Ecological Analysis of Diet Pepsi

RUNNING HEAD: ECOLOGICAL ANALYSIS OF DIET PEPSI
Macro-Situation Ecology of Diet Pepsi
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RUNNING HEAD: ECOLOGICAL ANALYSIS OF DIET PEPSI
1. Ecological Environment Impacting business
 The global business of PepsiCo sold across packaged bottles and cans might raise
some ecological concerns (Singh, 2016). In the US, the government has stringent
regulations impositions that businesses need to follow.
 There are regulations pertaining to usage of aluminum of the can, glass bottle that
creates carbon footprints, usage of water, plastic bottles that create wastes and
aspartame.
 The sweetener used in Diet Coke in the USA is manufactured from genetically altered
corn. Artificial sweeteners have capability to contaminate drinking water as they
cannot easily be removed from waste water.
 The plastic bottle that goes into manufacturing of bottles for Pepsi is done from
fossil-fuel. It has been estimated that 17 million barrels of oil is used every year in
manufacturing plastic bottles for Diet Pepsi.
 Moreover, considering the glass bottle weight, carrying them in transportation costs
significant carbon footprints. The US consumers barely recycle a quarter of glass
containers, though glass containers are infinitely recyclable.
 The can in which Diet Pepsi is sold the most is manufactured from virgin aluminum
that is environmentally destructive to mines. Further aluminum industry makes use of
electricity extensively and leaves toxic chemicals as residue from the metal produced.
The can lining includes packaging of bisphenol A (BPA) which can cause serious
ailments such as sexual development abnormalities, heart disease, cancer and other
serious health conditions. Further low doses of the chemical spurs cancer cell growth
in test animals, which other the serious impacts of the business.
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RUNNING HEAD: ECOLOGICAL ANALYSIS OF DIET PEPSI
 The manufacturing of Diet Pepsi requires extensive water usage; it operates in areas
where there is drought stricken also. The Company has to balance ecological
concerns so that it can conduct its business in a sustainable manner.
2. Ecological Friendliness of the Business
 The Company undertakes several ecological endeavors so, that it is being able to balance
off its negative ecological impacts that it creates. The ecological impact of the business
includes protecting and conserving in global water supplies (Shiva, 2016).
 The natural resources required to manufacture products of the Company which includes
water, has become limited. With increasing population, there is bound to be more
shortage of water and energy, which might lead to increase in GHG emissions. The
Company is incorporating measures such that they are able to overcome such negative
impacts from accelerated climate change and reducing impact on putting crop at a risk.
 In water stressed areas, the Company is providing access to safe drinking water. The
Company is also working towards reducing GHG emission.
 They are supporting sustainable agriculture through sharing and identifying of ideal
practices with farmers along with suppliers.
 The Company is innovating packaging for sustainable methods for eliminating solid
waste into landfills that has been generating from their production facilities.
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