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The Business Plan

   

Added on  2020-02-24

20 Pages4925 Words126 Views
Food Hygiene Cleaning Solutions Pty Ltd- Business Plan1

Table of ContentsBusiness Plan Summary..................................................................................................................3The Business....................................................................................................................................5Business Details...........................................................................................................................5Registration Details......................................................................................................................5Business Premises-.......................................................................................................................5Organisation Chart-......................................................................................................................6Management and Ownership-......................................................................................................6Key Personnel..............................................................................................................................7Products/Services.........................................................................................................................7Innovation....................................................................................................................................7Insurance......................................................................................................................................7Risk Management........................................................................................................................7Legal Considerations....................................................................................................................8Operations..................................................................................................................................10Sustainability Plan......................................................................................................................10The Market.....................................................................................................................................11Market research-........................................................................................................................11Market targets-...........................................................................................................................11Environment/industry analysis...................................................................................................11Customers-.................................................................................................................................11SWOT analysis-.........................................................................................................................11Competitors-...............................................................................................................................12Advertising and sales-................................................................................................................12The Future......................................................................................................................................12Vision statement-.......................................................................................................................12Mission statement-.....................................................................................................................12Goals/objectives-........................................................................................................................12Action plan-................................................................................................................................13The Finances..................................................................................................................................132

Key Objectives and Financial Review-......................................................................................13Assumptions-.............................................................................................................................13Start-up Costs.............................................................................................................................14Balance Sheet Forecast..............................................................................................................14Profits and Loss Forecast...........................................................................................................14Expected Cash Flow...................................................................................................................14Break-Even Analysis..................................................................................................................14References......................................................................................................................................153

Business Plan SummaryFood Hygiene Cleaning Solutions Pty Ltd is an Australian Private Company inNewSouth Wales 2132, Sydney Australia. The company has been established on 30th August 2016,Richard Watson who is the sole owner of the company. The owner has almost four yearexperience in the relevant industry. The basic services provided by the company is forbutchering, baking, carbonated beverage equipments, cool stored rooms with concrete acid wash,chillers in commercial kitchens, cheese in Dairy’s, freezer’s in entertainment venues, high riskarea’s in fruit and vegetable, hotel and catering equipment, overhead rails in poultry, port-pastries and other services pertaining to red meat, seafood and soups. It has been analysed from the marketing reports that cleaning service in New SouthWales, Sydney market is very popular and has high demanded. The growth rate of the cleaningservices in the market will rise from 5% to 10% in the near future. The company has two targetmarkets including hotels and catering business and other shops including butchers, bakeries thatoffers wide range of food related products and services in New South Wales, Sydney. Themarketing strategy of the company for the first two years will be focused on local trade showbooths, blogging, newsletters, business networking with qualified and renowned suppliers, phonecalls in the prospective business markets with some schemes and coupons. Along with the localTV commercials, yellow page listing, search engine optimization and text ads in local areas ofNSW. Furthermore, the vision mission of the company is to distinguish itself as one of the mostefficient and successful cleansing establishment in food industry and maintain high standardhygiene to maximise the utmost customers satisfaction. Besides that company’s objective is toprovide the high level services in a very affordable price and less price from its competitors. Onthe other hand, the company is very much concerned with the risk management and legalobligation fulfilled by the company to provide legitimate and better quality of services. Thecompany precisely focused on the behaviour of the employees including honestly, quality ofwork, response and attitude during the work. The company is aimed to earn at least more than orequal to the initial capital funds invested by the company. 4

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