This assignment provides an overview of business models, entrepreneurship, and innovation, exploring their relationships and applications in various contexts. It draws on research papers and articles from esteemed sources, including journals like the International Journal of Management Reviews and the Oxford Handbook of Creativity, Innovation, and Entrepreneurship. The assignment touches on concepts such as value proposition, industry concentration, excess returns, innovation, and knowledge creation capability. It also discusses the impact of government policy initiatives, smart contact lenses for diabetes care, and social media's role in brand innovation. The summary aims to provide a concise understanding of the key points covered in this comprehensive review.
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