Event Planning Proposal (Doc)

Added on - 21 Apr 2020

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Running head: EVENT PLANNING PROPOSALEVENT PLANNING PROPOSALName of the StudentName of the UniversityAuthor Note
1EVENT PLANNING PROPOSALExecutive SummaryThis report is based on the event business proposal plan for a marriage ceremony that is to takeplace in Melbourne, Australia. The discussion in the proposal plan is based on the differentaspects related to the success of the event.The different aspects that are discussed in the proposal plan are the venue of the event, thesecurity arrangements in the venue, the feasibility of the event with respect to the budgetprovided is analyzed. Further, the marketing plan for the event is formulated and the stakeholdersof the business are discussed. The promotional plan of the event is also discussed in this proposalfollowed by the staging process of the event.The plan is concluded by the evaluation of the event and the way the event is successful byfollowing the guidelines provided for the business.
2EVENT PLANNING PROPOSALTable of ContentsIntroduction......................................................................................................................................3Structure of the proposal..................................................................................................................4Concept of the event....................................................................................................................4Feasibility of the event.................................................................................................................4Approvals required for the event.................................................................................................5Marketing plan of the event.........................................................................................................6Sponsors of the event...................................................................................................................7Budget plan for the event.............................................................................................................8Management of risks related to the event....................................................................................8Operational planning of the event................................................................................................9Promotion of the event...............................................................................................................11Staging of the event...................................................................................................................11Staff required for the event........................................................................................................12Safety and security related to the event.....................................................................................12Management of spectators.........................................................................................................13Evaluation of the event..............................................................................................................13References......................................................................................................................................15
3EVENT PLANNING PROPOSALIntroductionThis report is based on the event-planning proposal of marriage events. The proposal plancovers all aspects related to the event including the concept of the event, the analysis of the riskassociated with the event, the budget of the event, the resources required for the event and thestrategy related to the evaluation of the event. All types of events need proper planning to ensurethe success (Adina and Ramona 2013). There are some events that are simple and some fallunder the category of complex events. Complex events are comprised of many components,which include,Requirement for an external or internal communication strategy which is formalin nature.Requirement of a plan, which is multifaceted or comprehensive.A diverse budget planning is required.Many operational and administrative components are required.There are many stakeholders.A separate operations team is required to manage the event (Ali, Ferdinand andChidzey 2012).Simple events do not require so many components as compared to complex events.Simple events include in-house conferences, sports carnivals, awards ceremonies and manymore. On the other hand, complex events include, outdoor events, events with new concepts,events that have impact on tourism, event that have higher levels of risk and events which havechallenges related to operations and logistics (Atkins, Carey and Sanders 2016)
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