Entrepreneurial Development: Lean Start-Up, Business Objectives, Customer Value Proposition

ENTREPRENEURIAL
DEVELOPMENT

Table of Contents
INTRODUCTION...........................................................................................................................1
MAIN BODY...................................................................................................................................1
Introduction to lean start-up. ......................................................................................................1
Business objectives for first three years of business. .................................................................2
Customer value proposition Canvas............................................................................................3
“Lean” Business model canvas ..................................................................................................4
Detailed development plan..........................................................................................................7
Possible future development or changes in direction..................................................................9
Summary to provide finance to lean start-up..............................................................................9
CONCLUSION..............................................................................................................................10
REFERENCES..............................................................................................................................11
APPENDICES 1............................................................................................................................12
APPENDICS 2..............................................................................................................................12

INTRODUCTION
Entrepreneurship development is define as process which is used to advance and improve
set skills and functionality which have advancement in their knowledge of entrepreneur. The
main motive of this development process is to increase and strengthen number of entrepreneurs.
It is a process which is consist of various different programme which is suitable for training and
coaching which is offered to entrepreneur which helps in attainment of objectives and goals in
improved and sustainable way. Development of entrepreneur is define as process which is used
for designing, launching, running of organisation by which ability and willingness of enterprise
is to make changes in organisation which helps in attainment of profit and management of risk.
The report is based on LovelyHairApp, this is an App which is an ultimate solution for
home professionals for career driven people and busy families. From this App, there is a
professional care for their hairs. The hairstylist individual come to door of customer by booking
a day and time and after some time the experts are at door of individual. There is comfort and
also suitability of hairstylist at affordable price (Bansal and Singh, 2019).
The report involves introduction of lean start up, customer value proposition, objectives
of business, a model of business which is lean canvas model, a detailed about development plan.
In addition, this report also includes possible future changes or development in direction.
MAIN BODY
Introduction to lean start-up.
The lean start up is define as working consequences of organisation which is used for
make moderate level which is of advancement in working standard which helps in attainment of
productive outcome on timely basis. This is define as methodology which is for development of
products and business which have main aim for shorten product development cycle which helps
in rapidly discovered a viable business model. In terms of Start up business such as
LovelyHairApp which provides home services by professional experts for career driven
individuals and busy families ( Bhattacharya, 2020). As due to Pandemic situation Covid-19
there is issues which is face by people so they provide delivering new services which is by
hairdressing and cutting hair at home delivery. There is innovative and unique business idea
which is offered convienient abd affordable solution in this situation. There is also
implementation of two strategies such as Red Ocean and blue Ocean strategy. Basically red
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ocean strategy is focuses on current market customers which helps in competing and exploiting
the demands in existing market competition. In terms of blue ocean strategy this mainly focus
non customers which helps in creating uncontested market which helps in serve competition in
market which is irrelevant.
Business objectives for first three years of business.
It is important for LovelyHairApp to identify economic advancement which helps in
creation of job, contribution which is supportive helps in improving GDP, development of skills,
living standards and so on. The main objective of this App as this helps individuals to look good
with their home facility as this App offers home services with professional hair experts which
helps them from not going outside as due to pandemic situation. For attaining competitive
advantage from business start up LovelyHairApp develops SMART objectives which reflects 3
years of operations by considering sales, profit margins and profit which are discussed below: Specific: The main objective of LovelyHairApp as with this App, owners works for
increase potential customer base as by 30%, also measures increment in sales as 35% and
profit margin as 22% (Repnikova and et. al., 2019). Measurable: LovelyHairApp generally measures their objectives with increase value
and brand image in standardised manner so for this owner of App is working on
promotional activities in specific manner. Attainable: In this objective “LovelyHairApp” which hired professional experts this
leads to accomplishment of targets and goals so that revenue and profit is developed in
continuous period of time. Relevant: Relevancy of “LovelyHairApp mainly based on attainment of targets in
stipulated period of time which helps in achievement of profit.
 Time bound: In terms of App, there is a certain time so for this they are developed sales
up to 30% and profit by 25% in coming three years(Mori, 2018).
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