Unit 3 Human Resource Management (Pass Criteria)

This report discusses the importance of HRM practices for sustainable organizational performance. It covers the role of HRM in achieving objectives, functions of HRM, strategic HRM in relation to changing business environment, and importance of HRM practices for resourcing, recruiting, selecting within the workplace. The report uses Jaguar company as a case study.

Human Resource
Management

Contents
INTRODUCTION...........................................................................................................................4
MAIN BODY ..................................................................................................................................4
Chapter 1 .........................................................................................................................................4
Role of HRM creating sustainable performance .............................................................................4
HRM role in achieving objectives..........................................................................................4
Functions of human resource management .....................................................................................5
The HRM areas which contributes to the organisational performances .........................................6
Strategic HRM in relation to the changing effects on the business organisation and its business
environment ....................................................................................................................................6
Evaluate HRM in relation to the changing nature of advanced business firm.......................8
Importance of HRM practices for resourcing, recruiting, selecting within the workplace..............9
Strength and weakness of HRM in terms of contribution to business success....................10
Chapter 2 .......................................................................................................................................10
Conduct research and explain the internal and external factors that affect the decisions made
by..........................................................................................................................................10
HRD in the business.............................................................................................................10
External factors explained through SWOT analysis .....................................................................11
Internal factors impacting Human Resource management............................................................11
Evaluate how the identified external and internal factors affecting HRM in turn affects....12
organizational development..................................................................................................12
Chapter 3 .......................................................................................................................................14
Determine strengths and weaknesses of HRM practices in practical business world for
improving.............................................................................................................................14
organizational performance. In relation to your chosen company highlight performance...14
management and employee employer relationships with recommendations of how the
practices................................................................................................................................14

illustrated can improve sustainable organisational performance..........................................14
As part of the application of HRM you are to prepare a sample job advertisement for your15
company making use of Person specifications and Job Description....................................15
The report will conclude with a visual roadmap (model or framework) that shows the steps
that........................................................................................................................................17
need to be taken to successfully strengthen the organisation’s talent management strategy.17
CONCLUSION..............................................................................................................................18
REFERENCES..............................................................................................................................19

INTRODUCTION
The human aid control is described because the maximum essential feature of the
commercial enterprise agency. This is described because the procedure of recruiting, selecting,
education and development, and imparting with the advantages to the personnel to acquire the
dreams and goals of the commercial enterprise agency. It may be very vital for the agency to
attend to the group of workers in each viable way to acquire boom and success.
As the personnel are taken into consideration because the asset of the personnel which
want to be encourage through the human resource supervisor for growth and productiveness of
an organization. The HR department of the business organisation helps the company in managing
the effective and efficient in order to achieve growth and success. In order to conduct this report,
the Jaguar company is taken into consideration which is the luxury brand of vehicles.
The company is the British global car producer and the company is headquartered in
Whitley, Coventry, United Kingdom. In 1922. (Garg, and et.al., 2021). this report will include
various topic such as various HRM practices and their skills and knowledge.
MAIN BODY
Chapter 1
Role of HRM creating sustainable performance
HRM role in achieving objectives
It has been diagnosed that the human aid supervisor is taken into consideration because
the maximum essential useful vicinity to be able to gain the dreams and goals of the commercial
enterprise organisation. The human resource department perform various roles and
responsibilities in order to motivate the workforce of the company to achieve the targets. As it is
identified that the company need to practice the various aspect for the development of the
organisation. It is analysed that the human resource management supports the company which
enhances the effectiveness in order to manage and handle the ethical issues and corporate
governance. The human resource department assist in having the effective working conditions

within the business organisation. The human resource management plays s significant role in
achieving the goals and objectives of the business organisation. It has been identified that in
order to gain competitive advantage it is very important to give proper training to its employees
which help in achieving the goals and objectives within the business organisation.
Functions of human resource management
 Recruiting and staffing employees- This is the main function which need to be
performed by the by the human resource department in order to achieve the goals and
objectives effetely and efficiently. This is the main areas where the human resource
manager needs to perform well in analysing and identifying the suitable candidate for the
organisation and for the right job role. It is important that the company is contributing
towards the sustainable presence of the company where they are providing with the right
job to the people around the world. It is essential for the managers to take a strategic
decision in order to select the suitable candidate for the achieving goals and objectives of
the business organisation. (Fenech, R., Baguant, P. and Ivanov, D., 2019)
 Flexible working: It is considered to be one of the most effective function of human
resource management that allows employee to work according to his time. This function
is important since main focus is over employees satisfaction.
 Performance management: This is another important function which is based over
analysing employees performance on daily basis. It allows Human Resource Manager to
attain data about growth of employees and facilitate them accordingly.
 Reward compensation- This is the hey areas where the human resource management
contributes in order to have the sustainable performance to achieve the growth and
success of the business enterprise. (Úbeda-García, M and et. al.., 2021)
 Health and safety- this is the role of the human resource management where the
managers need to focus on the keeping assure of the heath and safety of employees. This
is most important in order to keep the workforce motivated and in heathy way. This will
enhance their performance.
 Training and development- it is very important role of the human resource management
that the company is able to provide the various training and development programs so
that employees are motivated. The company can focus on various techniques including
employee engagement which improves the efficiency of employees.

 Employee relations- this is another key role of the human resource managers that they
focus on the employee relations and keeping the healthy relation with thei employees.
This is most effective in roder to keep employee attracted towards the culture of the
business organisation.
The HRM areas which contributes to the organisational performances
It has been identified that the numerous HRM practises can impact the economic business
enterprise organization a great manner to perform the sustainable practises to acquire the goals
and objectives. It is identified that the human beneficial aid manage is one of the key function
place on which the enterprise business enterprise is instead mounted on. This is the regard
because the manner of hiring the personnel want to provide the proper reimbursement with the
personnel that will carry out nicely inside the organisation.
The HR team is highly contributing in order to perform the sustainable performance with
the various practises helps the business organisation to improve the services and render to its
customers. There are some of the areas such as a routing staffing employee benefit, employee
compensation which is been performed by the human resource management in order to serve the
best to its employees. It is is that the HR employee needs to analyse various specific needs of the
individual within the business organisation. Also they need to coordinate with various
department mate and record the number of seats which are vacant and fill them. The HR is
responsible in order to fill out the vacancies jobs in order to have the effective working within
the business organisation.
It is also identified that on the other hand of the employs are highly attractive in order to
retain the employs the HR needs to perform the various activities such as increase the morale of
the players to achieve the better growth and success. Also the company needs to analyse the such
practises effectively in order to attain the goal is in objectives
Strategic HRM in relation to the changing effects on the business organisation
and its business environment
It is identified that as the nature is dynamic and it is changing which can impact on the
human resource knowledge and skills. It is very important for the management to be aware of the
various skills and knowledge in the dynamic nature and to actively be ready for the changes
within the business organisation due to the environment. Therefore, it can be identified that the

change in affect the human resource skills and knowledge in various ways. The influences of the
changes which can be identified as discussed below:
 Staffing: As the change which can be made in the business can required for the HR
domain to have the eyes on the staffing issues it is very important for the business
organisation to maintain the necessity and add more employees to the organisation so that
they can focus on hiring the best and qualified employees to perform the task effectively.
It is identified that an organisation in decline minute the HR to make up reach packages
so that the employs domination can be carried out and this can be amended in order to
have an effective office within the business organisation (Stahl, G.K., Brewster, C.J.,
Collings, D.G. and Hajro, A., 2020).
 Greater communication: It is identified that the changes in the business organisation
from time to time can bring the effectiveness and the confusion within the
communication activities. In this context the HR domain it to be skilled and have a
knowledge of communicating in an effective way so that employees can understand what
are the various policies within the business organisation which need to be followed. The
boys are required to inform about the various changes which can be brought into the
organisation in order to achieve the growth and success also this can impact the
performances of the place where the HR need to communicate the various policies in an
effective way so that employees are away and about the working of the business
organisation effectively. Also, in contact with the check what is the HR employer need to
what the changes need to be implemented in order to have an effective and the
sustainable performance to achieve the goals and objectives
 Alleviating fears: The various changes it in the business organisation of a makes the
uncertainty and the fear for the employees in the HR which may require to improve the
various aspect within the price. For example, when an employees is shifted to
international processing it is very important for the HR to adopt the new cultures and also
be get familiar with the culture. Teja needs to perform the various activities in order to
make the players comfortable. There is need to analyse what type of training should be
given to the employs so that they can have an achievement of the sector goals and
objectives. The performance of the employees can be improved by the HR professionals

in order to achieve the growth and success. (Fan, D., Zhu, C.J., Huang, X. and Kumar,
V., 2021)
 Technology- This is the most effective way which need to be adopted by the business
organisation and influences the various HRM practices. The technology is the aspect
which is changing in the environment and there is the direct impact in the working
performance of the employees,. It is very important for the company to bring changes as
per the new technologies. The HRM practices need to adopt to the new ways in order to
train employees according to the advancement which is required to conduct business
activities.
 Competition- There is high competition within the market which is influences the
various HRM practices. As it has been identified that within the automotive industry the
competition is high for that the HRM need to practice the various techniques in order to
beat the competitors. It is very important for the company to analyse its competitors
within the market.
 Labour market- It is being examined that then effective HRM practises can help the
company to improve the employee engagement with the recruitment and retention
between the organisation can be achieved in an effective way. There are various practises
which can be topped by the HR daughter to ensure that the employs are engaged within
the company to achieve the goals and objectives effectively. In attracting the employs, it
is very essential that the Jaguar company is able to manage and plan the various activities
in effective way. The career parting socialising and the development of the employs is the
most important aspect which can be adopted so that they can bring the positive change
with the business organisation.
Evaluate HRM in relation to the changing nature of advanced business firm.
The modern business organisations it is very important for data department to take an
effective measure in order to be the tough competition within the market. It is it essential for the
HR managers to analyse the business environment so that they can perform their functions in an
effective and efficient manner. In context of the check what company the change is very
important need to be brought within HR department so that the company is able to attend the
growth and success within the market. The HR people of the business Apple should engage in
the blood in order to achieve the goals of the enterprise. The main aim of the company is that

they should be able to increase the participation of the employs to achieve the objectives so that
the company can be successfully managed with the growth. (Santana, M. and Lopez‐Cabrales,
A., 2019)
Importance of HRM practices for resourcing, recruiting, selecting within the
workplace
It is very important for the human resource department to manage the attention which
includes the various planning and actions in order to keep the workforce focused and motivated
in order to remain productive in the city was in objectives of the business organisation. Abroad
employee retention can possess an important role in both attracting and retaining the attainable
employs and decreasing turnover as it reduces the cost. This is highly contributed by do want to
source management in order to increase the business productivity and the performance. This
plays a vital role where are been recruited trained in order to achieve the growth and success of
the business organisation and improve the quality of the performances. In context of the check
with the global auto mobile company where it is very necessary for the HRM to have an
effective practise which helps the company to attend the employee’s retention and achieve the
objectives. There are various aspects of the recruitment and retention of the employees which has
been practised by the Jaguar company which are discussed below:
 Recruitment: This is the practice which can I highly fix the turnover of the business
organisation with the realistic Job preview where the company can recruit the skilled
employees and have a positive influence of the retention of the place within the business
organisation. (Chelladurai, P. and Kim, A.C.H., 2022)
 Socialization: This is another important perspective of human resource management
which leads towards developing of strategies that makes growth of organization possible
with improvement in quality of employees. The HRM practices covers formal and
informal activities which is shared by an individual making learning possible of
employees helping in reducing employee's turnover.
 Provide career path and employee development: It is identified that the HRM practice
can be of the career parting and employee development where the HRM can focus on
developing the future of the employs in order to make out the path and career to support
the employs and develop the various opportunities. In context of the tickle this can
overcome in filling the skill gaps and also the candidate will be able to perform better for

the growth of the business organisation. This will help in meeting the employee and the
organisation goals in an effective and efficient manner.
Strength and weakness of HRM in terms of contribution to business success.
It is identified that the main strength of the HRM department is that they can hire an
effective workforce which is responsible to improve the ethical values of the business
organisation. The HRM practises means that they need to carry out and promote the various
sustainability in the market so that they can improve the business performance and also be
sustainable in the market. This can also directly affect the company in the sustainability where
did the motivation of liberalism can give a negative impact organisation and also create
confusion between the price growth. In order to have the sustainable environment that are
minutes to flat is the various activities and overcome with the week this so that the company can
achieve success. (Warner, M., 2020)
Chapter 2
Conduct research and explain the internal and external factors that affect the decisions made by
HRD in the business
Jaguar is one of the most prestigious and most luxurious automobile manufacturers in the
world as the stature of the company is thoroughly reflected in the HR practices developed and
utilized by its HR department. Since Jaguar operates on the highest level of competition on the
car market, it is exposed to various factors, both internal and external in nature which can
hamper the company’s proceedings (Wilton, N., 2022). Such factors have been identified herein
with the help of SWOT and PESTLE analysis on Jaguar. A SWOT analysis is a widely adopted
tool of strategic management in which the weaknesses and strengths of a company are evaluated
to take advantage of opportunities to avoid apparent threats in their target market. A SWOT
analysis has been conducted herein on Jaguar to research and identify internal factors that affect
decision making of its human resource department (VARDARLIER, P., 2020).
External factors explained through SWOT analysis

Strengths
 Jaguar has a strong brand image and
market positioning as the maker of the
most luxurious and premium designed
cars
 Jaguar has a crisp and highly effective
advertising strategy focusing on
flaunting the superior quality and deign
of its cars (Hu, B., McCune Stein, A.,
Mao, Y. and Yan, A., 2022)
Weaknesses
 The popularity of the company is quite
inconsistent as it has failed to dominate
key markets such as Germany and japan
 The product range offered by jaguar is
quite limited compared to its
competitors such as Audi, Mercedes
and Rolls Royce
Opportunities
 The use of hybrid technology can
change the ways cars are made in the
future and investment in this regard can
fetch dividends for Jaguar
 Jaguar can improve its efficiency by
incorporating cloud computing or other
advanced technologies in its internal
business operations
Threats
 Due to Brexit and COVID-19, the cost
of raw material which was imported by
the company has risen which can
impact the costing (Shahreki, J., 2019)
 Changing governmental and
environmental policies and
developments can also hamper the
operations of jaguar
Internal factors impacting Human Resource management
PESTLE Analysis
This model deals with external factors and such factors affect the operations of the
business which allows the company to make better decisions in future. Pestle analysis of the
company are explained below-
 Factor Explanation
 Political Factor In reference to the company, there are various situations such as
Brexit brought political tensions which lead to affect the UK
supermarket adversely. The other factors such as taxation,
corruption level and political stability.
Economical Factor As the competition is increasing and the market of UK has various

companies which are also doing good in their segment such as Lidl,
Asda, Waitrose, Teso and many others.
Social Factor Customers are preferring healthy food habits such as salads,
healthier snacks and shakes. In order to bring success, the chosen
company can adapt changes as per the needs of the customers.
Technological Factor Chosen company also offers the online shopping function for its
customers so that the can order their groceries form home at
affordable prices.
Legal Factor Government is responsible for creating a major impact on the
business that is government's legislations and policies. Moreover,
the company should follow and consider the property rights,
employment laws, health and safety laws.
Environmental Factor Nowadays customers are preferring sustainable products due to
which the chosen company has made used of various practises such
as including paper packaging which helps in proper waste
management.
The above table provides a deep understanding of the company in the market From the
above table , it can be seen that Jaguar is one of the leading company of the market. It has to deal
with various issues such as competition and political factors
Evaluate how the identified external and internal factors affecting HRM in turn affects
organizational development
The above identified internal and external factors which affect the HRM operations and
development of HR in Jaguar also affect its organizational development which is explained
underneath in great detail.
 Advanced technology – One of the major reasons as to why Jaguar has struggled to
compete with the large level of competition in the automobile sector is that the
company’s workplace has been technologically outdated for a while. However, in the last

decade the HR department and processes of the company have prompted a focus on
incorporation of new technologies such as cloud computing which has helped develop the
firm’s internal capability to a large extent. The use of cloud computing has not only
helped Jaguar develop effective ways of employees doing their work related routine and
develop effective channels of workplace communication.
 Brand image – One of the major reasons behind the success of Jaguar over all these
years is due to its relentless pursuit of perfection in terms of the quality of its cars. This
has led to the firm building a cult fan base and reputation for having some of the best
designed cars and products in the market which has now become part of the company
vision and philosophy. This affects the HRM process as the HR process is administered
using the same premium quality to offer employees a seamless working experience which
in turns builds a motivated workforce which leads to organizational development.
 Policies and governmental regulations – By ensuring that the company complies with
the set regulations by the government and agencies in charge, the company can build a lot
of public goodwill and gain support of the local government. Jaguar’s HR department has
a robust cloud based framework which helps keep a digital record of the various
governmental policies in each of its global locations.
 Social media and digital marketing – This factor has also led to the organizational
development of Jaguar as now the company extensively uses digital media advertising for
both its luxury car product lines and to attract industry best talents. This factor has
influenced the HR department to analyse the user’s social media activities to build HR
policies and highlight employee trends. It has also led to the firm adopting integrated
marketing communications campaigns using social media channels which has developed
the firm using cost effective methods.

Chapter 3
Determine strengths and weaknesses of HRM practices in practical business world for improving
organizational performance. In relation to your chosen company highlight performance
management and employee employer relationships with recommendations of how the practices
illustrated can improve sustainable organisational performance.
There are many strengths and weaknesses associated with usage of HRM practices such as
performance management and employee employer relationships to improve organizational
performance which are listed herein.
Strengths
 The use of HR results in employee development and helps grant businesses a dynamic
and highly motivated workforce which helps foster practical growth implications
 By establishing proper employer and employee relations, the firm can undertake proper
change and conflict management without much resistance from employees which is an
important catalyst for growth
Weaknesses
 Both the above listed practices are not financially minded and are seldom undertaken
taking budgetary and financial considerations and constraints in mind which results in
overshooting the organizational costs
 Performance measurement as a HRM practice involves metrics which grades employees
based on their work but seldom contain criteria based on the way in which employees are
engaging and satisfying the customers which makes it impractical in many real world
scenarios
Both performance management and employee employer relationships can help improve
sustainable organizational performance by the following methods.
 Grading employees helps weed out non performing parts of the workforce

 Proper performance measurement helps identify areas of improvement to gain better
productivity
 Good employer employee relations keep the workforce highly motivated and committed
 Employee and employer relations also helps keep turnover rates in check and helps keep
employee engagement high (Liu, Z., Mei, S. and Guo, Y., 2020)
As part of the application of HRM you are to prepare a sample job advertisement for your
company making use of Person specifications and Job Description
In modern time marketing manager requirement has increased within organization like
Jaguar. Thus qualification over job has been discussed as follows:
Job Specification
Job title: Marketing Manager
Reporting to: Human resource manager
Job description: We are hiring a candidate which is suitable and efficient in providing services
to the customers and have the innovative ideas in order to market the product and utilise the
various strategies to promote the product of the business organisation in an effective way.
Duties and Obligations:
 Team work and coordination.
 Conducting meetings over group and general.
 Developing capability within employee's
 Better circulation of information.
 Provide solutions over issue existing within an organization.
 Managing of queries and complains raised,
Qualifications:
 Graduate with BBA degree.
 Must contain conflicts resolutions skills
 MBA in Human resource management is required
 Communication skills should be present.

Person Specification
Significant skills:
 Innovative skills for advertising and operations.
 Must have interpersonal skills
 Interpersonal skills with interactive skills.
Required Skills:
 Presentation skills
 Observation skills
 Ethical skills
Job Advertisement
We Are Hiring!!
Marketing Manager
It is the open opportunity for the people were talented and qualified as a marketing head where
the individual can join the company Jaguar and become the part of this corporate family. There
are various vacancies which provides the opportunity for an individual to make the career in the
most branded company as a full time working as a marketing manager within the outlet. The
individual needs to perform the various task as a manager and will be provided with the work at
five days a week and this is an advantages opportunity with the multiple tasking and developing
career. There are various training and development workshops which will be provided to the
candidates in order to enhance their skills and knowledge within the company. The interested
people can join a company and the last date will be 20 June 2022.
Contact us now..
Any person who is like to join Jaguar can CV on: email it on the [e-mail].
Notes for interview:
Multiple questions a candidate should establish for the discussed job profile:
1. What a marketing manager does in their role or in their job profile?
2. What is the assumption of customer about a certain organisation by first effect of it?

3. What do you do in your whole day or how would you like to spend your time?
4. Elaborate your former working profile.
5. How you deal with anxiety or stress while working?
Offer Letter
Jaguar
8, June, 2022
PQR
Dear PQR
It has been glad to recognise you about you assortment on the post of marketing manager as you
have successfully cleared all the stages in the process.
As per the company's policies, the joining will be began from 17th June, 2022. Please share you
acceptance and can feel free to contact.
Regards
HR team
The report will conclude with a visual roadmap (model or framework) that shows the steps that
need to be taken to successfully strengthen the organisation’s talent management strategy.
Jaguar has replaced its earlier human resource strategies that use to govern the talent
management of the company. They have implements HR direct for making the processes more
effective and effective, the company with its new strategies have started treating its employees as
its customers. This strategy portrays that the company is laying emphasis on providing the best
quality function; laities and services to its employees which enhances their experience in the
organisation. Then makes the HR team accountable for the implication of all the functionalities
and modification in the strategy. The company has consolidated its employee data which helps
the company in filtering the right information and eases out the process of management. The
company has combined with IBM and SAP to bring improvements in the current HR policies
and services that they have to offer. IBM and SAP has implied the digital modification which
were required for the functioning. This technological modification has replaced the paper based
processes into digital processes. After the alterations the company has received many
recognitions awards as they have made their entire process of management quite efficient. As the

employees have started enrolling into the online system, the database of the company has
expanded which has increased the economic scale of the company. Additionally, the analytics
helps the HR department in bridging the gaps that they notice which in turns help them recruit
the best candidates and develop their talents in a holist manner which helps them chart a
lucrative career path for themselves (Song, S., Shi, X. and Song, G., 2019).
CONCLUSION
From the above report it has been concluded that the HRM department plays a very vital
role in the growth and success of the business organisation. There are various functions which is
been paid by the HRM in order to enhance the employs productivity and improve the operations
of the business organisation.
It is analysed that in order to facilitate the employs and achieve the goals and objectives it is
very important that the HR please a vital role and increase the morale of the employees in order
to achieve the growth and success. There are various practises which has been identified by the
HR so that the performance can be improved.
It is very important that the human resource have a very skills and knowledge to improve the
performances. There are various truth can be utilised by the human resource management in
order to retain the price in an effective way the recruitment and selection of the place place a
vital role with it is very important to retain employees in order to achieve the growth of the
business organisation this also impacts in the decision making of the HRM department with the
internal and external factors please very vital role.

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