Global Corporate Strategy assignment : Tata Group
Added on 2021-05-31
19 Pages4737 Words172 Views
GLOBAL STRATEGY 1Global Corporate StrategyTata Group’s Growth StrategiesStudentTutorSubjectCourseDate
GLOBAL STRATEGY 2Executive SummaryCompanies operating in more than one country are referred to as multinational corporations (MNC). The world's largest MNCs are the leading players in the international business world. Tata Group was founded in 1868 and enjoys a global presence in more than 100 countries across the globe. The company is headquartered in India and has diversified its operations in over 100 independent operating businesses. Tata Group is among the world’s leading players in the global steel manufacturing industry. This report seeks to explain Tata Group's strategic growth strategies in the world market. The report will describe the business model innovation and technological innovations adopted by Tata Group through strategic alliances, M&As. Also, the report will present the company's portfolio, integrated organization perspectives, and competitiveness in the industry. Further, the report will present Tata's corporate governance, CSR, leadership, and sustainability in the market. Finally, I will present personal reflections on learning and understanding of the global steel manufacturing industry competition based on Tata Group’s case.
GLOBAL STRATEGY 3Table of ContentsExecutive Summary.........................................................................................................................2Introduction......................................................................................................................................4Portfolio, Integrated Organization Perspectives and Competitiveness............................................5Merits of Adopting Portfolio Organization Perspective..............................................................5Demerits of Adopting Portfolio Organization Perspective..........................................................7Merits of Adopting Integrated Organization Perspective............................................................7Disadvantage of Adopting Integrated Organization Perspective.................................................8Business Model Innovation and Technological Innovation through Strategic Alliances, M&As. .9Corporate Governance, CSR, Sustainability and Leadership........................................................11Corporate Governance...............................................................................................................11Corporate Social Responsibility.................................................................................................12Sustainability and Leadership....................................................................................................13Personal Reflections on Learning..................................................................................................14Conclusion.....................................................................................................................................16Bibliography..................................................................................................................................17
GLOBAL STRATEGY 4IntroductionThe business world has turned out to be very competitive with most players adopting sophisticated technologies in their day to day operations. Most multinational companies are taking different strategies to boost and maintain their competitiveness in the global marketplace. Global strategy by multinational companies comprises of global, transnational, and the international approach used by these organizations in an attempt to achieve their international expansion objective (Bruche, 2010, p. 55). On the other hand, global corporate strategy entails the formal plan formulated by a corporation to expand its operations into multiple countries all over the world. Multinational corporations utilize various tactics in achieving global expansion plans, some of them include exportation, business mergers, and acquisitions, licensing, and building strategic partnerships among other strategies. The global steel manufacturing industry isamong the world’s leading and competitive sectors, where most companies operating in the industry are using different approaches to gain a competitive advantage over its rivals. Tata Group is a multinational company working in the global steel manufacturing industry whose tireless efforts in expanding its operations beyond borders is commendable (Lindgreen and Swaen, 2010, p. 5). As a significant player in the industry, Tata Group is succeeding within the international arena. The mission of Tata Group is improving the quality of life of the communities it serves internationally, through establishing long-term stakeholder value creation based on Leadership with Trust. The aim of this assignment is explaining Tata growth strategies in the international business world.
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