Effective Cross Cultural Communication Techniques for Successful Management

Running head: MANAGEMENT 1
Management
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Abstract
Globalization has resulted in creation of many multinational firms. These firms need

MANAGEMENT 2
to embrace effective cross cultural communication skills in order to be successful.
This is because culture determines and affects our behavior and how we perceive
things( Harrison, 2013 & Al-Sheikh, 2012). Therefore, firms need to implement
proper intercultural communication practices which will not exclude or undermine
one's culture and beliefs (Malyuga & Tomlin, 2017). This will ensure that
communication is the effective within the organization. Furthermore, it will enhance
teamwork and job commitment thereby leading to success of the organization.
Therefore, global firms in Australia should embark on effective cross cultural
techniques which will ensure that there is no stereotype due to one's culture and
would aim to improve the communication by reducing barriers. This will greatly aid
in efficient and effective leadership (Sorrells, 2015). Effective communication leads to
success of the business in many ways. For example, effective communication ensures
proper understanding of the organizational goals which ensure quicker realization of
those goals, it also reduces high personnel turnover which reduces the costs of hiring
and training workers as well as provision of high quality customer service. Therefore,
effective intercultural communication techniques will ensure the success of the
business and the firm will enjoy lower operation costs. Firms which have adopted
effective cross cultural communication techniques have also been able to build trust
among business partners. They are able to incorporate different cultures in their
products and services hence they are able to produce goods and services which match
the customers' tastes and preferences and they are thus able to earn high revenues.

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Introduction.
Business communication is a fundamental element in the growth and success of
businesses. With increased use of mobile phones and the internet the world has been
transformed into a small village leading to globalization. This has resulted in
emergence of many multinational firms. These firms are managed and operated by
different people across the world who have different cultural practices. Therefore, to
ensure success of the business as well as its growth, firms should adopt intercultural
communication management (Mead, 2009). These management practices will aim at
reducing prejudice, minimize communication barriers, improve the process of
communication as well as encourage integration and team work in an organization.
The barriers of communication such as cultural barriers can be reduced encouraging
employee interactions. These interactions are possible during organizational events
such as organizational conferences and conventions. Here, employees are given an
opportunity to share about the various beliefs of their country. This helps in reducing
prejudice and also boosts the self and confidence of the employees. As a result the
employees become more competent and productive (Holmes, 2017, Ang &Van Dyne,
2015).
Effective cross cultural skills help to reduce communication barriers which mainly
result from use of non-verbal cues such as pointing, nodding as well as certain facial
expressions. Organizations should induct employees on some of the cues they use to
avoid message distortion or sending the wrong message which will be interpreted
differently due to different cultural backgrounds (Malyuga &Tomalin, 2017).

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Training on intercultural communication skills enhances teamwork and integration
among employees (Guirdham, 2015). This is because the training enables employees
to have a clear understanding of handling each other. It also enhances communication
among the employees thereby facilitating smooth flow of information. The cultural
knowledge enables the employees to carefully handle the customers thus providing
high quality services which results to high levels of customer satisfaction and
increased customer loyalty.
It is evident that the success of global organizations requires effective communication
across cultures. Therefore, managers should adopt intercultural communication skills
which incorporate the various cultures. This will ensure improved performance as
well as increased performance in the organization. Thus, companies should conduct
enough training and research so as to improve the realization of organizational goals.
Literature Review.
Cross cultural communication can affect effectiveness of leadership either positively
or negatively. It can enhance leadership by providing efficiency through effective
communication. According to Holmes (2017), effective cultural communication
enhances leadership and is more productive. This is because there are no
informational barriers as it facilitates quick feedback. In addition, it also enables the
subordinates to ask questions thereby solving discrepancies between the top
management and junior employees. This facilitates easier coordination and
supervision of employees thereby enhancing leadership styles. Increased competence