Entrepreneurship and Business Development

Entrepreneurship and
Business Development

Table of Contents
INTRODUCTION ..........................................................................................................................3
TASK...............................................................................................................................................3
Vision and missions....................................................................................................................3
PEST analysis and micro and macro environment of the market place......................................3
Analysis of product and services to be successful in market .....................................................5
Segmentation analysis providing market statistics to support selection of target segment........5
4 P's in marketing strategies .......................................................................................................6
Market growth strategy...............................................................................................................7
Resources required for the venture including the source of finance ..........................................8
Risk analysis ...............................................................................................................................9
CONCLUSION .............................................................................................................................10
REFERENCES..............................................................................................................................11

INTRODUCTION
Entrepreneurship development is the process where the knowledge and skills are set to be
improved as by the training and developing activities in the management. The source of program
manage the quora of the ventures to influenced the entrepreneurship development program. It
concentrates on the management and its potentiality to enhance new thought of ideas that
manage the activities to manage the plan of action. It also focussed on the individual who are
starting new project of management that allows the positive nature to maintain the subjective
quora where to starts responsibilities(Belousova, Hattenberg, Gailly, 2020). The start up has been
extended to include the social and political manner of entrepreneurial activities. The
management consider in this report is London organic. It is skin care beauty brand with natural
ingredients. It makes beauty product that involves the small quantities that phrase the orientated
manner. It involves the various campaign in UK for spreading awareness with the sort of
sections to make it more sectorial.
TASK
Vision and missions
Vision : The management of business have the diverse sets of quora that relates to the growth
and development in the present state of manner. It represents the various sort of strategical goals
that mentions the vision of statement to motivates the company's goodwill to maintain the
organisational task and that relates to their factor.
Mission : The business that explains the segments to enhance the quora of the market place that
initialise the orientation in the factor to deal with its external and as well as internal factor. The
mission statement that supports the vision and London organic serves the output to interpret the
aims and purpose of the individuals as per to the consumer, visitors and other stakeholders.
PEST analysis and micro and macro environment of the market place
Beauty industry is a diverse factor that comprise the manner of lotion and skin care
product. It concentrates on selling the specialise idea to improve the visual aspect in an adequate
manner that steps forward in making the lips bigger and remove dark circles(Dheer, 2018). There
are a lot of products in the cosmetic industry that are endless and it all set to concentrates on the
selling one with specific thought of idea in a positive way.

 Political factor : It ensures the product security and safety of London organic that is a
wise manner in the cosmetic industry. It initialise the manner of orientated segmentation
of the beauty skilled products in the quora of designed skin product. As the company will
necessarily get to deal with the components of authorities, recalls, and quality of
manufacturers and its sources. London organic might be required to follow the political
and legal requirements which the country will consider the fact in the mannered
way(Ferreira, 2017). It concentrates on the basic features that are ensuring the quality of
the cosmetic industry as to the integrity of the beauty industry that follows the typical
phrase in the orientated segmentation that follows the same broad programs. Economic factor : It ensures the beauty industry to be follows the quite resistant in the
manner of economical recession. London organic has deal in the targeted mannered to
buy the product with their beneficial terms. As the beauty products have generally
becomes the global demand for the people to get in touch with them. People will always
feel fresh and more active and confident to have in use to such products like lipstick, eye
liner, etc. and many more. Social factor : It ensures the brand loyalty as it is much relevant issue for the people to
use the brand and offers its segmentations to enhance the product. The consumers and
visitors are becoming more loyalists for London organic to guide others in their relevant
situation. The company and the consumer both have the orientated responsibilities to
manage the attentions on the side of given quora. It might get spread out as farther to the
outside world, the internet, group meeting and reviews in the context of the company. As
it is not a vast bound to think about the manner to deal in the manner with the another
product of terms in the respect of the cosmetic company that launches in an adequate
term(Gu, Qian, Lu, 2018). As it depends on the size and change on the terms of social
responsibilities of packaging, container sizes, and also the font on liquid cosmetic bottles
to grab the attention of the customer.
 Technological factor : It ensures the beauty brand that can sell their products through
virtual perception in the manner to fame their cosmetic brand in the manner that relates to
their techniques and method. The relation that might deal with the technical issues and
substantial base to cover necessarily to follows the term of London organic. It has been
determine to enhance their terms as per the analysis that deals with the manner of beauty