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Disruptive Innovation in Business: Perspectives and Strategies

   

Added on  2022-12-14

18 Pages945 Words149 Views

Disruptive
Innovation
Business requires innovations for
growth and success in the market


Introduction
Disruptive
innovation provide a
new way to increase
performance of a
business
Business is based on
the innovations and
disruptive
innovations provide
exponential growth
to business
Grönroos, C., 2011.


Millennium Health Sciences
(MHS)
MHS is famous for their
skin care products and
services.
It has more than 800
employees and company
revenue is $2.2 Billion.
Company has two main
businesses, which are
Neutrino and Dermatech
Company has own R&D
and marketing
departments .


Internal
perspective
MHS has faces multiple
challenges in their
business
The company should
consider these points,
which areas:
Human resources
Organizational structure
Organizational culture
Resources allocation

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