Stakeholder Strategy Development for Facebook

Dynamic Strategy and
Disruptive Innovation
Name of the Student:
Name of the University:

Assignment Part 1
Stakeholder Strategy
Development for Facebook

Introduction
 In order to enhance the work environment and to
gather sustainability and profitability for the
business, stakeholders are essential. They are the
individuals or group of people who affect or
affected by the organizational activity.
 The emerging popularity of Facebook has made
itself a vital part of social life of every individual
in current age.
 This report will focus on the identification and
analysis of associated stakeholders of the
Facebook.

Organizational Overview
 The founder of Facebook, Mark Zuckerberg, invented the particular
social media networking site in the year 2004 and launched it on 4th
February 2004.
 Menlo Park of California has chosen to be the right place to establish it’s
headquarter (Facebook.com 2019).
Mission:
 The organization has its mission of provide a user-friendly, closure
communication network to its users
Vision:
 its vision statement emphasize on supporting as well as enhancing its
network for connecting the people around the globe by developing
products and solving problems in empowering community and harmony

Overview (Contd.)
 The major potential challenges that the Facebook is
currently dealing with the safety priority, legal
regulations, privacy of users and advertisement.
 This platform has topped the priority list of the
retailers and marketers for promoting their products
and gaining competitive advantages (Facebook.com
2019).

Facebook stakeholders
The following can be identified as the vital stakeholders of Facebook
(Jiang
et al. 2014);
 Users
 Employees
 Advertisers
 Government