Does Digitalization Affect the Customers' Choice of Healthcare Providers in the UAE?

DOES DIGITALIZATION
AFFEC THE CUSTOMERS
CHOICE OF HEALTHCARE
PROVIDERS IN THE UAE?

Table of Contents
INTRODUCTION...........................................................................................................................3
Aims and objectives- ...................................................................................................................3
Review of literature......................................................................................................................3
Theoretical framework.................................................................................................................4
Research methodologies-:............................................................................................................5
Structure.......................................................................................................................................6
Time frame- ................................................................................................................................7
CONCLUSION ...............................................................................................................................8
REFERENCES................................................................................................................................1

Topic- Does digitalisation affect the customer choice of healthcare providers. A study on
UAE.
INTRODUCTION
Digitalisation in health care services defined as an revolution that combines techniques
with personal health and genetic information that better improve the efficiency and delivery of
services (Botrugno, 2019). Healthcare organisation is taking initiatives towards adopting the full
digitalisation of the enterprise with help of making medical services more accessible. In addition
to this, health technical advancement is termed out as an application that organized the
knowledge and skills in manner as devices, medicine, procedures and system that develops to
sort out the health problem and this also improves the quality of lives.
The present report is based on the digitalisation that impacts the customer choice of the
healthcare providers within the UAE. Furthermore, report will outlines the aims and objectives
on the basis of chosen topic. Thus, research methodologies will be taken to undertake the
research study in reliable and proper manner. Additionally, structure will define that aids to
conclude the research activities properly. Lastly, time-frame will be given that helps to undertake
all research activities with proper deadline.
Aims and objectives-
The overall aim of the proposed research is to explore that behaviour of consumer is
highly influenced with quality and improved services with use digital advancement in health
sector. In order to ensure the aim, the objectives to research study are defined as-:
 To explore and examine previous literature related to effectiveness of using digitalisation
within healthcare.
 To access the impact of Healthcare digitalisation on quality and services rendered by
Health care organisation in UAE.
 To determine the influence of customers over digitalisation approach to make better
choices about their health.
 To develop suggestive measures to healthcare providers with regard to use of
Digitalisation in heath services that aids to promote better and improved services.
Review of literature
Digitalisation and execution of new and innovative technical advancement within
healthcare facilities over the past decades have created the sweeping changes across industries