This report discusses the positive and negative impact of internet on society and businesses, threats faced by organizations and society when using internet, and measures of security and privacy. It also compares the features, applications, and suitability of two communication providers - BT Group and SCT Business Communication.
Contribute Materials
Your contribution can guide someone’s learning journey. Share your
documents today.
Integrated professional skills in the digital age 1
Secure Best Marks with AI Grader
Need help grading? Try our AI Grader for instant feedback on your assignments.
Table of Contents INTRODUCTION...........................................................................................................................3 MAIN BODY...................................................................................................................................3 1) Compare and Contrast the positive and negative use of internet of businesses and society3 2) Threats faced by the organisation and society when using internet and measures of security and privacy that should be taken............................................................................................6 3) Difference between features, applications and the suitability among two communication providers.................................................................................................................................7 CONCLUSION................................................................................................................................9 REFERENCES..............................................................................................................................10 2
INTRODUCTION Knowledge has two components content and skills which are interlinked. The skills are acquired on the basis of the content for which they want to acquire knowledge. In digital age, it has become very important for the individuals to acquire the professional skills which enable them to resolves the challenges faced by them efficiently. Nowadays the society conducts various activities using internet from research to online shopping. In this report the positive and negative impact of internet on society and businesses is considered along with that the threats and the measures to meet with those threats are discussed. Also the comparison between two unified communication service providers i.e., BT Group and SCT business communication is done which helps to determine their features, application and suitability. MAIN BODY 1) Compare and Contrast the positive and negative use of internet of businesses and society Internet is the system that helps to interconnect the computer networks worldwide using TCP\IP. Internet has been used for variety of purposes by the businesses, individuals etc. as it is source for gathering information, news, conducting research, establishing communication across globe. Every business uses internet to conduct their business and to communicate their customers about the products and services which they offers. Individuals uses internet to search the data and to communicatewith eachother.Nowadaystheuse ofinternethasincreasedthusmaking everything completely dependent upon the digital technology(Alaba, 2017). Use of internet for the business: Internet is being use by every business in some or the other way as it the easiest way to connect with the customers and their channel partners. With the help of this they collect the data about the customers and their buying behaviours on the basis of they which they develop various marketing strategies. In 21stcentury the business uses internet for the development of their business that helps them in marketing and advertising their products and services around the world to attract more and more customers. Online advertising helps them to get the competitive advantage by creating awareness as the use of social media has increased. With the help of internet they can easily gather the data about the product by conducting the survey and taking the feedbacks about the products. It is a platform that helps the businesses to sell their products and services online through their websites and other online shopping websites. 3
Positive use of internet to businesses: The businesses with use of internet can cater their customers 24x7 to a large number of customers. Internet has excelled due to which tremendous innovation is required in the way of communication. The businesses with the help of which advertises their products and services at various online platforms. Through internet they can take feedbacks from the clients which help them to take immediate decisions either to change the features of the offerings or to add-on some. To stand differently in the market the business with the help of internet undergo aggressivemarketingcampaignasitisacheapersourceincomparisontoother advertising (Ncube, A.C. and Tshabalala, T., 2016). Negative use of internet to businesses: Due to frauds in the payments the customers may not prefer to buy the goods and services online which adversely affect the operations and objectives of the businesses. In the digital age the technology that is adopted by the businesses become obsolete so often this leads the company to bear huge cost. It also reduces the productivity of the employees as they uses internet at the workplace which distracts them. Security is the major concern which is regularly faced by the businesses as the sensitive data such as addresses, passwords, credit card details etc. that they have about their customers are hacked. Due to which this creates the loss of thrust of the customers on the businesses medium(McKnight, 2016). Use of internet for the society: The internet has influence on the customers as it has change the way they communicate. It helps in building the powerful society as with the help of internet the society can be kept aware and a sense of unity can be developed among them. The availability of the educational resources, information, shopping sites, research and automation of the social skills has helped in uplifting the knowledge and the standard of living of the people. It brings equality in the society as it does not discriminate among the users. It has various positive and negative impacts on the society which are given below: Positive use of internet to society: 4
Paraphrase This Document
Need a fresh take? Get an instant paraphrase of this document with our AI Paraphraser
The internet has connected the different societies and culture by way of effective communication which has developed strong relations among them. This adds value to the life of the people as they get to know about various issues and can share their opinions, thoughts etc, on social media platforms. Internet has removed the geographical barriers between people which helps them to create understanding and easy access to various resources which they could not because of distance (Huda, 2017). It leads to the development of the society as this enables them to do online shopping, online banking etc. that helps them to explore new heights. Internet influences the social interaction as through the blogs, profile descriptions, selfless guides help the other to get to know about the other person. As everything is accessible through the internet be it information, entertainment or anything all the humans wants to be connected to it. Negative use of internet to society: One of the major negative impact of the use of internet is that people are nowadays are living a digital life which keep them away from the culture, nature and everything. It involves people so much that it becomes difficult for them to identify the difference between right or wrong. Excessive use of internet has put the security and safety of the society at stake. The data and the personal information can easy be hacked by anybody, the personal information available on the social media can be misused, while undertaking any transactions the data is compromised and many more. Emergence of artificial intelligence has taken away the opportunities for the humans. Today everything is controlled by the internet which has the capability to make money and change the live of the people living in the society. This has adversely affected the economic condition of some (Hocking and Melissen, 2015). Dependency on the internet has increased so much that no one is left untouched due to which various medical issues has emerged. 5
2) Threats faced by the organisation and society when using internet and measures of security and privacy that should be taken It is important for the users to know the threats that exist while they are using the internet application and the services. This can affects lead to loss of identify, monetary theft etc. for these threats they need to undertake some measures so that they can reduce the impact of such threats on the organisation and society both. Threats faced by organisation: Data and complexities: The threat that is faced by the organisation is related to the data and the information which they have of the clients. The businesses uses sensors to collect the data but the when data is collected in large quantity at a time it can lead to loss of data and the processes become quite complex (Donner, 2015). Hacking:The data of the companies are if hacked then it can leads to major losses of the company. This can leads to loss of their information related to their clients, their process etc. It also makes their business paralyse as it affects their operations and the advantages in terms of trust of the clients and the competitors from their strategies does not realigns with the organisation. Business and IT buy-in:This is a threat which is faced by the organisations as it is difficult for them to convince other to use internet to carry out their operations. This generally happens in financial sectors as the customers are more concerns about their information. In spite of the use of various cloud managed IoT products it becomes very difficult to convince the customers to buy out their products and services. Threats faced by the society Security and privacy: The common threat which is faced by the society while using the internet is of security and the safety of their information. Due to hacking of the companies and hijacking of the app of the companies the personal information of the customers are at stake. While undergoing any transactions they provide their details which are if stolen can leads to huge losses as such details can be misused countries (Comer, 2018). Viruses: The society gets affected when their systems are attacked by the viruses. This infects the computers of the user and other devices connected to the system which affects 6
the performance of the system. They can enter into from unwanted ads, spam emails which are commonly used by the people. Overseas money transfer scams: These are the threats where people from an email someone misrepresents them as foreign government officials. With aim of conducting a fraud they ask the person to help them to take the money earned in one country to other for which they will be paid a handsome amount. Such mails are threats due to which frauds occur(Arnold and Boggs, 2019). Measures of security and privacy:Various measures that can be taken by the businesses and the society to protect their data and the information: The person should have to be smart to use the device securely by using the pass codes which are strong one that will help them to identify the devices if stolen and to protect the data in the devices with the help of various passwords. To ensure the safety and security the data must not be provided by filling out the online forms as various organisation ask for the data for their use but it can affects the privacy of the individual. Avoid using the free Wi-Fi and the public computers as they may not be protected device. The hacker can spy on your work which will help them to gather your data. One should always use the encryption program which makes sure that you are following the safety measures that protect your device and the accounts. Antivirus and anti malwares should be installed in the devices which will ensure that the system is not attacked by any virus. They help to prevent, search, detect and remove the viruses but also help in identifying the Trojans etc in the system (Baym, 2015). 3) Difference between features, applications and the suitability among two communication providers Unified communication is a business concept in which the business communication services are integrated with the customers to make them aware. This can be done by unifying the enterprise communication services such as instant messaging, audio, web and video conferencing etc. Overview of the company: SCT mobile business communication is known as one of top unified communication service providers who have been providing services over 30 years to the customers. SCT mobiles have been providing their services in Surrey, London, Hampshire and 7
Secure Best Marks with AI Grader
Need help grading? Try our AI Grader for instant feedback on your assignments.
the home countries. They offer various services to the customers to make their relations with the customers strong. Overview of the company: British Telecom is a multinational telecom service provider which has been operating in 180 countries and is one of the largest providers of fixed line, broadband and mobile services. It has various other subsidies. They cater corporate and the government customers both at global level. BasisBT GroupSCT business communication FeaturesThe services which are offered by them are : They have been offering the servicesoffixed-lineand mobiletelephonyalong withthatthebroadband internet services. Theyalsoprovide telecommunication equipmentsanddigital television. Thefeaturesoftheservicesthatare provided by SCT mobile are that : They sync all the devices of theclientssuchastheir Smartphone, tablets, laptops etc.togethersothatthey can easily respond to their clients straight away. Also they offer the services ofunifiedmessaging, interactionsystemsand collaboration tools. ApplicationsTheyareleadingtelecom serviceproviderwhosell their products and services to small, medium and large enterprises. The products so offeredbythemhelpthe enterprise to securely store theirdataonthecloud network. Theyhavebeenserving customersworldwidewith theirservicesofsecurity, Theservicesthatthey provide help the clients to maintaintherelationship withintheworkplaceand with the clients. This helps their clients to respond to their clients from any place asalltheirdevicesare interconnected. Their services streamlines thecommunication structure of the clients as it 8
cloudandnetworking serviceswhichhelpthe enterprisestoconnectto their customers. interlinkallformsof call and messages. Suitability for businessThe services of BT Group is effective for thebusinessesastheirtelecomand networkingserviceshelpsthemto communicate to their staff and to their clients.Alsothecloudandnetworking services keeps the data and information of the customers of the enterprises safe and secure. Theunifiedcommunicationservicesso offeredbythemissuitableforthe businesses as it helps them to maintain relationship and to promptly respond to the customers(Satyanarayanan, 2015). CONCLUSION It is concluded from the above report that the use of internet has increased so much that everything is dependent upon it. This has adversely affected the lifestyle of the people. The organisations and the society need to undertake various measures to make ensure the safety and privacy of their data by keep antivirus in their systems and many more. It is also concluded that various organisation has been providing unified communication services to make the customers experience better and for effective communication. 9
REFERENCES Books and Journals Alaba, F.A. and et .al., 2017. Internet of Things security: A survey.Journal of Network and Computer Applications,88, pp.10-28. Arnold,E.C.andBoggs,K.U.,2019.InterpersonalRelationshipsE-Book:Professional Communication Skills for Nurses. Elsevier Health Sciences. Baym, N.K., 2015.Personal connections in the digital age. John Wiley & Sons. Comer, D.E., 2018.The Internet book: everything you need to know about computer networking and how the Internet works. Chapman and Hall/CRC. Donner, J., 2015.After access: Inclusion, development, and a more mobile Internet. MIT press. Hocking, B. and Melissen, J., 2015.Diplomacy in the digital age. Clingendael, Netherlands Institute of International Relations. Huda, M., and et .al. , 2017. Empowering children with adaptive technology skills: Careful engagementinthedigitalınformationage.InternationalElectronicJournalof Elementary Education,9(3), pp.693-708. McKnight, K., and et .al .,2016. Teaching in a digital age: How educators use technology to improvestudentlearning.Journalofresearchontechnologyineducation,48(3), pp.194-211. Ncube, A.C. and Tshabalala, T., 2016. An Investigation into the Challenges Faced by Secondary School Teachers in Integrating Internet into the Teaching and Learning Process in Zimbabwe: a Case Study of Harare Province.Nova Journal of Humanities and Social Sciences,3(3). Satyanarayanan, M, and et .al., 2015. Edge analytics in the internet of things.IEEE Pervasive Computing,14(2), pp.24-31. 10