Technologically Driven Shopping: Improving Performance of ASDA

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Added on 2022/12/19

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This research explores the impact of technologically driven shopping on the performance of ASDA, a British supermarket chain. It examines the concept, contribution to team performance, and challenges faced. The study uses a mix of qualitative and quantitative research methods, including a questionnaire survey. The findings suggest that technologically driven shopping has improved customer satisfaction but also presents challenges for the company.

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Technologically Driven Shopping: Improving Performance of ASDA

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