Comparison of Business Plans: Phoenix vs Blueprint Planning

Entrepreneurship

Entrepreneurship 1
Contents
Introduction...........................................................................................................................................3
Overview...............................................................................................................................................3
Aim and Goals.......................................................................................................................................4
Business Activities................................................................................................................................4
Market and Sales Plan...........................................................................................................................5
Nature of services and mode of promotion........................................................................................5
Customer Analysis and pricing policy...............................................................................................6
Key people.........................................................................................................................................6
Financial Feasibility..............................................................................................................................6
Operation Profit.....................................................................................................................................8
Action Plan............................................................................................................................................9
References...........................................................................................................................................16

Entrepreneurship 2

Entrepreneurship 3
Introduction
Business Plan is a written document which describing the nature of the business, the sales,
and marketing strategy and the financial background. Every business desires to have a written
business plan in order to operate smoothly in the market for long time. It provides the
direction and attraction to investors related to the organisation structure. A business plan is an
essential part for the organisation to achieve the success in the market. Business plan is
defines by the Entrepreneur in order to provide the direction. It is not beneficial only for
investors but also for the organisation. The business plan is developed by the entrepreneur in
order to operate as per the plan to achieve the objective of the organisation. In this report, the
discussion is made on the business plan of two companies (McKeever, 2016). Business Plan
of two companies will be compared in this report in order to analyse the effective plan.
Blueprint Planning Pvt. Ltd. and Phoenix have been taken into consideration to analyse the
business plan. The report covered the various topics during the comparison such as business
activities, financial analysis, operational profit, Administration expenses, marketing and sales
plan.
Overview
Phoenix is a global software and consultancy company. It provides the content and
information to enterprises related to management needs. The information related to the
software solutions and system integration to professional and legal service market all over the
world. The company provides the services to law firms, corporate legal departments,
accountancy and financial services firms The Company has long term relations with the most
successful professional providers in the world. It uses the innovative ways to transform the