It's All a Matter of Personality Case Study 2022

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CASE STUDY: IT’S ALL A MATTER OF PERSONALITY

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Employees at Apple and some other high-tech firms work so hard and put in so long hours
because of the consistent demands of the company. They have to achieve the targets, set by the
companies so they have consistent pressure to deliver the quality work to keep their clients
happy (Heracleous and Papachroni New york city). In a Forbes article, the answer of one of the
content writers at Apple was reported where he said that working at Apple never feels like work,
he loved every minute of it (Graham 2016). It was further reported by one of the Apple workers
saying that if you find a job which you are passionate about, you will never work a day in the
lifetime (Graham 2016). The comment of the workers reflect that they are so passionate about
their work that they love putting long hours at work and excessively enjoy what they do but this
is a not a reality of every employee for some they are made to work because their company
wants them, in a case study it was reported that some tele-communication companies gifts their
employee with PCs, Cellular Phones, Pagers and other devices so that the company stays in
contact with the employee and direct them to meet the targets anytime. The companies where
employees are putting in long hours provide them with all the facilities where they do not feel
like missing home, they have their leisure time specified where they can take a peaceful nap at
nap pods and have exquisitely designed menu for eat-buffet, which satisfy them fully (Lawrence.
2019). In the case of giant Apple, they organize various events where great personalities have
shown up such as Stevie Wonder, Demi Lovato, the company also pays 300$ annual bill for
gyms to its employees (Campbell-Kelly and Martin 2018).These are the reasons related to
company wanting their employees to work. There are personal reasons where employee himself
puts in long hours to meet the goals of financial security. As in today’s culture of rising financial
inequalities, the employees want to overwork themselves to meet out their ever-increasing
expenses. In journal article, it was stated that the Marketing revolution by many brands in the
market had tempted the people that an ideal life is ability to afford the most expensive advertised
brands (Pratiwi, l Jihan and Niswaty 2019). The creative advertisements of the brands had made
them equate the real success with the possession of these expensive brands so employees are
drawn by these desires to overwork themselves to increase their spending capability. Another
reason is that in most countries there are no clear laws governing the employees working hours,
the employees who are kept on wages are paid on the hourly basis while for the salaried
employees, they have a fix salary so the employer can make them work any number of hours

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they want them to work. These many reasons contribute to the employees working long hours in
the office (Pratiwi, l Jihan and Niswaty 2019).
Wayne Huizenga had a very good self –esteem. He thought himself a winner in the field of
business. His immense appreciation of himself made him one of the revered American
Entrepreneurs and business man who came up with three great Fortune 500 Companies and six
companies which got listed on the New York Stock Exchange (Lee, et al. 2016). The man who
started back-to-back innovative business, continued despite facing flak for his ideas which
suggest that he had immense belief in himself and his dreams. At the age of 25, he came up with
the sanitation business which worked well and came to be regarded as the one of the best
companies which was listed in fortune 500 companies, by 1984 the company was topping with
the revenue of 1$billion (Todd 2013). At the age of 46, the Wayne Huizenga retired from his
business, even after retirement he felt restless and started buying various small business which
reflects his highest self-worth even at the middle age, where most people want to spend rest of
their lives peacefully with their families, he still believed in himself and his ideas and the fear of
being overtaken by the young generations’ did not bother him. The bold attitude of Wayne
Huizenga to present his ideas without worrying what the people might think pointed out to his
healthy self-esteem.. After his one creative venture, he acquired around 100 businesses, which
included from a bottled water services to hotels to construction ventures, his confidence in trying
new ventures is a reflective of his inquisitive attitude in knowing various things, and the
inquisitive attitude made him the man of knowledge, which was the burning factor behind his
high self-esteem. His attitude in trying various great ventures conveyed to the public that he
valued himself on very high terms. After touching so many sectors he planned to touch the
entertainment sector, where he bought the good number of shares of the company named
“Blockbuster” thus owing a good amount of interest in the company. He never wanted to try his
hand in entertainment sector as he felt the industry to be dingy and full of filth. He took risk and
bought the good number of controlling shares of the company. The risk taking ability of Wayne
Huizenga reflects his positive and strong belief system about his capabilities, which suggest his
high self-esteem. Then after that he bought a company which was performing poorly into waste
management and security business, the Huizenga then overhauled both the business and renamed

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it Republic Industries, he expanded both the business with his knowledge and skills making them
one of the best companies (Khedhaouria, Călin Gurău and Torrès. 2015). He was earning a lot of
money from these businesses so he invested that money again into the new venture. The venture
was named AutoNation USA .In a spree of six months, he acquired 65 auto dealership having
109 outlets selling 31 brands, he has also opened eleven used car stores and established around
three rental car agencies, by establishing blockbuster companies one after the another (George
2016). These great and successful business one after another proves that Huizenga had a very
confident perception about his capabilities. He had achieved the title of one of the best
businessmen in the history due to his high-self worth.

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The job satisfaction and organizational commitment is so high at mirage resort because of the
Wynn’s philosophy of his business to keep everybody happy (Ian Borer 2017). When the
stakeholders of an organization are kept happy then they will deliver their best at their jobs
thereby increasing their productivity, job satisfaction and commitment to the job (Froese, et al.
2019). In Mirage resort, it is the responsibility of the top management to keep everybody happy
leading to increased job satisfaction and commitment. Another important reason for their high
job satisfaction is that their contribution to the organization are not ignored but they are honored
which increases their motivation to work dedicatedly for the organization. The contribution of
one of employees who was a Vietnamese woman was honored by inviting George and Barbara
bush at the party to congratulate the lady. Such kind of honors and revered recognition improves
the employee morale and they heartily contribute to the organization (George, 2015). The
attitude of the Steve Wynn is eternally positive so when the boss of an organization maintains the
calm and the poised attitude, the working environment of the company also becomes positive
which inculcates motivation and positive morale in the employees thereby improving their
performance. Another important reason for high job satisfaction of employees is that they are
given due importance, the services that they deliver to the organization are considered essential
and they are made them feel that they are reason behind the success of the Mirage Resorts. Steve
Wynn manages to keep employee happy by taking care of their needs well. As Steve Wynn’s
strategy is to keep everybody happy, he honors the achievements of his employee who perform
well in their job which makes them happy. Acknowledging someone’s genuine efforts to the
organization, gives them a push to perform better resulting in a happy and positive environment
in the organization (Kemakorn, 2014). As the leader of the organization, he is eternally
optimistic. The personality of leader impacts the working environment of the organization
positively. The Positive energy of the leader gets transferred to the employees thus increasing
their positivity to achieve the results. Steve Wynn takes the 100% responsibility of the happiness
of the employees. The working environment in the resort is so pleasing where people care about
each other so much that make employees automatically happy The Steve Wynn is dedicated to
make every stakeholder associated with the organization happy. He has organized several of
employee engagement programs to keep them happy and engaged, one such was Storytelling, in
which the employees were asked to share their personal experiences and stories on the web
platform, once so many stories were posted on the website which served as the mechanism to

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inspire other employees to be productive and to give their best to the guests. Such kind of stories
served as a reminder for the employees and help them to come out from their moments of gloom
thus maintaining the happiness in the long-run. The company’s good turnover is a reflective of
the good strategies incorporated by Steve Wynn to keep their employees happy because happy
employees deliver the best.

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