Tools for Website Performance Improvement

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Name of student
Name of university
Author’s note:

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Week 3:
Tools that can improve website performance
There are several tools that are commonly utilized for the enhancement of the website
performance. The performance of any website is required to be monitored and maintained for
the improvement of the business. Some of the tools that are useful for the improvement of the
website performance are:
Google analytics: The google analytics is commonly referred as the free service of the
web analytics which performs the task of the providing of the statistics and the fundamental
tools for the search engine optimization and the purposes of the marketing. This particular
service has been made available to any individual with the Google account (Gunter and
Önder 2016). The features of the Google analytics includes the tools of the data visualization,
segmentation for the analysis of the subsets, custom reports and the email based
communication and the sharing (Sun, Strang and Firmin 2017).
Figure: Google analytics
Source: (Schootman et al. 2015)
Web server
The web server could be defined as the computer where majority of the web content
has been stored. Commonly the web server could be utilised for the hosting of the web sites

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but it has been observed that there are other web servers like the gaming, storage, email and
the FTP. The responding of the web server to the requests of the clients using either of the
two methods:
 Transmitting the file to client linked with requested URL
 Generating the response by the invoking of a script and then communicating with
the database
 When the client sends the request for any web page, there is the search for the web
server for that requested page if the requested page has been found then it would
immediately send that back to the client with the HTTP response.
 If that requested page has not been discovered, then the web server would send the
error code.
Application server
The application might be described as any software framework, which gives both
facilities for creation of any web application as well as the environment of any server
for extensive execution. The structures of any application servers includes the
inclusive model of the service layer. The application server includes the set of several
components which are accessible for the development of the software by the
utilisation of the basic API which could be defined for the respective platforms.
Week 4:
Importance of policies, procedures, and laws in creating security
Several information policies in the small businesses fail due to the fact that there is
inadequate consideration of the role of the people on the policies. It is not adequate to solely
focus on the information technology (Peltier 2016). The procedures must be strictly created
that respects the employees as there is the interaction with any other part of information

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system that are being used by the individuals (Kirchheimer 2015). The core step in the
implementation of the successful information policy is the ensuring that all the staff members
clearly understands the stages that are being considered along with the reasons for the
executing of those steps (Sennewald and Baillie 2015).
Figure: Policies and procedures for security
Source: (Sennewald and Baillie 2015)
Popular eCommerce payment system
The debit card includes the immense alternative for the credit card with similar to the
type of the security and the major reason why the debit cards are immensely used in the
present times is that the charge of the debit cards are immensely less. The credit cards are
also utilized by the common people for the execution of the transactions in eCommerce and
there is a high chance that the charges of the credit card could be significantly higher and this
is the reason why the credit cards are not so popular in recent times. PayPal has been popular
for the execution of the transactions in the modern business environments.
Crucial security threats
When the businesses are migrating to the eCommerce business types, there is the
introduction of the security threats that emerges from the use of the internet. The security