HR Strategies and Concepts for British Airways

HUMAN RESOURCES
MANAGEMENT

Contents
INTRODUCTION...............................................................................................................................3
HR strategies and concepts................................................................................................................3
Impact of environmental factors on culture and HR plans.................................................................4
HR Model and value creation............................................................................................................5
Storey’s 27 point of difference between HRM and Personnel Management......................................6
Job design strategies of company......................................................................................................7
Hiring and firing strategies of company............................................................................................8
Corporate examples of firms using HR Practices..............................................................................9
Recommendations.............................................................................................................................9
CONCLUSION..................................................................................................................................10
REFERENCES..................................................................................................................................10

INTRODUCTION
Human resources management can be understood as strategic approach for bringing
effective and varied efficient management among workforce, to bring on competitive
advantage rise variedly. In recent time, HR investments are rapidly rising for strengthening
company services advancing within business avenues diversely. For this report, British
Airways has been taken as company which is second largest UK based company based on
fleet size and passengers services. The report will analyse HR strategies and concept,
environmental factors bringing on impact among business operations widely and usage of HR
model for integrating value creation rise. Further, study will conduct research on Storeys 27
points of differences between HRM and personnel management for benchmarks rise
functionally. Research will examine focus on job design strategies adopted by company,
hiring strategies within HR practices for larger functional growth competitively for technical
productive growth. Study will further also examine in detail new recommendations, for
employers within company to ensure productive corporate scale expansion strategically.
HR strategies and concepts
British airways as one of the best company growing within aviation industry has been
significantly evolving to operatively expand HR strategies fundamentally, where recruitments
and concepts practical implementation plays most essential role. HR strategic concepts and
functional working dimensions further add on to fundamental scale rise profoundly, bring on
diverse range growth rise within corporate goodwill dimensions. This can be understood
there are varied new strategies and concepts, widely innovatively building functional rise
goals to recruit the best talent and hire larger scale functional goals (Harney and Collings,
2021).
• Succession planning: The strategy has integral role for passing on new opportunities
and leadership roles, often within company business operatives for larger functional goals
within new working aspects widely. Succession planning further opens up new working
opportunities among employees to be significantly motivated for new potentialities rise
functionally. This can be understood that British airways has been strategically building on
new platforms for connecting among workforce morale rise factors, and strengthen up key
working aspects innovatively based on long term working goals.
• Recruitment and selection: British Airways further significantly heads on profound
rise on recruitment and selection strategies, based on external sources rise and further

commercial expansion fundamentally for longer time period (Cunha and et.al,2020).Selection
of employees are done based on talented expertise factors, specific key working goals and
larger specific key fundamental working goals. This further heads on larger primitive focus
on strengthening higher range of connective diversity, motivation within workforce and also
to deliver strategic longer retention synergies.
• Performance management: This concept of strategic HRM is tool that enables
monitoring and evaluation of procedures actively, based on corporate functional standards
profoundly. It further exceeds on strong focus at British Airways to create environment
within company for strengthening larger scale rise profound working abilities based on
significant connective working goals. The role of performance management is also to
strengthen up key paradigms of untapped larger specific working operatives dynamically,
which up scales wider competent working scenarios (Lei, Khamkhoutlavong and Le, 2021).
Impact of environmental factors on culture and HR plans
Extrenal and internal business environment factors have significant rise on HR plans and
working enlarged productive goals for strengthened working rise functionally , where it has
impact on business culture and HR plans. British Airways further aims to strengthen HR
plans implementation by strengthening corporate functional factors diversely, further keenly
bring on productive factors on rise profoundly.
• With increasing dynamics in internal business factors and rapid changes on demand,
company aims to diversify work culture diversely and further also significantly bring the best
expertise within workforce scale. The increasing changes in work culture has also expanded
training and development investments, where company aims to evolve on best resources'
expansion strategically and also competently bring on rapid connective functional abilities
(Piwowar-Sulej, 2021). HR plans has been extending to bring on diverse new investments
pertained on for functional scale connective rise abilities, leveraging significant functional
abilities profoundly and build working domains actively.
• The increasing competitive factors has also enhanced functional working pace within
working growth HR priorities to evolve on dynamic competences, yield on towards
productive functional paradigms. British airways further aims to bring on creative working
standards, bring on brainstorming sessions for larger scenarios competitive growth factors in
action. Strategies and concepts are also being focused to head on vision oriented functional
parameters diversely, keeping up with quest paradigms dynamically for larger time factor.