Entrepreneurship: Developing Skills for a Career in Marketing

This presentation discusses the importance of professional development in entrepreneurship and how it can help individuals become successful marketing managers. It covers the necessary skills, strengths, and weaknesses needed for this career path, as well as the challenges that may arise and recommendations for overcoming them. The presentation includes a table of contents, introduction, analysis of career path, strengths and weaknesses, linkage with career path, challenges, recommendation, conclusion, and references.

Entrepreneurship

Table of content
• Introduction
• Professional Field
• Analysis of career path
• Strengths and weaknesses
• Linkage with career path
• Challenges
• Recommendation
• Conclusion
• References

Introduction
It is imperative for individual to
develop interest in a particular field
as per interest. There are various
activities that an individual can
focus on so that they can enhance
employability skills.

Professional Field
In business management course, the
course which I have opted is
marketing as I have keen interest in
this field. There are various
opportunities that I can grab on
while pursuing this course

Analysation of career path
It is imperative for learner to analyse
career path as it contributes in
grabbing various career
opportunities. In order to become a
marketing manager, it is important
to have various skills such as
interpersonal skills, communication
skills and problem solving skills

Strengths and Weaknesses
Strength Weakness
Problem solving skill Time management skill
Communication skill Leadership skill

Linkage with career path
All the above mentioned
strengths and weakness are
directly linked to my career
path as strengths allows me to
capture various opportunities
whereas weaknesses restricts
me to grow.

Challenges
Due to dynamic environment, I may
face obstacle in my career. Rapid
change in technology creates
complexities in career path and it is
needed for me to keep updated with
technological upgradation and in
seeking various opportunities.

Recommendation
In order to overcome from time
management skill, it is important for
me to prepare schedule and
prioritize work based on situation. It
will help me in managing time with
activities and can spend free time in
learning new skills.

CONCLUSION
From the above presentation, it was concluded that professional
development with interested subject facilitates learner in achieving
success. As I want to become marketing manager and it is needed to have
certain skills and competencies that makes me a good marketing manager.

REFERENCES
• Borg, S., 2018. Evaluating the impact of professional development. RELC
Journal, 49(2), pp.195-216.
• Gubbins, E.J. and Hayden, S.M., 2021. Professional development. In Critical
issues and practices in gifted education (pp. 349-360). Routledge.
• Mackay, M., 2017. Professional development seen as employment
capital. Professional Development in Education, 43(1), pp.140-155.
• Mizell, H., 2010. Why Professional Development Matters. Learning Forward.
504 South Locust Street, Oxford, OH 45056.

Thank You