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RESEARCH PROJECT TABLE OF CONTENTS CHAPTER 1 INTRODUCTION 3 Introduction 3 Background of the study 4 AIMS AND OBJECTIVES 4 TIME SCALE 5 CHAPTER 2 LITERATURE REVIEW 7 2.1 Introduction 7 2.2 Literature

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Added on  2020-12-18

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RESEARCH PROJECT TABLE OF CONTENTS CHAPTER 1 INTRODUCTION 3 Background of the study3 Problem statement4 AIMS AND OBJECTIVES 4 Rationale4 TIME SCALE 5 CHAPTER 2 LITERATURE REVIEW 7 2.1 Introduction |No |2 Literature review 7 CHAPTER 3 RESEARCH METHODOLOGIES 10 CHAPTER 4 DATA ANALYSIS13 CHAPTER 5 CONCLUSION AND RECOMMENDATION 24 CHAPTER 6 PERSONAL REFLECTIONS 26 6.1 reflection on research method 26 6.2 consideration of research method that could have

RESEARCH PROJECT TABLE OF CONTENTS CHAPTER 1 INTRODUCTION 3 Introduction 3 Background of the study 4 AIMS AND OBJECTIVES 4 TIME SCALE 5 CHAPTER 2 LITERATURE REVIEW 7 2.1 Introduction 7 2.2 Literature

   Added on 2020-12-18

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RESEARCH PROJECT
RESEARCH PROJECT TABLE OF CONTENTS CHAPTER 1 INTRODUCTION 3 Introduction 3 Background of the study 4 AIMS AND OBJECTIVES 4 TIME SCALE 5 CHAPTER 2 LITERATURE REVIEW 7 2.1 Introduction 7 2.2 Literature_1
TABLE OF CONTENTSCHAPTER 1 INTRODUCTION.....................................................................................................3Introduction............................................................................................................................3Background of the study.........................................................................................................3Problem statement..................................................................................................................4AIMS AND OBJECTIVES....................................................................................................4Rationale.................................................................................................................................4TIME SCALE..................................................................................................................................5CHAPTER 2 LITERATURE REVIEW..........................................................................................72.1 Introduction......................................................................................................................72.2 Literature review..............................................................................................................7CHAPTER 3 RESEARCH METHODOLOGIES.........................................................................10CHAPTER 4 DATA ANALYSIS ................................................................................................13CHAPTER 5 CONCLUSION AND RECOMMENDATION......................................................24CHAPTER 6 PERSONAL REFLECTIONS.................................................................................266.1 reflection on research method........................................................................................266.2 consideration of research method that could have been used.........................................266.3 areas to conduct further research....................................................................................26REFERENCES..............................................................................................................................27
RESEARCH PROJECT TABLE OF CONTENTS CHAPTER 1 INTRODUCTION 3 Introduction 3 Background of the study 4 AIMS AND OBJECTIVES 4 TIME SCALE 5 CHAPTER 2 LITERATURE REVIEW 7 2.1 Introduction 7 2.2 Literature_2
Research TITLE: “ To determine the effectiveness of globalisation on marketing. A casestudy on Levi's & Co.”CHAPTER 1INTRODUCTIONIntroductionGlobalisation is the term on which various research study has been conducted. It isbecause it is generally considered as wider concept upon which every time a new study will getdeveloped. Therefore, researcher has selected the study on de terming the effectiveness ofglobalisation on marketing. This study has been conducted with the case study of Levi's whichhas always tried to minimise the impact of culture on the global platform in order to producestandardization products and campaigns. Entity also gets failed to grasp the cultural changes atglobal platform which is also in consumer behaviour and regarding their change of choices.Background of the studyGlobalisation is the term which is currently a biggest and toughest challenge fororganisation across the world. Each and every entity in this present world which is from leadingbrand to retailers as well as agencies are struggling for expanding their marketing strategiesglobally. Thus, researcher will provide the efficient understanding of the term globalisation withthe context of marketing. In this study firstly, aims and objectives will get developed in order toconduct effective study. Further, different perception of authors will get evaluated in the section
RESEARCH PROJECT TABLE OF CONTENTS CHAPTER 1 INTRODUCTION 3 Introduction 3 Background of the study 4 AIMS AND OBJECTIVES 4 TIME SCALE 5 CHAPTER 2 LITERATURE REVIEW 7 2.1 Introduction 7 2.2 Literature_3
of literature review and with that appropriate methods will get selected for developing betterfindings. In this paper, a case study of Levi's company has selected for analysing the impact ofglobalisation on the way of doing marketing.Problem statementIn today's world the main challenges which organisations are facing is to develop goodsand services which is in accordance with changing competitive edge and consumers choicesacross the globe. The main issues which nowadays multinational organisation are facing isrelated with the way of doing marketing. It is because globalisation has brought a varioustechnological advancement through which many cultural aspects need to face by the entity.Global communication is the another issue of conducting marketing in the business culture ofglobalisation.AIMS AND OBJECTIVESAim:“To determine the effectiveness of globalisation on marketing with the context of Levi's.Objectives:To investigate the impact of increasing globalisation on marketing.To identify factors needs to be considered when marketing at global level.To analyse the issues which relates to marketing and globalisation in 21st century.To provide the suggestion on universal marketing strategies of global companies.Research questionswhat is the impact of increasing globalisation on marketing?What are the factors which needs to consider when marketing at global level?What are the issues which relates to marketing and globalisation in 21st century?Provide some suggestion on universal marketing strategies of global companies.RationaleThe reason behind choosing this research project is to eliminate the gap in writingliterature review and to enhance the knowledge of term marketing with the perspective ofglobalisation. Another reason behind selection of this topic is that thousands of studies havebeen previously conducted in order to study the various aspects of globalisation on marketing
RESEARCH PROJECT TABLE OF CONTENTS CHAPTER 1 INTRODUCTION 3 Introduction 3 Background of the study 4 AIMS AND OBJECTIVES 4 TIME SCALE 5 CHAPTER 2 LITERATURE REVIEW 7 2.1 Introduction 7 2.2 Literature_4
but this is the topic which is far away to be exhausted. Thus, this study will help in solvingspecific problems and in contributing level of professional development so that academiccareer will get improved. Another fundamental reason behind choosing this research work isto find the marketing influences which are associated with the businesses who operating itsbusiness globally.TIME SCALEActivities and time scales (15 weeks)Activities1week23456789101112131415Identification ofresearchtopicAssessment ofresearchproposalArticulation ofaims andobjectiveDraft ofliteraturereviewAnalysisofresearchmethodologies
RESEARCH PROJECT TABLE OF CONTENTS CHAPTER 1 INTRODUCTION 3 Introduction 3 Background of the study 4 AIMS AND OBJECTIVES 4 TIME SCALE 5 CHAPTER 2 LITERATURE REVIEW 7 2.1 Introduction 7 2.2 Literature_5
Evaluating of datacollectionbothprimaryandsecondaryFormulation ofinterviewquestionsInsertingof data'sApplyingthematicanalysisObservation ofinterpretationDiscussionWritingofconclusionArrangement onentire fileWaiting
RESEARCH PROJECT TABLE OF CONTENTS CHAPTER 1 INTRODUCTION 3 Introduction 3 Background of the study 4 AIMS AND OBJECTIVES 4 TIME SCALE 5 CHAPTER 2 LITERATURE REVIEW 7 2.1 Introduction 7 2.2 Literature_6

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