Impact of Employee Motivation Schemes on Satisfaction and Retention of Staff Members: A Study on Sainsbury's

Research project
(To examine the impact of employee motivation
schemes in satisfaction and retention of staff
members. A study on Sainsbury’s)

Contents
CHAPTER ONE: INTRODUCTION..............................................................................................4
1.1 Research Aim and Rationale........................................................................................4
1.2 Research Questions......................................................................................................4
1.3 Research Objectives.........................................................................................................4
1.4 Significance of the Research............................................................................................5
CHAPTER TWO: LITERATURE REVIEW..................................................................................6
What is the concept and significance of talent management?................................................6
What are the challenges faced by Sainsbury’s in executing employee motivation strategies
for retention and satisfaction of staff members?....................................................................7
What are the employee motivation strategies adopted by Sainsbury’s for retention and
satisfaction of staff members?................................................................................................7
CHAPTER THREE: RESEARCH METHODOLOGY..................................................................9
3.1 Research Approach...........................................................................................................9
3.2 Research Strategy.............................................................................................................9
3.3 Research Methodology.....................................................................................................9
3.4 Research Tools...............................................................................................................10
3.5 Research Philosophy......................................................................................................10
3.5 Sampling.........................................................................................................................10
3.5.1 Identifying Population and Research Site –................................................................11
3.5.2 Sampling Strategy.......................................................................................................11
CHAPTER FOUR: FINDINGS.....................................................................................................12
Data analysis.........................................................................................................................12
Data presentation..................................................................................................................13
CHAPTER FIVE: DISCUSSION (DATA INTERPRETATION)................................................20
CHAPTER SIX: CONCLUSION, RECOMMENDATIONS AND IMPLICATIONS FOR
FURTHER RESEARCH...............................................................................................................23
Conclusion............................................................................................................................23
Recommendations................................................................................................................23
Execution for further research..............................................................................................23

REFERENCES..............................................................................................................................25
APPENDIX....................................................................................................................................26
Questionnaire........................................................................................................................26

CHAPTER ONE: INTRODUCTION
1.1 Research Aim and Rationale
To examine the impact of employee motivation schemes in satisfaction and retention of
staff members. A study on Sainsbury’s.
Rationale
The main idea behind this research is to present an understanding of relation between the
talent management and motivation schemes that are used within the organization. It is being
acknowledged that there are various aspects involved that need to be analysed to develop the
business in such a manner that this will ultimately help in achieving the organizational goals as
well as the objectives and visions of the organization. From this point of view, talent
management activity and process are one of the most important practices to mitigate the various
challenges faced by the business (Hejase and et. al., 2016). The report is prepared after deep
analysis and research on this topic to make sure that the reader of the research can understand
the whole idea and objective of the research and study and provide their inputs in handling the
various talent management dimensions in their working organizations. Besides this, the
research relates to both professional and personal aspects. From personal perspective, this
research would help the researcher in enhancing his various skills such as communication skills,
listening skills, and various other soft skills by which the future of the researcher can be
developed and shaped in appropriate manner whereas from professional perspective, it will help
them in doing the future research in better manner and improve themselves.
1.2 Research Questions
 What is the concept and significance of talent management?
 What are the employee motivation strategies adopted by Sainsbury’s for retention and
satisfaction of staff members?
 What are the challenges faced by Sainsbury’s in executing employee motivation
strategies for retention and satisfaction of staff members?

1.3 Research Objectives
 To know about the concept and significance of talent management.
 To analyse the employee motivation strategies adopted by Sainsbury’s for retention and
satisfaction of staff members.
 To determine the challenges faced by Sainsbury’s in executing employee motivation
strategies for retention and satisfaction of staff members.
1.4 Significance of the Research
The current research study is highly significant in nature as this is associated with one of
the major aspect which is needed to be used within every business in order to manage their
employees and talent which is talent management (Al Mamun and Hasan, 2017). Talent
management is considered as the method or strategies which are directly related with
employees and their benefits. Within an organisation the role of talent management strategies
are to develop an edge so that employee engagement can be increased and skills of employees
can be used in optimal manner.

CHAPTER TWO: LITERATURE REVIEW
Concept and significance of talent management
As per the view of Irabor and Okolie, (2019), Talent management is categorised as a
process of inviting, choosing and retentive employees, which generally comprises a mixture of
human resource processes across the employees and their life cycle in the organisation. It
encompasses engagement among employees, staff planning, managing performance of
employees, learning and development, on-boarding, recruiting, retention and succession. The
major purpose of talent management is to determine, hire and hold on to those people who are
capable enough to bring high success and growth in an organization. It is a continuous process
that helps in motivating and encouraging employees in order to improve their performance and
productivity which results in high profitability and success in the competitive market. Talent
management plays a very important in managing the performance of employees which helps in
bringing value in the company. Employees are considered as the main asset of the company
because they are responsible for achieving the predetermined goals and objectives of the
business in the market. Managing talent of employees helps in maximizing their value and
importance in the company for the work they perform (Gan and Yusof, 2019). By recruiting
and selecting talented employees helps the organisation in achieving competitive advantage
over other rival companies in the market. New employees bring new ideas and thoughts which
helps in producing innovative and creative products in order to increase the sales and to gain
more market share and customer base. The suitable talent management strategy helps the
company in improving the team work by building coordination and cooperation among
employees so that they work together. When employees feels valued and important for the work
they have performed in the company this provides them unlimited growth opportunities for
gaining success in the future. Talented employees is also important for the company because it
helps in attracting the best employee in an organisation which creates a good image in the
minds of the customer. Having inspiring talented employees in the company helps in increasing
their motivation which helps them to improve the performance.
Objections faced by Sainsbury’s in executing employee motivation strategies
As per the view of Rostam, (2019), Motivation strategies plays a very important role in
brining overall growth nd success in the competitive market for the company. Providing