HRM Practices at H&M: Strengths, Weaknesses, and HR Approaches

HR

Table of Contents
INTRODUCTION...........................................................................................................................3
Section 1...........................................................................................................................................3
Company overview......................................................................................................................3
Strength and Weaknesses of HRM practices at H&M.................................................................4
Assessment of different HR approaches of H&M.......................................................................5
Benefits of different HRM practices for employer as well as employee.....................................6
Adoption of flexible principles for H&M....................................................................................7
key region of employment legislation..........................................................................................7
Section 2...........................................................................................................................................8
Preparatory notes for interview (Interview Script)......................................................................9
Evaluation of the recruitment process........................................................................................10
CONCLUSION..............................................................................................................................10
REFERENCES................................................................................................................................1

INTRODUCTION
For achieving better success in the market every organization need to involve number of
functions and their respective departments (Delery and Roumpi, 2017). All are performing their
respective task which is different from other, yet they are interdependent of each other to
perform better within organization. Just like other department Human resource department is the
main department in very company as they used to recruit, select, and train the employees to
perform the duties within organization. This report will evaluate the purpose and function as well
as HRM. Further, in these practises of HRM like CV and the offer letter etc.
Section 1
Company overview
Hennes & Mauritz AB is a multinational company offering the latest varieties of clothes, having
headquarter in UK. This company is operating more than 74 countries all-over the world and
having around five thousand stores (Kim And et. al., 2019). H&M stands second in the
international businesses in the clothing retailer in the world.
Purpose and functions related to HR
The HR department is responsible to manage the group of employees and also perform different
activities to develop them.
Purpose: the main purpose of human resource department is to coordinate the employees and
achieve the organization goal and satisfy their needs as well. The main purpose of human
resource are:
Recruiting and selecting In the current world the employment is less so for a particular vacancy
there are number of people who used to apply (Meijerink and Keegan, 2019). Its human resource
work to select the right candidate from those number of candidates who have applied for the
same.
Management of culture its human resource duty to ensure all the worker about the culture so
that they can work accordingly. They are focusing on the equality within organization as all the
employee's must find an equal opportunity so that they can work effectively.
Providing effective workplaces when the employee's within the company are satisfied then they
will perform more effectively which will higher the productivity of the organization. They also
make sure that they are trained and highly motivated with organization.

Developing the performance As the human resource are mainly concern about the employees.
The different activities such as providing training and development session to the employees,
encouraging them so that they can reach their maximum potential in the company (Obedgiu,
2017).
Function of HR
Human resource department is a most important department and the function which perform by
them are also very important as well (Nadiv, Raz and Kuna, 2017). The functions are:
Training and development: the employees who are working for the H&M need regular training
session so that they can develop the skills and knowledge. When a new employee enter the
company then need lots of training and guidance so that they can perform their activities
effectively.
Supervision the objectives of departments: the human resource are developed so that they can
provide efficient man power to the H&M. They also inspect the objectives and goal of the
particular department and allot the skilled employees accordingly.
Motivating the workers: the human resource are also taken care of the employees and check their
motivation level if they are less motivated then they make efforts to make them more engaged.
The HR department also provide feedback to them so that they can know where they are lacking
behind and train them to improve.
Strength and Weaknesses of HRM practices at H&M
There are number of activities which are undertaken by the human resource department yet the
primary activity of HR is to recruit the efficient and effective candidate (Rubel, 2019). The
recruitment is done both side extrinsic and intrinsic, further they use to select, train and motivate
the employee's. So the strength and weaknesses of both the practises are:
Internal recruitment
The H&M used to recruit its desire candidates primarily from the organization itself because they
know the capability of employees who are currently working within the organisation. Therefore
they can recruit from the same according to advancement of skill and knowledge.
Strength
when the existing employees are promoted to higher post then they are more motivated and
perform better. When the human resource will identify the hard work of the employee then