Health Promotion Program

Running head: HEALTH PROMOTION PROGRAM
HEALTH PROMOTION PROGRAM
Name of the student:
Name of the university:
Author note:

HEALTH PROMOTION PROGRAM
1
Overview:
Smoking is emerging as a significant concern among the individual of 18 years and above
which can lead to major health complications (Jin et al., 2016). The prevalence rate of smoking
is increasing day by not among the Australian population both indigenous and non-indigenous.
Smoking is considered as the risk factor of many chronic illnesses such as cancer, chronic lung
disease, cardiovascular disease and many more. As indigenous population of Australia are more
vulnerable to any illness or injury, increased smoking rate among them might give rise to more
adverse effect which can even lead to death (Palmer, Chaiton & Schwartz, 2017). Hence by
considering the above facts and discussion, it is crucial to create awareness among the individual
regarding the adverse impact of smoking on health to reduce the prevalence rate of smoking.
Aim
To reduce smoking, it is crucial to create awareness among smokers about the hideous
impact of tobacco on their health. Smoking is an addiction which cannot be avoided easily in
individual who are chain smokers (Marron, 2019). Thus, strategies which can help them in
smoking cessation are also suggested through the program. Therefore the primary purpose of this
health promotion campaign is to create awareness about adverse effect of smoking. The
campaign also focusses on providing strategies for smoking cessation. The health promotion
program intends to enhance the physical and mental well-being of the patient.
Target population
Rendering to the Australian Bureau of Statistics’ national health survey, the prevalence
rate of daily smoking among the individual of age group 18 and above is 13.8% (Banks et al.,

HEALTH PROMOTION PROGRAM
2
2015). According to the World Health Organization (2015), the prevalence rate of smoking is
more in the case of young adults, indigenous population and low- economic class individual.
Teenagers are either addicted to smoking or at the higher risk of getting addicted to it, hence
along with the other vulnerable populations, teenagers are also selected as the target population
for the awareness program. As the above mentioned populations are at a higher chance of getting
affected with the multiple chronic illnesses, so they are selected as target population for the
awareness program.
Method of promotion:
Health promotion program aims to create awareness among the individual who is at a
high risk of harm. However for the successful implementation of the health awareness program,
it is vital to choose the appropriate method. The channel for the promotion can be selected based
on the target population and their background. Here the target populations are of from different
experience, therefore the method for the health promotions is chosen accordingly so that they can
understand the severity of the condition. The selected methods for creating awareness regarding
the adverse effect of smoking include medical camps, handouts, campaigns and video (Park et
al., 2017).
Accommodation of the cultural aspects:
The target population selected for the health awareness campaign belongs to different
cultural background and hence requires cultural safety (Taylor & Guerin, 2019) Thus to ensure
cultural safety for every individual selected, accommodation of the cultural aspects should be
done accordingly. Indigenous population of Australia are culturally more vulnerable, hence fir
them an aboriginal health practitioner is to be included in the program (Mills et al., 2017). An