logo

(Doc) Assignment on Effective Business Communication

6 Pages1154 Words88 Views
   

Added on  2021-04-17

(Doc) Assignment on Effective Business Communication

   Added on 2021-04-17

ShareRelated Documents
Running head: Effective Business Communication 1Effective business communication byCourse:Tutor:University:Department:Date:
(Doc) Assignment on Effective Business Communication_1
Effective Business Communication 2TO: EmployeesFROM: Bob Collymore, DirectorDATE: 21st March, 2018SUBJECT: Communication Audit Objectives and Backgrounda)Communication Audit ProcessThe communication audit process carried was conducted in our organization by the organizations’ audit consultant farm. The communication audit process began by determining theaudit scope which was both internal and external communications, then interviews with sample population from each department was used as the methodology. The organization’s communication process and channels were evaluated and data collected from sampled employees, and a SWOT analysis was conducted. Finally, all data was objectively reviewed, findings and recommendations for improvement made accordingly. b)Specific ObjectiveTo determine the strengths and weaknesses in the organization’s internal communication systemswith an objective of improving future communications by determining the existing gaps and making a series of recommendations to bridge them.c)General ObjectiveTo evaluate the quality and effectiveness of the organizations communication process
(Doc) Assignment on Effective Business Communication_2
Effective Business Communication 3Problems1.Employees are not always choosing the appropriate means of communication (traditional or digital) for the context and the audienceThe auditor found out that employees are not using the appropriate means of communication andthe audience addressed is as well inappropriate. The use of wrong communication method will distort the information and cause misunderstanding (Downs, & Adrian, 2012). This will negatively affect the organization’s output because wrong solutions due to misunderstanding willlead to wrong recommendations or poor strategies both to the organization and to its clients (Bloom et al., 2014). For instance, wrong information on the sales revenue will lead to wrong strategies and actions.2.The internal organizational communication network is limited and partial, with some groups being left outThe auditor report also ascertained that the internal communication system was not all inclusive and thus some employees from different teams were left out. This significantly affects the flow of information and there is delay in sharing of information. Also, this implies that the excluded staff will be ignorant with regard to the organizations progress and their input will not have been utilized effectively. This quantitatively affects the organization’s output because some employees whose experience is required in the organizational decision making are left out and thus services and products offered will be of poor quality ( Karanges et al., 2015). The same demoralized employees will carry such an attitude to customer service and this will drive away clients thus affecting the organizations market share and revenue.
(Doc) Assignment on Effective Business Communication_3

End of preview

Want to access all the pages? Upload your documents or become a member.

Related Documents
Business Communication Skills - Doc
|6
|1168
|36

Effective Business Communication
|6
|1051
|409

Effective Business Communication
|5
|958
|169

Effective Business Communication: Problems and Solutions
|4
|923
|223

Memo on Communication Audit Findings
|7
|1148
|255

Effective Organization Communication Assignment
|5
|948
|31