HR in Automotive Industry: Aston Martin Case Study

INTRODUCTION
Human Resource management is the function of managing all the problems and
issues related to the humans and people of organisation. Those activities which are
related with the humans working in the organisation include recruitment and
selection, compensation, training and development, performance management and
many more (Chamberlain, 2019). The chosen organisation for this report is Aston
Martin which is a sports car manufacturing organisation of United Kingdom. This
report includes the vision & mission of organisation, role of Human resource,
process of recruitment and selection, comparison of current and past practices,
performance management along with the traditional & contemporary approach of
recruitment. In addition to this, it also deals with the process & actions of
performance management.
Background of Company
Aston Martin is a British independent manufacturer of luxury sports car having
headquarter in Gaydon, Warwickshire, England, United Kingdom. This
organisation was founded in 1913 and it becomes the most expensive grand touring
cars company in 1950s and 1960s (Aston Martin, 2022).
Vision and Mission of organization
The mission statement of Aston Martin is to gain the predictable growth and high
margins. The organisation is focusing on the earning of higher margins in order to
enhance the growth of organisation. The vision statement of Aston Martin is
introducing a significant uplift in profitability along with the generation of cash
which make source the product development in a long term which also result in the
free cash flow and attractive returns for investors.
Role of Human Resources
Majorly the role of human resources in the organization of Aston Martin is
classified in the major three areas which include staffing, defining or designing
work and employee compensation and benefits (Yakob, 2020). The human
resource of respective organization requires skilled and experience to employees
in their organization for the purpose of attaining their goals and objectives. Hiring
the employees and then managing them in the organization is the responsibility of
human resource.
Recruitment and Selection Process
The recruitment and selection process of Human Resource department of Aston
Martin include several steps which include recruitment planning, strategic
development, search, screening and assessment and monetary. Firstly, the Human
Resource department makes the plan of recruitment in which they outline the
major required skills and experience along with the qualification of candidate.
After that the human resource management also develop the strategies for
recruiting the candidates to the organization (James & Baruti, 2021). Candidate
search step leads to the attraction of job seekers towards organization. The
management of Aston Martin use two sources for attracting the candidates which
include internal sources and external sources. Screening is the next step in the
recruitment and selection procedure of Aston Martin. At the end, a considered
cost is given to the recruitment process for the evaluation and controlling the
imperative.
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