This research aims to identify the importance of employee motivation in managing and retaining talented employees within the UK retail industry, with a focus on Morrisons. The literature review discusses the concept of talent management, different staff motivation schemes used by Morrisons, and issues faced by the company while implementing these schemes. The research questions include the concept of talent management, the impact of motivation on managing and retaining talented employees, and the issues faced by Morrisons in the absence of talent management. The study concludes that talent management is crucial for organisational success and growth, and there are various challenges faced by organisations while executing such schemes.