(Doc) Electric Vehicles in Europe
Added on -2021-02-21
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Electric vehicles in Europe
Table of ContentsINTRODUCTION...........................................................................................................................1MAIN BODY...................................................................................................................................1a) Recognising the major forces shaping the global business environment in order to gain anunderstanding of the changing global business environment.....................................................1b) Identifying the new and emerging business opportunities that the production and marketingof electric cars may present to entrepreneur...............................................................................4CONCLUSION................................................................................................................................6.........................................................................................................................................................6REFERENCES................................................................................................................................7
INTRODUCTIONElectric vehicles have a similar or smaller carbon footprint than their conventionalcounterparts. In other words, as compare to internal combustion engines EVs are less harmful.On the same side, EVs also have a lower cost of ownership as well. Present study will be base onElectric Vehicles which soon will be introduce in Europe by Volvo. Volvo is car makingcompany which is famous for producing luxury vehicles all over the world. Therefore, the reportwill further outline the information on EVs and explains the major forces which shaping thebusiness environment. This information will be explain by the help of supporting the businessenvironment model PESTLE. Likewise, In order to continue the research it will also determineand critically examine the factors that taken by the car industry in order to gain the competitiveadvantage. Apart from that, research also examine the new emerging business opportunities inorder to support electric cars and will justify its importance for long term profit. MAIN BODYa) Recognising the major forces shaping the global business environment in order to gain anunderstanding of the changing global business environment.It has been analysed from the research that re-emergence of fundamental allowing formore efficient use of production capacity to generate profit at lower volumes (Ariffin and Sahid,2018). In 2019, global business environment has been shifted from engine motors to electricmotors that might affect the electricity demand, oil and demand for battery material. In moderntimes, auto makers invest highly in the electric vehicles despite still low demand. Major forces shaping the business environment of car industry (PESTLE)Political : Political factors might affect the Auto mobile industry by influencing newpolicies, regulations and political corruptions. Due to political instability of the country Volvocars would have been facing challenges in earning profitability. Sometimes, due to changing inforeign policies adopted by the US in order to protect its local auto mobile company. Besidesthat, sometimes due to new policies and form which comes under the favour of the company ithelps to gain higher opportunity growth in the market (Bhattacharya and et.al., 2016). Forexample : in case of political stability in major markets can bring opportunities for Volvo. Economic : Economic forces reshaping the auto industries due to stiffening legislation ordue to increased competition in the market. The main concern of economic factor that impact the1
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