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Events and Entertainment Planning and Project Management

   

Added on  2020-06-03

15 Pages3723 Words63 Views
Events and EntertainmentPlanning and ProjectManagement

Table of ContentsBackground and Scope of Event .....................................................................................................1Event Objectives..............................................................................................................................1Entertainment Activities..................................................................................................................2Target Audience...............................................................................................................................2Event Deliverables...........................................................................................................................2Project Management Tools and Techniques....................................................................................3Project Team Management and Structure........................................................................................4Budget for the Project......................................................................................................................6Cost estimation for the project....................................................................................................7Project communication and stakeholder management.....................................................................7Risk register..............................................................................................................................10References .....................................................................................................................................12

Background and Scope of Event Event management is the application of project management for the creation anddevelopment of the festivals, events, and conference. Event management includes coordinating,managing, creating various components of an event and all the people in a team are responsiblefor each aspect. London is a great city to host events. Event project management team help inmaking sure that music festive in London run smoothly and successfully. The project teamprepare all the activities which will assist in making event memorable. Music festival event isone of the most common and important events for colleges, university, and another level. Hence,the event should be co-related with the time, venue budget, duration, time, target audience, teammanagement, risk assessment, scope, planning, and evaluation. The music event can be treat asthe special event which is very effective for breaking the monotony of life of the people. Theevent industry is large and growing which increase chances of employment and personnalfulfilment in different ways. Therefore, managing musical event in London provide opportunitiesto manage different types of event in United Kingdom. After identifying maximum number ofevent attendees and resources required it becomes easy to plan and manage the size of event(Lodge and et.al., 2014.). At last this event management provide opportunities to identify the riskin event and remove it for running the event smoothly. This project help in developingknowledge related to the way of making different types of event memorable for audience andCelebrities. Event ObjectivesThe main objectives of this musical event in London are as follows:To manage the event successfullyTo make event memorable among audienceTo increase the number of audience.To sell 500 tickets by 5th NovemberTo reduce the risk at event To increase awareness of musical event among people1

Entertainment ActivitiesTo make the musical event successful it is important to add some entertainment activitieswhich can make audience feel enjoyable (Massimi, Harper and Sellen, 2014). For this purpose,there are different set of entertainment activities which are planned by the project manager thatare hiring a comedian who can spoke some fun in the mid of musical event. Further, there aredifferent bands will be invited such as tribute band to play the songs of an artist which is familiaramong the audience. Target AudienceThe music event mostly grabs the attention of teenagers specially college and universitystudents and university students. Therefore, all the younger age people are likely to attend theseevents. The teenagers who are in the age group of 15-19 and college students age of 20 to 26 areimportant audience who can attracted toward the music festival in London. The reason behindtargeting students is that they are widely exposed to musical influence by means of internet,television etc (Hsieh, 2013). Further, they are susceptible to popular culture influence because oftheir age and take money from parents to attend events for which marketing is done (Projectplanning. 2007). Event DeliverablesThe project event deliverable include logistic, invites, promotions, sound system, venuemanagement, catering, security, event personnel etc (LaPaglia and et.al., 2017). Apart from thisthere are some other deliverables such as ground transport, event, coverage, special effect andleasers themes, hotel facility for musicians, date of event etc. The project manager is not accountable for deciding the date of event, site and hotel etc as thisall things will be deicide by owner of the event. Further, ground transport, catering managementevent personnel all this will be included in deliverables (Mubarak, 2015). The project managerdelegate all the activities to the team member in order to make event successful. Other activitieslist will be prepared by the project manager after preparing a deep investigation. This need to bedone so that complication at the time of event can be avoided. Apart from this decoration will beincluded in deliverable so that event can become successful (Project control, 2013). 2

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