Introduction We are reviewing this website, you have decided to investigate online learning as an alternative to a traditional classroom. But what does this really mean for you as a student? eLearning or distance education means education that uses one or more of the technologies: 1) the internet 2) our learning management system 3) Publishers web sites. Business Model Mission E-Learning and is dedicated to supporting faculty, contributing to teaching excellence, and enhancing student success through: exemplary instructional design, effective application and integration of instructional technologies, interactive digital media development, and the deployment of innovative emerging technologies. Value position With your eLearning plan will ensure the best possible return on investment for the rollout of our online learning capabilities. Understanding the value Proposition of eLearning will enable us to align the benefits of eLearning with the business objectives we are aiming to achieve. The value Proposition of eLearning is to saves costs, improve training quality, improve service capabilities and increase speed to market. In short the value Proposition of eLearning Why the people likes our website? People learn and absorb information in different ways and at different speeds: e-learning courses provide a flexible and versatile learning system that enables organisations and learners alike to tailor their training to fit with their own specific circumstances. Furthermore, when e-learning is coupled with instructorled training, it can bring additional dimensions and enhance the learning process overall. Key resources Financialresources
Branding, design, logo, graphics, business cards, office rent, furniture, office equipment, storage, website hosting, collaboration software, email hosting and other essential software and tools. Employee's money for salaries, tax, healthcare. Intellectual resources These are intangible resources like Intellectual Property, brand, patents, copyrights and partnerships. Human resource Employees are the most valuable primary resource for most companies. Employees not only help in managing the business, but also interact with clients, especially in our organization. Teachers have the biggest role in it, and help in business development through innovation and possession of skills and knowledge that distinguish the work from the other Tools Think of e-learning and you probably envision students using computers to take online classes. But online learning can be much more than simply studying on a laptop in a dorm room. Today's e-earning tools go beyond computers to include MP3 players, podcasts, blogs and more. Net generation students are well versed in technology, often arriving on campus adept at communicating by text message, e-mail and message board and armed with laptops, MP3 players, smartphones and PDAs. They're looking to apply their technology and skills to learning, and schools are finding ways to meet those needs with online courses and hybrids that bring new technology to traditional teaching.. Key activities (How it works) E-Learning can be defined as learning process created in collaboration with content delivered digitally, network-based and has also been seen as technologically arbitrated education with the use of computers incorporating distance learning or a face-to-face classroom setting. This is seen as learning with assistance from a computer where there is a clear shift from the traditional to ICT based and personalized, self-disciplined, self-organized, learning within a community of teachers, and learners, enablers, implementer and experts etc. There is an enhancement of knowledge and performance with the use of internet based technology at the global level. With the advent of E-learning and its spreading around the globe we see what it has to offer: It offers the learners control over content, control over the pace of learning, control over learning sequence, control over time taken to learn and the possibility of tailoring their learning to meet their personal goals. Apart from this there is the ease with which the global learner can now manage their access to the e-learning materials, peer review of the resources available online, as well as arriving at a consensus regarding technical standardization. Chanel
Video marketing: One of the most dominant digital marketing trends today and likely for the next 5-10 years is video marketing..(Alton, 2015) • Social media marketing: The latest social media marketing statistics show that 73 percent of marketers believe that social media marketing has been “somewhat effective” or “very effective” for their business. Moreover, 54 percent of social browsers use social media to research products. Seventy one percent of consumers who have had a positive experience with a brand on social media are likely to recommend the brand to their friends and family.. (Hart 2012) Video marketing The value of video in marketing is unquestionable. Many people who are tired of their humdrum routine turn to video not only for entertainment but also for the educational advantages that come with it (James, 1989). There is no shortage of statistics on video marketing from increased open rates to conversion rates, which should convince you this is a goldmine to explore. (Hasija, 2002) Display Ads: Display ads allow you to use images, audio, and video to communicate your advertising message better. These are shown on websites, email platforms, social media, and many other digital channels that offer ad placements, usually in the form of a banner. (Dgolakia, 2005) Apps: Mobile apps including apps launched by brands or ecommerce sites to drive sales.(Johnson, 2013) Websites : Your website is a must-have tool for your business as it provides you with a dedicated platform where you can educate audiences about your brand, products, and services. This requires a solid understanding of your target audience and an effective content marketing strategy. (Nicastro.1999) Customer’s relationship Results in good customer experience: is about creating relationships with my customers so that, they enjoy positive experiences when interacting the website Growth in customer retention rates: Positive experiences fuels customer retention. my customers are loyal towards my website and turn as brand advocates. High level of customer satisfaction : When you meet your customer expectations with your exceptional service it boosts satisfaction level and they are likely to return to the website again.
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Business analysis: Step 1) Enterprise Analysis: ď‚·Planning: Setup team Selection of qualified teachers Training Designing the logo Designing the website Planning the app ď‚·Product: Research and design Prepare service demo Define pricing policies Start receiving customer registration Direct treatment sessions ď‚·Marketing: Media sponsor Video marketing Social media ď‚·Delivery and accounting:
Follow up of patients Receive returns from customers working on scheduling accounts to study costs, returns, and profits Step 2) Requirement Planning & Management: 1. Informational group –our website would be the center of the course. Information would be available there and we would use HTML (hypertext mark-up language) in order to provide quick, easy and concrete information. 2. Materials group –here, we refer to the section in which we would provide study material to our students. In the beginning, two ways would be used Live –In order to connect with our students and to have “personal touch” there must have live classes. So during the semester, there would be organized three to four live conferences in order to have mutual exchange of information between students and professors. On line lectures, discussions and advices from professors would be done through Microsoft Office Live Meetingprogram Literature –In order to provide our student with material we would use following tools : Power point, PDF, excel and windows media player (DVD) 3. computers with high quality. Step 3) Requirement Elicitation: At this stage, we will search for the vulnerabilities related to the program or the web page, whether they are suspended by customers, employees or teachers, and work to eliminate them. In addition to working on following up the requirements and verifying whether they are sufficient or fulfilling the conditions, and whether each customer is satisfied with our service. Step 4) Requirements Communication: At this stage, the review of the review submitted by each customer of the website is evaluated in general, the work is evaluated, and work is done to solve the gaps, problems, trying to achieve the customers' demands to gain more from them. Competitors Khan Academy Khan Academy doesn't get top billing due to its popularity. Sal Khan and his team have earned their place by creating self-paced, free, source of online education that has become an industry
standard. Khan academy provides an easy path for students to jump in and begin learning about any subject that they choose. Khan Academy certainly has youth appeal with its avatars and ability to earn badges, but it is also an extremely viable option for adults wanting to improve their technical skills, or learn about subjects such as entrepreneurship. ď‚·Coursera Coursera has partnered with museums, universities, and other institutions to offer students free classes on an astounding variety of topics. Students can browse the list of available topics or simply answer the question "What would you like to learn about?", then when they answer that question they are led to a list of available courses on that topic. Students who are nervous about getting in over their heads can relax. ď‚·We Schools We Schools is a free eLearning website that is dedicated to teaching students the various aspects of web design. Students select what they want to learn from a variety of choices including: HTML. For each concept that students wish to master, they go through a variety of online tutorials, take tests, and ultimately complete each course. Students can take a final test to prove their mastery, and if they pay an extra fee receive a certificate of completion ď‚·Open Culture Open Culture is a website where free online educational opportunities are curated. Learners can sign up to take classes on a variety of subjects that are offered by a variety of colleges and universities. This website is designed to give students of any age access to online learning and even internet based certification programs.. Target audience E-Learning is a method that employs computer technology to aid in or totally be used for educational purposes. It is used for all age groups, for beginners, school students, for the elderly citizens and even for employee training or re-training purposes. Currently it is mostly employed in the developed world, but efforts are being taken for use in the third world countries.
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