Innovation in Business: A Case Study of Essence Drinks

Innovation
Business

Table of Contents
Introduction
Main body
Background of the company :
The issues and challenges faced by company while launching new products in market :
Perusing of ideas for new items :
The industry funnel is use to solve the issues:
Risk assessment :
Funding for business :
Schemes for determining the efficiency of a new products :
Tools to help the organisation :
CONCLUSION
References

INTRODUCTION
 It is technique which have new and exciting
business ideas that are more likely to influence
venture capital investment. Goods innovation
refers to new and importance developed goods.
The innovation can include making the same
goods with better sources or a new good that
eco-friendlier. In this presentation report will
be consider the essence fruit drink which is
launching new juice in the market.

Background of the company
 The London essence company is the UK based company which
deals in fruits juices and many others this is the juice. The
company provides the varied kinds of juices and drinks with fruits
pulps and quality fruits juices. The company was founded in 1896
on the banks of themes, the London essence company developed
an unmatched knowledge and expertise intense essence for the
other companies, who provides the sources to manufacture the
goods. The use of traditional method fuels the creative activity of
light and foppish drinks for the 21st century, thanks to a
successful collection of condense essences and a little creativity,
as well as some expert sign from an amount of starring
bartenders. The effect is a scope of cautiously graduated mixers
with a modern edge – tonics, gingery and salt soda that are
naturally low in Calorie, include no artificial sugar, and perfectly
inclined to work with a wide extent of premium spirits, or to
create a keen drinking education on their own.