Instagram as an Effective Business Tool: Importance and Technologies

Digital Business & New
Technologies
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Executive Summary
This study reflects that Instagram has a significant use in marketing the product or conducting
the business. It helps the companies to create the awareness about the product and reach out to
their target customers. It has also been analysed the importance of Instagram in business. It
facilitates the process of conducting the business through its platform.
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Table of Contents
Executive Summary ........................................................................................................................2
Introduction.....................................................................................................................................4
Task 1..............................................................................................................................................4
Importance of the chosen topic ..............................................................................................4
Development of Instagram ....................................................................................................4
Describing the technology and its usage................................................................................5
Technologies applied in this social media platform...............................................................5
Types of business using this technology ...............................................................................5
How Instagram is used an effective business tool..................................................................6
Task 2..............................................................................................................................................6
Discussing nature of the relationship between digital technologies and both old and new
emerging theories on business and management structures and practices.............................6
Conclusion.......................................................................................................................................9
References.......................................................................................................................................9
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