In Application of Project Management Principles to
the Management of Pharmaceutical R&D Projects (pp. 53-54). Springer, Cham.
Cicmil, S., Cooke-Davies, T., Crawford, L. and Richardson, K., 2017, April. Exploring the
complexity of projects: Implications of complexity theory for project management
practice. Project Management Institute.
Crawford, J.K., 2021. Project management maturity model. Auerbach Publications.
Hadavinejad, M., 2019. Organizational ostracism: A metaphorical narrative from a banished
employee at workplace. Transformation Management Journal, 11(2), pp.53-80.
Books and journals
Acharyya, R. and Bhattacharya, N. eds., 2019. Research methodology for social sciences. Taylor
& Francis.
Annapurna, A.G. and Murty, Y.S., 2019. Technology-Driven Workplace
Transformation. Transforming Organizations Through Flexible Systems Management,
p.163.
Ayed and et. al., 2019. Vision-based serious games and virtual reality systems for motor
rehabilitation: A review geared toward a research methodology. International journal of
medical informatics, 131, p.103909.
Baumgartner, C., Hartl, E. and Hess, T., 2021, March. New Workplace, New Mindset: Empirical
Case Studies on the Interplay Between Digital Workplace and Organizational Culture.
In International Conference on Wirtschaftsinformatik (pp. 91-107). Springer, Cham.
Bjorvatn, T. and Wald, A., 2018. Project complexity and team-level absorptive capacity as
drivers of project management performance. International Journal of Project
Management, 36(6), pp.876-888.
Catalano, T., 2020. Financial Project Plan. In Application of Project Management Principles to
the Management of Pharmaceutical R&D Projects (pp. 53-54). Springer, Cham.
Cicmil, S., Cooke-Davies, T., Crawford, L. and Richardson, K., 2017, April. Exploring the
complexity of projects: Implications of complexity theory for project management
practice. Project Management Institute.
Crawford, J.K., 2021. Project management maturity model. Auerbach Publications.
Hadavinejad, M., 2019. Organizational ostracism: A metaphorical narrative from a banished
employee at workplace. Transformation Management Journal, 11(2), pp.53-80.
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Kalatian, S., 2019. Co-creation of virtual experiences: How virtual reality can facilitate
workplace transformation.
Kerzner, H., 2017. Project management metrics, KPIs, and dashboards: a guide to measuring
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democracy for mental health services. In Paulo Freire and transformative education (pp.
153-163). Palgrave Macmillan, London.
Meske, C., 2019. Digital workplace transformation–on the role of self-determination in the
context of transforming work environments.
Oleinik, P., 2018. Method for creating a work management plan of a construction
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Reader, K., 2017. Workplace: A tool for investment. In Creating the Productive Workplace (pp.
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Rodrigues, P. and Rosa, P.J., 2019. Eye-tracking as a research methodology in educational
context: A spanning framework.
Rosskam, E., 2018. Using participatory action research methodology to improve worker health.
In Unhealthy Work (pp. 211-228). Routledge.
Seehawer, M.K., 2018. Decolonising research in a Sub-Saharan African context: exploring
Ubuntu as a foundation for research methodology, ethics and agenda. International
Journal of Social Research Methodology, 21(4), pp.453-466.
Silvius and et. al., 2017. Considering sustainability in project management decision making; An
investigation using Q-methodology. International Journal of Project Management, 35(6),
pp.1133-1150.
workplace transformation.
Kerzner, H., 2017. Project management metrics, KPIs, and dashboards: a guide to measuring
and monitoring project performance. John Wiley & Sons.
McKeown and et. al., 2018. Conscientization and transformation in the workplace: new forms of
democracy for mental health services. In Paulo Freire and transformative education (pp.
153-163). Palgrave Macmillan, London.
Meske, C., 2019. Digital workplace transformation–on the role of self-determination in the
context of transforming work environments.
Oleinik, P., 2018. Method for creating a work management plan of a construction
company. International Journal of Construction Management, 18(5), pp.446-451.
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286-300). Routledge.
Rix, E.F., Wilson, S., Sheehan, N. and Tujague, N., 2019. Indigenist and decolonizing research
methodology.
Rodrigues, P. and Rosa, P.J., 2019. Eye-tracking as a research methodology in educational
context: A spanning framework.
Rosskam, E., 2018. Using participatory action research methodology to improve worker health.
In Unhealthy Work (pp. 211-228). Routledge.
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pp.1133-1150.
Appendices
Project log book
Project Logbook for the chosen organisation:
Name of the learner: Name of the Supervisor:
Project Title: The role of digital technology in
workplace transformation” A case study on EasyJet.
Date:
Update of weekly research/ tasks achieved (Account
for a minimum of six weeks with dates)
What have you completed?
Did you fulfil Task requirements?
Are you on track and within deadlines set?
Did you need to make any changes to your
project management plan?
Comments
The project has been completed on the title The
role of digital technology in workplace
transformation” A case study on EasyJet.
Yes, All the task requirements have been fulfilled
appropriately.
Yes
No
Project log book
Project Logbook for the chosen organisation:
Name of the learner: Name of the Supervisor:
Project Title: The role of digital technology in
workplace transformation” A case study on EasyJet.
Date:
Update of weekly research/ tasks achieved (Account
for a minimum of six weeks with dates)
What have you completed?
Did you fulfil Task requirements?
Are you on track and within deadlines set?
Did you need to make any changes to your
project management plan?
Comments
The project has been completed on the title The
role of digital technology in workplace
transformation” A case study on EasyJet.
Yes, All the task requirements have been fulfilled
appropriately.
Yes
No
Any risks and / or issues identified?
Did you identify risks/issues with a lack of
skills required for undertaking research
tasks?
Did you identify any additional risks/issues
that have an impact on the project
management plan?
While carrying out the research, I faced issues of
lack of resources, communication and more.
No
Problems encountered
What barriers did you face?
How did you overcome them?
During the project work, I faced issues in terms of
lack of response from participants, insufficient
resources, lack of teamwork and more.
The issues can be easily address by taking out
necessary information from the respondents and
getting necessary resources and equipments.
New Ideas and change of project direction Additional 1 week is required for completion of
project.
Did you identify risks/issues with a lack of
skills required for undertaking research
tasks?
Did you identify any additional risks/issues
that have an impact on the project
management plan?
While carrying out the research, I faced issues of
lack of resources, communication and more.
No
Problems encountered
What barriers did you face?
How did you overcome them?
During the project work, I faced issues in terms of
lack of response from participants, insufficient
resources, lack of teamwork and more.
The issues can be easily address by taking out
necessary information from the respondents and
getting necessary resources and equipments.
New Ideas and change of project direction Additional 1 week is required for completion of
project.
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What Have I learnt about myself this week?
How did I feel when I had to deal with
tasks/problems?
Did I find it useful to complete the tasks?
How well have I performed? What did I
contribute?
What can I improve on next week?
How might this learning apply in the future?
During the problem, I felt anxiety and frustration
that will affect my future performance.
Yes
I performed really well throughout the project and
contribute in success through my knowledge &
skills.
My communication and teamwork skills can be
improved for future success of project.
It is possible to implement the learning for future
success and growth.
Tasks planned for next week
Which tasks are priority?
Have you set aside sufficient time for
completion?
Getting reliable and authentic data is the top
priority in context of the current project.
Yes
Project plan status to date (on, ahead, behind)
Supervisor comments to address
How did I feel when I had to deal with
tasks/problems?
Did I find it useful to complete the tasks?
How well have I performed? What did I
contribute?
What can I improve on next week?
How might this learning apply in the future?
During the problem, I felt anxiety and frustration
that will affect my future performance.
Yes
I performed really well throughout the project and
contribute in success through my knowledge &
skills.
My communication and teamwork skills can be
improved for future success of project.
It is possible to implement the learning for future
success and growth.
Tasks planned for next week
Which tasks are priority?
Have you set aside sufficient time for
completion?
Getting reliable and authentic data is the top
priority in context of the current project.
Yes
Project plan status to date (on, ahead, behind)
Supervisor comments to address
Signature of the Supervisor and date:
1 out of 33
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