Effect of Globalization and increased diversity

MGMT20001
NAME OF STUDENT:
COURSE NAME:

Contents
Introduction to Organization......................................................................................................2
Overview of Trend.....................................................................................................................2
Effect of Globalization and increased diversity on Apple Inc's HR practices...........................3
References..................................................................................................................................5
1

Introduction to Organization
Apple Inc has been chosen because it’s technological innovation abilities has always
interested me and it is an American MNC that operates within technology industry and is
located in California, USA. Apple Inc. designs, develops and markets consumers electronic
goods, computer software and provides online services. Apple follows generic strategy and
intensive growth approaches related to their business purposes of pricing, marketing and
other business areas where their strategic choices are developed to drive competitive edge in
consumer electronics, IT and service sectors. Apple’s generic focus to create differentiation
of products/services helps them to stand out due to elegance of design, user friendliness and
high branding. Apple emphasizes on innovation of technology to stay different from
competitors and build brand value. Distinction of product functionalities, design supports
Apple Inc. to lead the market due to technological innovation which is the main focus of their
intensive growth strategies.
The special thing about the workforce of Apple Inc. is that they are very passionate about
technology and it the common word that is often heard where their workforce showcase
magnetic personality just like proficiency and display best attitudes towards knowledge and
learning and have keen interest towards idealism. Workforce at Apple Inc. are people who
have ability to put strong opinions and can debate and defend their outlook as they want to
make things different and better. People working at Apple are inherently not satisfied and are
aware that things can be different and they are determined to find answers to their
imaginations.
Overview of Trend
I am interested in globalization trend as it has offered opportunities for businesses like Apple
Inc. to invest in foreign markets and get access to new capital, however a primary concern in
attaining these financial outcomes through globalization is the effect of this trend over their
business and human resources practices.
Globalization is procedure of interaction and incorporation between people, firms and
government of diverse nations so that international commerce and investments are driven
under this trend and supported by information technology. Globalization impacts business
2