Planning for Growth: Evaluating Growth Opportunities and Funding Sources for Natuzzi Services Limited

Business

Table of Content
INTRODUCTION...........................................................................................................................1
MAIN BODY...................................................................................................................................1
Part 1: Investing in the future.......................................................................................................1
Analysis of key considerations for evaluating growth opportunities and justifying it in
context with Natuzzi Services limited..............................................................................1
Discussing the option for growth via a range of analytical frameworks to demonstrate with
competitive advantages understanding..............................................................................4
Evaluating the opportunities for growth and applying Ansoff's growth vector matrix ....5
Critical evaluation of specific options and pathways for growth taking the account of risk. 6
Assessing the potential sources of funding available to businesses and discussing the
benefits and drawbacks of each source..............................................................................6
Evaluating the potential sources of funding and justifying the adoption of an appropriate
funding source...................................................................................................................9
Evaluating the potential sources of funding with a better justified argument for a worthy
adoption of particular combination source........................................................................9
Part 2: Developing an Exit Plan...................................................................................................9
Designing a business plan for growth in association with financial information and
strategic objectives for scaling up the businesses..............................................................9
Evaluating the sources of funds and justifying the adoption of different sources of funds in
context of organisation....................................................................................................10
Presentation of in depart business plans to demonstrate knowledge and understanding of
formulation of business objectives..................................................................................10
Assessing the exit and succession options for small businesses along with benefits and
limitations for each option...............................................................................................10
Evaluating exit or succession options of small businesses comparing with different
operations and making recommendations.......................................................................11
Evaluation exit or succession options of small businesses and deciding proper action with a
justified recommendation to support its implementation ...............................................11
CONCLUSION..............................................................................................................................11

REFERENCES..............................................................................................................................13

INTRODUCTION
Mangers adopt Planning for growth as a strategic framework to provide the correct
resources to an organisation in order to accomplish the growth objectives. Planning for growth is
applied by various organisations to obtain high productivity and to formulate effective plans.
Every enterprise uses their own distinct plans for generating a huge opportunity via a range of
sources. Their aim is to achieve positive outcomes and generate more resources (Haider and
Tehseen, 2022). The report is based on Natuzzi Services limited which is an Italian company,
designing, producing and marketing the high end furniture’s. Its headquarter is in Santeramo in
Colle, Italy. The organisation is providing employment to approx. 6000 employees. The revenue
it generates is, 488.5 million dollars. The report includes analysis of key considerations for small
and medium enterprises to evaluate growth opportunities by applying Ansoff's Matrix. In
addition to this, the report asses the methods via which organisation access funding and different
types of funding requirements. The part 2 of the report asses the ways for a small business owner
to exit the business, better planning growth, strategic objectives and different plans of succession
for each option.
MAIN BODY
Part 1: Investing in the future
Analysis of key considerations for evaluating growth opportunities and justifying it in context
with Natuzzi Services limited
Eliminating the threats and uplifting the opportunities can be proved as the effective
dimension for an organisation in order to secure a central key position within the market and to
bear the competition in an effective way (Buffington and et, al., 2020). This can be demonstrated
as a catalyst and as a barrier which can be eliminated. Natuzzi Services limited adopt several
strategies to receive effective competitive edge within the market and to make better profits as
well as to deal with threats. Some strategies that can become beneficial for Natuzzi Service
limited, by using porter generic are:
Porter Generic Model:
Cost leadership: The strategy plans on decreasing the market price and providing
discounted rates for selling products and services. The strategy is helpful for an organisation to
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