Fresh Fruit Juice Restaurant Business Plan

Fresh fruit juice restaurant business plan
Fresh fruit juice restaurant business plan
Institution
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Fresh fruit juice restaurant business plan
Executive summary
The fruit juice restaurant is aimed at providing healthy juice which is free from the
chemicals. The juice will be obtained from fresh fruits. Our objective is to provide a juice which
is not contaminated with the chemical. The already existing juices in the markets use a chemical
to improve flavor and improve the lifespan of the juice product. Some of the chemicals used to
increase the lifespan of the product have been food to have a future effect in the human health
(Blackwell, 2011).
Business objectives
 To provide a quality fruit juice at an affordable price with quality service.
 To achieve prime cost ratios which are lower than 55%
 To improve the health of customers through the production of a chemical free product.
Mission statement
Our mission is to offer a unique and comfortable dining experience. We will struggle to
achieve this goal by providing menu items incorporating quality juice product from various fruits
at reasonable prices. The restaurant will be regardful of our well-being customers and staff by
treating everyone with dignity and respect (Chen and Yao, 2009).
Guiding principles
Gratitude
An attitude of gratitude will be granted to customers, vendors and workers all because
without their participation progress in the restaurant growth cannot be observed.
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Fresh fruit juice restaurant business plan
Our service.
The restaurant management will make sure that services offered to the customers are of
high quality. A comfortable environment will be created to make sure that the satisfaction of the
customers is met which will make them want to return again and again (De Oliveira et al 2013).
Being mindful of our staff and customers.
The customers and the staffs will be treated in a manner we ourselves would enjoy and
want to be treated.
Key to success
 The management will hire skilled personnel and provide training as a way of obtaining a
quality product for the consumers.
 The management will highly innovate on technology by using current machinery in
manufacturing the product.
 Location. The restaurant will be located nearer to the market to make it accessible by
many.
 To motivate our workers the restaurant's employee will receive a friendly salary. Also,
strategies will be initiated for appreciating the well-performing individuals
Company description
Daily operation and production
The restaurant will be open 7 days a week with hours as shown.
Days Hours
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Fresh fruit juice restaurant business plan
Monday 9.00am-9.00pm
Tuesday 9.00am-9.00pm
Wednesday 9.00am-9.00pm
Thursday 9.00am-9.00pm
Friday 9.00am-9.00pm
Saturday 9.00am-2.00pm
Sunday 2.00pm-6.00pm
The restaurant will operate as described in the table above. To ensure effective operation
in the restaurant the whole team will be divided into various departments. The departments will
include; financial departments, row material supply department, production department, and
customer services departments. Each of the department will be obligated to meet certain tasks.
Financial department will be solving the financial tasks and problems .Supply department will
make sure that fruits and water are available. The production team will be producing the ordered
juice by the customers. Customer service team will link the customers to the production team by
ensuring a quality service is provided to the customer (Finch, 2013).
Ownership
The restaurant will be wholly and equally owned by the investors. The restaurant will
manufacture juice from various types of fruits. The customers will have to choose the mix of
fruits he/she wants for consumption.
Legal form
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